Natural selection Audience in Mexico
Natural selection has an estimated audience of 6,001,157 people in Mexico. 47.6% are female, 52.4% are male, average age 26.8. Top brand affinities: Shopping and fashion, Costa Rica, Game consoles, Catholic Church, Sarcasm.
Top brand affinities include Shopping and fashion, Costa Rica, Game consoles, with strongest over-indexing on Shopping and fashion (286.75× the country average). Demographically, the Natural selection audience skews balanced with an average age of 26.8, and over-indexes on personality traits such as Spirituality, Travelling.
Category: Politics & Society · Type: Topic
Demographics of Natural selection fans
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 26.8 |
| Estimated audience size | 6,001,157 |
Audience persona
The typical Natural selection fan in Mexico is balanced, around 26.8 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.
Top brand affinities of Natural selection fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shopping and fashion | 286.75× | Shopping |
| Costa Rica | 467.1× | Travel & Leisure |
| Game consoles | 197.34× | Technology & Electronics |
| Catholic Church | 132.9× | Politics & Society |
| Sarcasm | 103.91× | Politics & Society |
| Mobile game | 85.09× | Games |
| Travel agency | 86.99× | Travel & Leisure |
| Banana | 69.27× | Food & Beverages |
| Broadcasting of sports events | 97.46× | Movies & TV |
| Exfoliation (cosmetology) | 140.26× | Beauty & Wellness |
| El País | 65.24× | News |
| Valentine's Day | 106.25× | Kids & Family |
| Dentistry | 57.19× | Business & Career |
| Freeware | 34.64× | Technology & Electronics |
| Sexology | 42.69× | Kids & Family |
| Orange (fruit) | 57.99× | Food & Beverages |
| Papaya | 44.3× | Food & Beverages |
| Daily Horoscope | 484.66× | Internet & Social Media |
| Multi-level marketing | 46.72× | Business & Career |
| Breastfeeding | 38.66× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 27.36 |
| Travelling | THRILL | 22.5 |
| Urban Lifestyle | OPEN | 4.26 |
| Risk Appetite | THRILL | 2.46 |
| Mindfulness | BALANCE | 1.55 |
| Patriotism | CONSERVATISM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.1% |
| Mexico | 6.5% |
| United Kingdom | 5.1% |
See Natural selection audiences in other countries
- Natural selection — Germany
- Natural selection — United States
- Natural selection — United Kingdom
- Natural selection — France
- Natural selection — Italy
- Natural selection — Spain
- Natural selection — Brazil
- Natural selection — Japan
- Natural selection — South Korea
- Natural selection — India
- Natural selection — Canada
More Politics & Society audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Natural selection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.