A data profile of the people who buy, follow and care about Ed Sheeran in Netherlands — modelled from more than twelve digital signal sources. Ed Sheeran has an estimated audience of 289,499 people in Netherlands.
The average Ed Sheeran fan in Netherlands is 33.5 years old, more female, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
Top brand affinities include Netherlands, Sports, Consumer electronics, with strongest over-indexing on Netherlands (2.31× the country average).
Demographically, the Ed Sheeran audience skews more female with an average age of 33.5, and over-indexes on personality traits such as Pet Ownership, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.
The typical Ed Sheeran fan in Netherlands is more female, around 33.5 years old, with strong Pet Ownership tendencies and a notable affinity for Netherlands.
The key figures that characterise the Ed Sheeran profile in Netherlands.
66.1% are female, 33.9% are male, average age 33.5.
| Metric | Value |
|---|---|
| Female | 66.1% |
| Male | 33.9% |
| Average age | 33.5 |
| Estimated audience size | 289,499 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 22% | |
| 30-39 | 15% | |
| 40-49 | 16% | |
| 50+ | 12% |
of the worldwide Ed Sheeran audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 21.7% |
| United Kingdom | 9.0% |
| Germany | 8.9% |
Where the Ed Sheeran audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Limburg | ~30K | 1.44× | |
| 02 | North Brabant | ~60K | 1.20× | |
| 03 | Zuid-Holland | ~80K | 1.12× | |
| 04 | North Holland | ~60K | 1.04× | |
| 05 | Overijssel | ~20K | 1.01× | |
| 06 | Friesland | ~10K | 0.93× | |
| 07 | Flevoland | ~7K | 0.92× | |
| 08 | Drenthe | ~8K | 0.90× | |
| 09 | Zeeland | ~5K | 0.87× | |
| 10 | Groningen | ~8K | 0.84× | |
| 11 | Utrecht | ~20K | 0.79× |
The strongest cross-interests of the Ed Sheeran audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Billie Eilish | Music & Radio | 3.69× | ||
| 02 | Harry Styles | Music & Radio | 3.59× | ||
| 03 | Ticketmaster | Travel & Leisure | 3.04× | ||
| 04 | France | Travel & Leisure | 2.72× | ||
| 05 | Netherlands | Travel & Leisure | 2.31× | ||
| 06 | guardin | Music & Radio | 2.30× | ||
| 07 | Italy | Travel & Leisure | 2.23× | ||
| 08 | Sports | Sports | 2.12× | ||
| 09 | Belgium | Travel & Leisure | 2.07× | ||
| 10 | Men's clothing | Fashion & Accessoires | 2.00× | ||
| 11 | Rock music | Music & Radio | 1.94× | ||
| 12 | Pop music | Music & Radio | 1.94× | ||
| 13 | Europe | Travel & Leisure | 1.87× | ||
| 14 | Adventure | Travel & Leisure | 1.82× | ||
| 15 | Marco Borsato | Music & Radio | 1.81× | ||
| 16 | Pets | Pets & Animals | 1.78× | ||
| 17 | Consumer electronics | Technology & Electronics | 1.73× | ||
| 18 | Rituals | Beauty & Wellness | 1.57× | ||
| 19 | Movies | Movies & TV | 1.56× | ||
| 20 | Transport | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.49× | |
| Mindfulness | BALANCE | 1.38× | |
| Tradition | CONSERVATISM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.87× | |
| DIY Mentality | THRILL | 0.90× | |
| Risk Appetite | THRILL | 0.92× |
Ed Sheeran has an estimated audience of 289,499 people in Netherlands, concentrated in Zuid-Holland and North Holland.
66.1% of Ed Sheeran fans are female, 33.9% are male, with an average age of 33.5 years.
Ed Sheeran fans show strongest brand affinity for Netherlands (2.31×), Sports (2.12×), and Consumer electronics (1.73×) over the country average.
Ed Sheeran fans in Netherlands are most concentrated in Zuid-Holland (reach ~80K), North Holland (reach ~60K), and North Brabant (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Ed Sheeran itself, the audience over-indexes on Sports (2.12×), Consumer electronics (1.73×), Pets (1.78×), and Movies (1.56×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Ed Sheeran. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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