A data profile of the people who buy, follow and care about Corporation in Brazil — modelled from more than twelve digital signal sources. Corporation has an estimated audience of 8,908,170 people in Brazil.
Corporation has an estimated audience of 8,908,170 people in Brazil. 64.0% are female, 36.0% are male, average age 43.3. Top brand affinities: Medicine, MSN, Hypermarket, Spanish language, Dafiti.
Top brand affinities include Medicine, MSN, Hypermarket, with strongest over-indexing on Medicine (1.53× the country average).
Demographically, the Corporation audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Career Orientation, Quality Awareness.
The typical Corporation fan in Brazil is more female, around 43.3 years old, with strong Career Orientation tendencies and a notable affinity for Medicine.
The key figures that characterise the Corporation profile in Brazil.
64.0% are female, 36.0% are male, average age 43.3.
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 43.3 |
| Estimated audience size | 8,908,170 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 28% |
of the worldwide Corporation audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 27.5% |
| United Kingdom | 4.9% |
| India | 4.5% |
The strongest cross-interests of the Corporation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Duvet | Home & Garden | 2.50× | ||
| 02 | Spanish language | Politics & Society | 2.32× | ||
| 03 | MSN | News | 1.90× | ||
| 04 | Juliana Paes | Movies & TV | 1.88× | ||
| 05 | Dafiti | Fashion & Accessoires | 1.85× | ||
| 06 | Microwave oven | Home & Garden | 1.85× | ||
| 07 | Petrobras | Cars & Mobility | 1.79× | ||
| 08 | Bossa nova | Music & Radio | 1.78× | ||
| 09 | Hypermarket | Shopping | 1.77× | ||
| 10 | Lodging | Travel & Leisure | 1.76× | ||
| 11 | Submarino | Shopping | 1.73× | ||
| 12 | Island | Travel & Leisure | 1.70× | ||
| 13 | Retail banking | Business & Career | 1.70× | ||
| 14 | Mortgage loans | Business & Career | 1.68× | ||
| 15 | Coritiba Foot Ball Club | Sports | 1.61× | ||
| 16 | Accounting | Business & Career | 1.59× | ||
| 17 | Real property | Home & Garden | 1.55× | ||
| 18 | Localiza | Cars & Mobility | 1.55× | ||
| 19 | Medicine | Business & Career | 1.53× | ||
| 20 | Trello | Internet & Social Media | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.47× | |
| Quality Awareness | PREMIUM | 1.38× | |
| DIY Mentality | THRILL | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.79× | |
| Spirituality | BALANCE | 0.89× | |
| Urban Lifestyle | OPEN | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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