A data profile of the people who buy, follow and care about Corporation in Mexico — modelled from more than twelve digital signal sources. Corporation has an estimated audience of 4,610,767 people in Mexico.
The average Corporation fan in Mexico is 35.3 years old, balanced, and lives primarily in State of Mexico.
The audience is concentrated in State of Mexico, Distrito Federal, Michoacan de Ocampo.
Top brand affinities include Costa Rica, Shopping and fashion, Game consoles, with strongest over-indexing on Costa Rica (426.87× the country average).
Demographically, the Corporation audience skews balanced with an average age of 35.3, and over-indexes on personality traits such as Spirituality, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 24 regions tracked by Rascasse.
The typical Corporation fan in Mexico is balanced, around 35.3 years old, with strong Spirituality tendencies and a notable affinity for Costa Rica.
The key figures that characterise the Corporation profile in Mexico.
53.2% are female, 46.8% are male, average age 35.3.
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 35.3 |
| Estimated audience size | 4,610,767 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 23% | |
| 30-39 | 21% | |
| 40-49 | 18% | |
| 50+ | 11% |
of the worldwide Corporation audience comes from Mexico.
| Country | Share |
|---|---|
| United States | 27.5% |
| United Kingdom | 4.9% |
| India | 4.5% |
Where the Corporation audience in Mexico is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michoacan de Ocampo | ~500K | 3.41× | |
| 02 | State of Mexico | ~1M | 1.58× | |
| 03 | Coahuila de Zaragoza | ~200K | 1.20× | |
| 04 | Baja California | ~200K | 1.17× | |
| 05 | Jalisco | ~400K | 1.09× | |
| 06 | Nuevo Leon | ~300K | 1.09× | |
| 07 | Baja California Sur | ~40K | 1.06× | |
| 08 | Guanajuato | ~200K | 1.02× | |
| 09 | Morelos | ~80K | 1.02× | |
| 10 | Hidalgo | ~100K | 0.99× | |
| 11 | Distrito Federal | ~600K | 0.96× | |
| 12 | Yucatan | ~90K | 0.95× | |
| 13 | Chihuahua | ~200K | 0.94× | |
| 14 | Aguascalientes | ~50K | 0.93× | |
| 15 | Colima | ~30K | 0.93× | |
| 16 | Durango | ~60K | 0.92× | |
| 17 | Nayarit | ~40K | 0.92× | |
| 18 | Campeche | ~30K | 0.92× | |
| 19 | Zacatecas | ~50K | 0.91× | |
| 20 | Tlaxcala | ~50K | 0.91× | |
| 21 | Guerrero | ~100K | 0.89× | |
| 22 | Veracruz (state) | ~200K | 0.87× | |
| 23 | Chiapas | ~100K | 0.86× | |
| 24 | Puebla | ~200K | 0.83× |
The strongest cross-interests of the Corporation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Daily Horoscope | Internet & Social Media | 437.63× | ||
| 02 | Costa Rica | Travel & Leisure | 426.87× | ||
| 03 | Shopping and fashion | Shopping | 193.82× | ||
| 04 | Game consoles | Technology & Electronics | 143.26× | ||
| 05 | Catholic Church | Politics & Society | 112.36× | ||
| 06 | Exfoliation (cosmetology) | Beauty & Wellness | 109.33× | ||
| 07 | Valentine's Day | Kids & Family | 95.97× | ||
| 08 | Broadcasting of sports events | Movies & TV | 80.06× | ||
| 09 | Travel agency | Travel & Leisure | 78.65× | ||
| 10 | Sarcasm | Politics & Society | 70.22× | ||
| 11 | Mobile game | Games | 61.85× | ||
| 12 | El País | News | 61.80× | ||
| 13 | Banana | Food & Beverages | 58.99× | ||
| 14 | Orange (fruit) | Food & Beverages | 54.78× | ||
| 15 | Multi-level marketing | Business & Career | 53.37× | ||
| 16 | Dentistry | Business & Career | 51.97× | ||
| 17 | Machu Picchu | Travel & Leisure | 40.73× | ||
| 18 | Breastfeeding | Kids & Family | 39.33× | ||
| 19 | Sexology | Kids & Family | 33.71× | ||
| 20 | Freeware | Technology & Electronics | 28.09× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 23.26× | |
| Travelling | THRILL | 20.53× | |
| Urban Lifestyle | OPEN | 5.00× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.82× | |
| Extroversion | THRILL | 0.89× | |
| Tradition | CONSERVATISM | 0.89× |
Corporation has an estimated audience of 4,610,767 people in Mexico, concentrated in State of Mexico and Distrito Federal.
53.2% of Corporation fans are female, 46.8% are male, with an average age of 35.3 years.
Corporation fans show strongest brand affinity for Costa Rica (426.87×), Shopping and fashion (193.82×), and Game consoles (143.26×) over the country average.
Corporation fans in Mexico are most concentrated in State of Mexico (reach ~1M), Distrito Federal (reach ~600K), and Michoacan de Ocampo (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Corporation itself, the audience over-indexes on Shopping and fashion (193.82×), Game consoles (143.26×), Catholic Church (112.36×), and Travel agency (78.65×) compared to the Mexico average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Mexico who actively search for Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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