Natural selection Audience in United States

Natural selection has an estimated audience of 34,095,685 people in United States. 54.7% are female, 45.3% are male, average age 35.4. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Diane Keaton, Capital One, Chuck Norris, Bruce Willis.

The average Natural selection fan in United States is 35.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Diane Keaton, Capital One, with strongest over-indexing on Google Maps (4.19× the country average). Demographically, the Natural selection audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Natural selection fans

Demographic split for Natural selection audience in United States
MetricValue
Female54.7%
Male45.3%
Average age35.4
Estimated audience size34,095,685

Audience persona

The typical Natural selection fan in United States is balanced, around 35.4 years old, with strong Risk Appetite tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Natural selection in United States
RegionReachAffinity
California5,274,4121.41×
Texas4,278,0251.46×
Florida3,671,2221.59×
New York2,151,2511.13×
Georgia1,539,7741.47×
North Carolina1,200,2591.17×
Illinois1,092,9370.96×
Pennsylvania1,061,4580.92×
Ohio968,4810.92×
Virginia950,6261.14×
Michigan864,5200.97×
Tennessee812,8271.19×
Arizona806,9781.16×
Washington792,9891.16×
New Jersey715,8400.83×
Massachusetts634,8860.95×
Maryland622,1471.06×
Indiana609,7680.98×
South Carolina569,2501.11×
Mississippi557,0611.98×
Louisiana536,8421.22×
Colorado510,7730.95×
Missouri488,0720.89×
Kentucky431,9841.01×
Alabama420,5590.88×
Nevada419,0301.27×
Minnesota402,3990.82×
Oklahoma402,1511.06×
Oregon360,8400.92×
Wisconsin348,7660.68×
Connecticut324,8420.95×
Utah298,5890.98×
Arkansas259,4410.92×
Kansas251,6350.94×
Iowa227,7900.81×
New Mexico170,7681×
Hawaii161,6341.1×
Nebraska151,2400.88×
West Virginia134,4080.85×
Idaho133,5810.78×
New Hampshire104,2910.78×
Rhode Island84,8800.78×
Washington, District of Columbia82,1710.8×
Maine80,9950.66×
Delaware72,5770.77×
Montana69,7360.74×
North Dakota62,9880.9×
South Dakota58,4810.74×
Alaska54,1330.74×
Vermont45,7510.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Natural selection audience
BrandAffinityCategory
Google Maps4.19×Internet & Social Media
Diane Keaton3.97×Movies & TV
Capital One2.3×Business & Career
Chuck Norris3.56×Movies & TV
Bruce Willis3.42×Movies & TV
Horoscope4.26×Health
Google Flights2.57×Travel & Leisure
Beetlejuice2.14×Movies & TV
CarGurus2.57×Cars & Mobility
Scooby-Doo2.24×Movies & TV
Indeed.com1.72×Business & Career
MSN1.63×News
Planet Fitness1.54×Sports
United States Postal Service1.52×Business & Career
Cats (musical)4.26×Music & Radio
Internet meme1.58×Internet & Social Media
Day trading4.26×Business & Career
Aaron Rodgers2.24×Sports
Kaley Cuoco4.02×Movies & TV
Aubrey Plaza4.18×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Natural selection audience
TraitClusterScore
Risk AppetiteTHRILL1.35
ExtroversionTHRILL1.29
Early Adopter MentalityPOWER1.21
Social Media UsageJOY1.06
IndividualismJOY1.05
Urban LifestyleOPEN1.03

Worldwide distribution

Worldwide audience distribution share by country for Natural selection
CountryShare
United States37.1%
Mexico6.5%
United Kingdom5.1%

See Natural selection audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Natural selection have in United States?

Natural selection has an estimated audience of 34,095,685 people in United States, concentrated in California and Texas.

What is the gender split and age of Natural selection fans?

54.7% of Natural selection fans are female, 45.3% are male, with an average age of 35.4 years.

Which brands do Natural selection fans like most?

Natural selection fans show strongest brand affinity for Google Maps (4.19×), Diane Keaton (3.97×), and Capital One (2.3×) over the country average.

Where do Natural selection fans live in United States?

Natural selection fans in United States are most concentrated in California (reach 5,274,412), Texas (reach 4,278,025), and Florida (reach 3,671,222). These three regions account for the largest share of the active audience.

What other brands do Natural selection fans also like?

Beyond Natural selection itself, the audience over-indexes on Diane Keaton (3.97×), Capital One (2.3×), Chuck Norris (3.56×), and Bruce Willis (3.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Natural selection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.