A data profile of the people who buy, follow and care about WeTransfer in Netherlands — modelled from more than twelve digital signal sources. WeTransfer has an estimated audience of 3,580,109 people in Netherlands.
The average WeTransfer fan in Netherlands is 45.9 years old, balanced, and lives primarily in North Brabant.
The audience is concentrated in North Brabant, North Holland, Gelderland.
Top brand affinities include De Telegraaf, Radio, Digital photography, with strongest over-indexing on De Telegraaf (1.82× the country average).
Demographically, the WeTransfer audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 6 brand affinities and 9 regions tracked by Rascasse.
The typical WeTransfer fan in Netherlands is balanced, around 45.9 years old, with strong Spirituality tendencies and a notable affinity for De Telegraaf.
The key figures that characterise the WeTransfer profile in Netherlands.
49.7% are female, 50.3% are male, average age 45.9.
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 45.9 |
| Estimated audience size | 3,580,109 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 19% | |
| 30-39 | 24% | |
| 40-49 | 26% | |
| 50+ | 31% |
of the worldwide WeTransfer audience comes from Netherlands.
| Country | Share |
|---|---|
| China | 6.1% |
| Poland | 5.9% |
| France | 5.4% |
Where the WeTransfer audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Brabant | ~700K | 1.29× | |
| 02 | Gelderland | ~500K | 1.18× | |
| 03 | Overijssel | ~300K | 1.09× | |
| 04 | North Holland | ~700K | 1.07× | |
| 05 | Limburg | ~300K | 1.07× | |
| 06 | Friesland | ~100K | 0.92× | |
| 07 | Flevoland | ~90K | 0.87× | |
| 08 | Drenthe | ~90K | 0.81× | |
| 09 | Groningen | ~90K | 0.70× |
The strongest cross-interests of the WeTransfer audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Woolrich | Fashion & Accessoires | 5.31× | ||
| 02 | BBC | Movies & TV | 2.03× | ||
| 03 | De Telegraaf | News | 1.82× | ||
| 04 | Radio | Technology & Electronics | 1.82× | ||
| 05 | Digital photography | Business & Career | 1.68× | ||
| 06 | Buddhism | Health | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.33× |
WeTransfer has an estimated audience of 3,580,109 people in Netherlands, concentrated in North Brabant and North Holland.
49.7% of WeTransfer fans are female, 50.3% are male, with an average age of 45.9 years.
WeTransfer fans show strongest brand affinity for De Telegraaf (1.82×), Radio (1.82×), and Digital photography (1.68×) over the country average.
WeTransfer fans in Netherlands are most concentrated in North Brabant (reach ~700K), North Holland (reach ~700K), and Gelderland (reach ~500K). These three regions account for the largest share of the active audience.
Beyond WeTransfer itself, the audience over-indexes on Radio (1.82×), Digital photography (1.68×), Woolrich (5.31×), and BBC (2.03×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for WeTransfer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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