Rascasse Audience Intelligence

Televisions Audience in Netherlands

A data profile of the people who buy, follow and care about Televisions in Netherlands — modelled from more than twelve digital signal sources. Televisions has an estimated audience of 4,653,073 people in Netherlands.

The average Televisions fan in Netherlands is 43.6 years old, balanced, and lives primarily in Zuid-Holland.

The audience is concentrated in Zuid-Holland, North Holland, North Brabant.

Top brand affinities include Peacemaker, Mission: Impossible (film series), Toy Story (franchise), with strongest over-indexing on Peacemaker (1.58× the country average).

Demographically, the Televisions audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Social Media Usage, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.

The typical Televisions fan in Netherlands is balanced, around 43.6 years old, with strong Social Media Usage tendencies and a notable affinity for Peacemaker.

Category: Technology & Electronics · Type: Topic · Subtype: Lifestyle cluster

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Televisions profile in Netherlands.

Audience size
4.7M
in Netherlands
Gender
51.0%
49.0% male
Age
43.6
average years
Country rank
#136
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Televisions fans

51.0% are female, 49.0% are male, average age 43.6.

Fig. 02

Gender split

51.0%
Female
49.0%
Male
Demographic split for Televisions audience in Netherlands
MetricValue
Female51.0%
Male49.0%
Average age43.6
Estimated audience size4,653,073
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Televisions audience in Netherlands
Age bracketShare%
16-1912%
20-2915%
30-3918%
40-4923%
50+32%
Fig. 04

Worldwide distribution

0.8%

of the worldwide Televisions audience comes from Netherlands.

Worldwide audience distribution share by country for Televisions
CountryShare
United States19.8%
India5.0%
Italy4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Televisions audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Televisions fans by region: top regions in Netherlands
#RegionReachAffinity×
01Flevoland~100K1.12×
02Zeeland~100K1.12×
03Drenthe~200K1.09×
04Groningen~200K1.02×
05Limburg~300K0.99×
06Overijssel~300K0.98×
07Utrecht~300K0.95×
08Gelderland~600K0.94×
09North Brabant~700K0.93×
10Zuid-Holland~1M0.91×
11North Holland~800K0.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Televisions audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Televisions audience
#·InterestCategoryAffinity×
01Philippine AirlinesTravel & Leisure2.49×
02Martina NavratilovaSports2.15×
03Steve MartinMovies & TV2.05×
04Candice SwanepoelFashion & Accessoires2.01×
05City managerPolitics & Society1.97×
06colleen hooverLiterature1.97×
07Gravity FallsMovies & TV1.94×
08Toy Story (franchise)Movies & TV1.84×
09Taron EgertonMovies & TV1.84×
10Aer LingusTravel & Leisure1.84×
11Mary Elizabeth WinsteadMovies & TV1.79×
12Mission: Impossible (film series)Movies & TV1.75×
13CD BabyMusic & Radio1.74×
14TuneCoreMusic & Radio1.67×
15Daredevil (film)Movies & TV1.64×
16Submission wrestlingSports1.59×
17PeacemakerMovies & TV1.58×
18Josh BrolinMovies & TV1.56×
19Karen GillanMovies & TV1.56×
20Rambo (2008 film)Movies & TV1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Televisions audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Televisions audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY0.91×
TravellingTHRILL0.83×
Need for SecurityCONSERVATISM0.83×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Televisions audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.68×
SustainabilityBALANCE0.71×
Healthy LifestyleBALANCE0.72×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Televisions have in Netherlands?

Televisions has an estimated audience of 4,653,073 people in Netherlands, concentrated in Zuid-Holland and North Holland.

02

What is the gender split and age of Televisions fans?

51.0% of Televisions fans are female, 49.0% are male, with an average age of 43.6 years.

03

Which brands do Televisions fans like most?

Televisions fans show strongest brand affinity for Peacemaker (1.58×), Mission: Impossible (film series) (1.75×), and Toy Story (franchise) (1.84×) over the country average.

04

Where do Televisions fans live in Netherlands?

Televisions fans in Netherlands are most concentrated in Zuid-Holland (reach ~1M), North Holland (reach ~800K), and North Brabant (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Televisions fans also like?

Beyond Televisions itself, the audience over-indexes on Mission: Impossible (film series) (1.75×), Toy Story (franchise) (1.84×), Taron Egerton (1.84×), and Daredevil (film) (1.64×) compared to the Netherlands average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Televisions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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