A data profile of the people who buy, follow and care about Custom motorcycle in Netherlands — modelled from more than twelve digital signal sources. Custom motorcycle has an estimated audience of 1,984,263 people in Netherlands.
The average Custom motorcycle fan in Netherlands is 40.2 years old, more male, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
Top brand affinities include Libelle, Toilet, Autoweek, with strongest over-indexing on Libelle (1.57× the country average).
Demographically, the Custom motorcycle audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Urban Lifestyle, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Custom motorcycle fan in Netherlands is more male, around 40.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Libelle.
The key figures that characterise the Custom motorcycle profile in Netherlands.
37.4% are female, 62.6% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 37.4% |
| Male | 62.6% |
| Average age | 40.2 |
| Estimated audience size | 1,984,263 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 23% |
of the worldwide Custom motorcycle audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 16.7% |
| Japan | 7.9% |
| China | 6.8% |
Where the Custom motorcycle audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Flevoland | ~60K | 1.08× | |
| 02 | Groningen | ~70K | 1.03× | |
| 03 | Zeeland | ~40K | 1.03× | |
| 04 | Drenthe | ~60K | 1.02× | |
| 05 | Friesland | ~80K | 1.01× | |
| 06 | Overijssel | ~100K | 0.99× | |
| 07 | Limburg | ~100K | 0.99× | |
| 08 | Utrecht | ~100K | 0.96× | |
| 09 | Gelderland | ~200K | 0.95× | |
| 10 | North Holland | ~300K | 0.94× | |
| 11 | North Brabant | ~300K | 0.93× | |
| 12 | Zuid-Holland | ~400K | 0.92× |
The strongest cross-interests of the Custom motorcycle audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Motorcycle helmet | Cars & Mobility | 2.27× | ||
| 02 | Motorcycle accessories | Cars & Mobility | 2.14× | ||
| 03 | Bicycle frame | Sports | 1.65× | ||
| 04 | Light-emitting diode | Technology & Electronics | 1.64× | ||
| 05 | Bonprix | Shopping | 1.63× | ||
| 06 | Doctor (title) | Business & Career | 1.63× | ||
| 07 | Toilet | Home & Garden | 1.61× | ||
| 08 | Magnesium | Health | 1.60× | ||
| 09 | MSN | News | 1.59× | ||
| 10 | TotalEnergies | Cars & Mobility | 1.58× | ||
| 11 | Libelle | Pets & Animals | 1.57× | ||
| 12 | Fabric (club) | Music & Radio | 1.57× | ||
| 13 | Sport bike | Cars & Mobility | 1.57× | ||
| 14 | Privacy | Technology & Electronics | 1.56× | ||
| 15 | Network switch | Technology & Electronics | 1.56× | ||
| 16 | Tractor | Cars & Mobility | 1.56× | ||
| 17 | Expert (company) | Shopping | 1.54× | ||
| 18 | Wi-Fi | Technology & Electronics | 1.54× | ||
| 19 | Autoweek | Cars & Mobility | 1.53× | ||
| 20 | Workweek and weekend | Politics & Society | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 0.88× | |
| Social Media Usage | JOY | 0.67× | |
| Early Adopter Mentality | POWER | 0.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.18× | |
| Healthy Lifestyle | BALANCE | 0.35× | |
| Need for Security | CONSERVATISM | 0.47× |
Custom motorcycle has an estimated audience of 1,984,263 people in Netherlands, concentrated in Zuid-Holland and North Holland.
37.4% of Custom motorcycle fans are female, 62.6% are male, with an average age of 40.2 years.
Custom motorcycle fans show strongest brand affinity for Libelle (1.57×), Toilet (1.61×), and Autoweek (1.53×) over the country average.
Custom motorcycle fans in Netherlands are most concentrated in Zuid-Holland (reach ~400K), North Holland (reach ~300K), and North Brabant (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Custom motorcycle itself, the audience over-indexes on Toilet (1.61×), Autoweek (1.53×), MSN (1.59×), and Magnesium (1.6×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Custom motorcycle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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