Televisions Audience in Germany

Televisions has an estimated audience of 17,873,610 people in Germany. 49.8% are female, 50.2% are male, average age 38.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Underground hip hop, Video production, Nina Dobrev, Jensen Ackles, Jared Padalecki.
The average Televisions fan in Germany is 38.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Underground hip hop, Video production, Nina Dobrev, with strongest over-indexing on Underground hip hop (1.57× the country average). Demographically, the Televisions audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 9 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic · Subtype: Lifestyle cluster
Demographics of Televisions fans
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 38.6 |
| Estimated audience size | 17,873,610 |
Audience persona
The typical Televisions fan in Germany is balanced, around 38.6 years old, with strong Indulgence tendencies and a notable affinity for Underground hip hop.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,074,124 | 0.27× |
| Bayern | 1,042,457 | 0.36× |
| Baden-Württemberg | 999,378 | 0.41× |
| Niedersachsen | 957,907 | 0.55× |
| Rheinland-Pfalz | 907,397 | 1.01× |
| Sachsen | 871,671 | 0.99× |
| Sachsen-Anhalt | 858,828 | 1.85× |
| Hessen | 779,097 | 0.57× |
| Thüringen | 727,157 | 1.6× |
| Mecklenburg-Vorpommern | 718,089 | 2.1× |
| Brandenburg | 704,123 | 1.27× |
| Berlin | 695,460 | 0.87× |
| Schleswig-Holstein | 681,679 | 1.06× |
| Hamburg | 577,207 | 1.43× |
| Saarland | 556,263 | 2.53× |
| Bremen | 280,212 | 1.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Underground hip hop | 1.57× | Music & Radio |
| Video production | 1.55× | Movies & TV |
| Nina Dobrev | 1.52× | Movies & TV |
| Jensen Ackles | 1.58× | Movies & TV |
| Jared Padalecki | 1.6× | Movies & TV |
| Dean Winchester | 1.7× | Movies & TV |
| Misha Collins | 1.52× | Movies & TV |
| Daily Horoscope | 1.52× | Internet & Social Media |
| Thanh Niên | 1.5× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.06 |
| Pet Ownership | JOY | 1.04 |
| Sports Activity | POWER | 1.01 |
| Patriotism | CONSERVATISM | 0.95 |
| LGBTQ+ Identity | OPEN | 0.92 |
| Healthy Lifestyle | BALANCE | 0.91 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.8% |
| India | 5.0% |
| Italy | 4.4% |
See Televisions audiences in other countries
More Lifestyle cluster audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Televisions have in Germany?
Televisions has an estimated audience of 17,873,610 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Televisions fans?
49.8% of Televisions fans are female, 50.2% are male, with an average age of 38.6 years.
Which brands do Televisions fans like most?
Televisions fans show strongest brand affinity for Underground hip hop (1.57×), Video production (1.55×), and Nina Dobrev (1.52×) over the country average.
Where do Televisions fans live in Germany?
Televisions fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,074,124), Bayern (reach 1,042,457), and Baden-Württemberg (reach 999,378). These three regions account for the largest share of the active audience.
What other brands do Televisions fans also like?
Beyond Televisions itself, the audience over-indexes on Video production (1.55×), Nina Dobrev (1.52×), Jensen Ackles (1.58×), and Jared Padalecki (1.6×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Televisions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.