Rascasse Audience Intelligence

Livemusic Audience in Netherlands

A data profile of the people who buy, follow and care about Livemusic in Netherlands — modelled from more than twelve digital signal sources. Livemusic has an estimated audience of 1,750,535 people in Netherlands.

The average Livemusic fan in Netherlands is 38.4 years old, balanced, and lives primarily in North Holland.

The audience is concentrated in North Holland, Zuid-Holland, North Brabant.

Top brand affinities include Spotify, Language school, Independent music, with strongest over-indexing on Spotify (2.47× the country average).

Demographically, the Livemusic audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Livemusic fan in Netherlands is balanced, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Spotify.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Livemusic profile in Netherlands.

Audience size
1.8M
in Netherlands
Gender
49.6%
50.4% male
Age
38.4
average years
Country rank
#665
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Livemusic fans

49.6% are female, 50.4% are male, average age 38.4.

Fig. 02

Gender split

49.6%
Female
50.4%
Male
Demographic split for Livemusic audience in Netherlands
MetricValue
Female49.6%
Male50.4%
Average age38.4
Estimated audience size1,750,535
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Livemusic audience in Netherlands
Age bracketShare%
16-1924%
20-2920%
30-3916%
40-4919%
50+21%
Fig. 04

Worldwide distribution

1.1%

of the worldwide Livemusic audience comes from Netherlands.

Worldwide audience distribution share by country for Livemusic
CountryShare
United States22.4%
Japan8.6%
China6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Livemusic audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Livemusic fans by region: top regions in Netherlands
#RegionReachAffinity×
01North Holland~1M3.46×
02Zuid-Holland~500K1.30×
03North Brabant~300K1.07×
04Utrecht~100K1.07×
05Zeeland~40K0.94×
06Drenthe~50K0.92×
07Flevoland~40K0.92×
08Limburg~100K0.91×
09Friesland~60K0.89×
10Gelderland~200K0.88×
11Groningen~50K0.88×
12Overijssel~100K0.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Livemusic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Livemusic audience
#·InterestCategoryAffinity×
01Business EnglishBusiness & Career11.56×
02Success (magazine)Business & Career10.99×
03Language schoolKids & Family10.59×
04International educationBusiness & Career10.47×
05Student exchange programBusiness & Career9.08×
06Foreign languageBusiness & Career9.05×
07Entrepreneur (magazine)Business & Career8.55×
08Happy hourFood & Beverages8.34×
09International schoolBusiness & Career8.28×
10Language educationBusiness & Career6.76×
11Independent musicMusic & Radio6.56×
12International studentBusiness & Career6.01×
13ComposerMusic & Radio5.60×
14ChromecastTechnology & Electronics5.55×
15Apple TVMovies & TV5.06×
16YouTube MusicInternet & Social Media3.76×
17SpotifyInternet & Social Media2.47×
18ConcertsMusic & Radio1.82×
19FIFA World CupSports1.64×
20MoviesMovies & TV1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Livemusic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Livemusic audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.46×
Design AffinityPREMIUM1.04×
SustainabilityBALANCE1.03×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Livemusic audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.57×
Need for SecurityCONSERVATISM0.60×
Urban LifestyleOPEN0.63×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Livemusic have in Netherlands?

Livemusic has an estimated audience of 1,750,535 people in Netherlands, concentrated in North Holland and Zuid-Holland.

02

What is the gender split and age of Livemusic fans?

49.6% of Livemusic fans are female, 50.4% are male, with an average age of 38.4 years.

03

Which brands do Livemusic fans like most?

Livemusic fans show strongest brand affinity for Spotify (2.47×), Language school (10.59×), and Independent music (6.56×) over the country average.

04

Where do Livemusic fans live in Netherlands?

Livemusic fans in Netherlands are most concentrated in North Holland (reach ~1M), Zuid-Holland (reach ~500K), and North Brabant (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Livemusic fans also like?

Beyond Livemusic itself, the audience over-indexes on Language school (10.59×), Independent music (6.56×), Business English (11.56×), and Happy hour (8.34×) compared to the Netherlands average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Livemusic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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