Politics Audience in Mexico
Politics has an estimated audience of 9,907,421 people in Mexico. 46.5% are female, 53.5% are male, average age 35.4.
Demographically, the Politics audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Travelling, Need for Security.
Category: Politics & Society · Type: Topic · Subtype: Field of study
Demographics of Politics fans
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 35.4 |
| Estimated audience size | 9,907,421 |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.45 |
| Need for Security | CONSERVATISM | 1.44 |
| Spirituality | BALANCE | 1.43 |
| Risk Appetite | THRILL | 1.34 |
| Creativity | OPEN | 1.29 |
| Community Orientation | OPEN | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.8% |
| India | 5.5% |
| Italy | 5.3% |
See Politics audiences in other countries
More Field of study audiences in Mexico
- Music (17,018,882)
- Politics and social issues (13,247,397)
- Education (12,223,172)
- Psychology (11,795,859)
- Philosophy (11,487,709)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Politics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.