A data profile of the people who buy, follow and care about Televisions in Italy — modelled from more than twelve digital signal sources. Televisions has an estimated audience of 25,149,097 people in Italy.
The average Televisions fan in Italy is 42.6 years old, balanced, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Lazio, Campania.
Top brand affinities include Dhaka, ER (TV series), Prothom Alo, with strongest over-indexing on Dhaka (1.68× the country average).
Demographically, the Televisions audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Spirituality, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 11 brand affinities and 11 regions tracked by Rascasse.
The typical Televisions fan in Italy is balanced, around 42.6 years old, with strong Spirituality tendencies and a notable affinity for Dhaka.
The key figures that characterise the Televisions profile in Italy.
49.7% are female, 50.3% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 42.6 |
| Estimated audience size | 25,149,097 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 28% |
of the worldwide Televisions audience comes from Italy.
| Country | Share |
|---|---|
| United States | 19.8% |
| India | 5.0% |
| Italy | 4.4% |
Where the Televisions audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Umbria | ~500K | 1.26× | |
| 02 | Calabria | ~900K | 1.12× | |
| 03 | Puglia | ~1.5M | 0.99× | |
| 04 | Sicilia | ~2M | 0.98× | |
| 05 | Piedmont | ~2M | 0.97× | |
| 06 | Tuscany | ~1.5M | 0.97× | |
| 07 | Campania | ~2.5M | 0.96× | |
| 08 | Veneto | ~2M | 0.96× | |
| 09 | Emilia-Romagna | ~2M | 0.95× | |
| 10 | Lazio | ~3M | 0.93× | |
| 11 | Lombardy | ~4M | 0.91× |
The strongest cross-interests of the Televisions audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | somoynews.tv | News | 1.73× | ||
| 02 | Sheikh Hasina | Politics & Society | 1.70× | ||
| 03 | Dhaka | Travel & Leisure | 1.68× | ||
| 04 | Prothom Alo | News | 1.63× | ||
| 05 | TV Patrol | Movies & TV | 1.58× | ||
| 06 | Assam | Travel & Leisure | 1.56× | ||
| 07 | UrduPoint.com | News | 1.56× | ||
| 08 | ER (TV series) | Movies & TV | 1.54× | ||
| 09 | Channel i | Movies & TV | 1.53× | ||
| 10 | Bangladesh Awami League | Politics & Society | 1.51× | ||
| 11 | ABS-CBN News and Current Affairs | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.84× | |
| Creativity | OPEN | 0.84× | |
| Social Media Usage | JOY | 0.83× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.60× | |
| Risk Appetite | THRILL | 0.62× | |
| Career Orientation | POWER | 0.66× |
Televisions has an estimated audience of 25,149,097 people in Italy, concentrated in Lombardy and Lazio.
49.7% of Televisions fans are female, 50.3% are male, with an average age of 42.6 years.
Televisions fans show strongest brand affinity for Dhaka (1.68×), ER (TV series) (1.54×), and Prothom Alo (1.63×) over the country average.
Televisions fans in Italy are most concentrated in Lombardy (reach ~4M), Lazio (reach ~3M), and Campania (reach ~2.5M). These three regions account for the largest share of the active audience.
Beyond Televisions itself, the audience over-indexes on ER (TV series) (1.54×), Prothom Alo (1.63×), Assam (1.56×), and TV Patrol (1.58×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Televisions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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