Rascasse Audience Intelligence

Juventus FC Fan Demographics in United States

Juventus FC has an estimated audience of 6.9M people in United States.

#25among Soccer in United States
#110among teams in United States#424in Sports

The average Juventus FC fan in United States is 31.3 years old, more male, and lives primarily in California.

By number of fans, Juventus FC ranks #1 among the 20 Serie A teams in United States — 28.4× the group median.

Its fans are 1.5 years younger than the group average of 32.8.

Women make up 29.4% of the fan base, 9.3 percentage points fewer than the group average.

Compared with the other 19 Serie A teams, Juventus FC fans stand out for their interest in Casemiro, Neymar and Bundesliga.

In Q3/2026, search interest was +18.2% on the same quarter a year earlier; the median across the group was −1.8%.

Most fans live in California, Florida, New York.

Top affinities include Casemiro, Pep Guardiola, Neymar, with strongest over-indexing on Casemiro (22.37× the country average).

Demographically, the Juventus FC audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.

The typical Juventus FC fan in United States is more male, around 31.3 years old, with strong Risk Appetite tendencies and a notable affinity for Casemiro.

Category: Sports · Type: Team · Subtype: Soccer

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
6.9M
in United States
Gender
29.4%♀
70.6% male
Age
31.3
average years
Country rank
#5120
among all objects in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Juventus FC fans

29.4% are female, 70.6% are male, average age 31.3.

Fig. 02

Gender split

29.4%
Female
70.6%
Male
Demographic split for Juventus FC audience in United States
MetricValue
Female29.4%
Male70.6%
Average age31.3
Estimated audience size6.9M
Fig. 03

Age distribution

Ø 31.3
average years
Age distribution of the Juventus FC audience in United States
Age bracketShare%
16-2443%
25-3423%
35-4416%
45-5411%
55+7%
Fig. 04

Worldwide distribution

5.7%

of the worldwide Juventus FC audience comes from United States.

Worldwide audience distribution share by country for Juventus FC
CountryShare
Italy23.2%
Brazil7.1%
United States5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Juventus FC fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~30K2.38×
02New Jersey~400K2.08×
03New York~800K2.02×
04Florida~900K1.95×
05Massachusetts~200K1.66×
06Connecticut~100K1.65×
07Maryland~200K1.62×
08California~1.5M1.55×
09Illinois~400K1.35×
10Virginia~200K1.35×
11Rhode Island~30K1.25×
12Nevada~80K1.24×
13Texas~600K1.19×
14Delaware~20K1.11×
15Kansas~70K1.09×
16Washington~200K1.07×
17Indiana~100K1.07×
18Georgia~200K1.05×
19Arizona~200K1.04×
20Pennsylvania~300K1.03×
21North Carolina~200K1.03×
22Colorado~100K0.99×
23Ohio~200K0.86×
24Michigan~200K0.86×
25Wyoming~10K0.86×
26Tennessee~100K0.85×
27Oregon~70K0.85×
28Maine~20K0.85×
29Kentucky~80K0.83×
30Hawaii~20K0.83×
31South Carolina~90K0.80×
32Utah~50K0.80×
33Minnesota~90K0.78×
34New Hampshire~20K0.78×
35Missouri~100K0.77×
36Louisiana~70K0.77×
37Nebraska~30K0.76×
38Iowa~50K0.75×
39Vermont~9K0.70×
40South Dakota~10K0.69×
41Wisconsin~80K0.67×
42Alabama~70K0.67×
43North Dakota~10K0.66×
44Oklahoma~50K0.64×
45Arkansas~40K0.64×
46New Mexico~30K0.63×
47Idaho~20K0.62×
48West Virginia~20K0.60×
49Mississippi~30K0.56×
50Montana~10K0.56×
Fig. 06

Affinity by region

Affinity by region — Juventus FC, United States
0.56×1.00×2.38×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Juventus FC audience vs. the country average
#·InterestCategoryAffinity×
01CasemiroSports22.37×
02Pep GuardiolaSports21.05×
03NeymarSports12.66×
04BundesligaSports11.41×
05Manchester City F.C.Sports11.07×
06Arsenal F.C.Sports10.24×
07Inter MilanSports10.01×
08Manchester United F.C.Sports9.88×
09UEFA Europa LeagueSports9.54×
10Lionel MessiSports8.70×
11Liga MXSports8.70×
12UEFA Champions LeagueSports8.34×
13Cristiano RonaldoSports8.25×
14Sports bettingGames8.14×
15FIFA World CupSports7.37×
16Premier LeagueSports7.25×
17FIFA World Cup 2026Sports6.12×
18FC BarcelonaSports5.86×
19Real Madrid Club de FútbolSports5.51×
20SoccerSports2.63×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Juventus FC audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Juventus FC audience vs. the country average · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.37×
Early Adopter MentalityPOWER1.19×
PatriotismCONSERVATISM1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Juventus FC audience vs. the country average · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.52×
Convenience OrientationPREMIUM0.57×
Need for SecurityCONSERVATISM0.66×
0×1.00× baseline2×
Appendix

Explore more audiences

More Soccer audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Juventus FC over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/juventus-fc-15535” · Methodology