A data profile of the people who buy, follow and care about Eliteserien in Norway — modelled from more than twelve digital signal sources. Eliteserien has an estimated audience of 2,913,799 people in Norway.
Eliteserien has an estimated audience of 2,913,799 people in Norway. 27.8% are female, 72.2% are male, average age 39.5. Top brand affinities: Circle K, Biltema, FIFA World Cup, Manchester United F.C., FC Bayern Munich.
Top brand affinities include Circle K, Biltema, FIFA World Cup, with strongest over-indexing on Circle K (4.96× the country average).
Demographically, the Eliteserien audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Spirituality, Risk Appetite.
The typical Eliteserien fan in Norway is more male, around 39.5 years old, with strong Spirituality tendencies and a notable affinity for Circle K.
The key figures that characterise the Eliteserien profile in Norway.
27.8% are female, 72.2% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 27.8% |
| Male | 72.2% |
| Average age | 39.5 |
| Estimated audience size | 2,913,799 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 18% | |
| 30-39 | 15% | |
| 40-49 | 19% | |
| 50+ | 25% |
of the worldwide Eliteserien audience comes from Norway.
| Country | Share |
|---|---|
| Norway | 77.4% |
| Indonesia | 2.2% |
| Italy | 1.9% |
The strongest cross-interests of the Eliteserien audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fulham F.C. | Sports | 8.45× | ||
| 02 | Crystal Palace F.C. | Sports | 7.55× | ||
| 03 | Southampton F.C. | Sports | 7.38× | ||
| 04 | Leicester City F.C. | Sports | 6.89× | ||
| 05 | West Ham United F.C. | Sports | 6.72× | ||
| 06 | Everton F.C. | Sports | 5.54× | ||
| 07 | Circle K | Shopping | 4.96× | ||
| 08 | Paris Saint-Germain | Sports | 4.95× | ||
| 09 | FC Bayern Munich | Sports | 4.81× | ||
| 10 | Manchester City F.C. | Sports | 2.78× | ||
| 11 | FIFA World Cup | Sports | 2.63× | ||
| 12 | Biltema | Business & Career | 2.38× | ||
| 13 | Manchester United F.C. | Sports | 2.30× | ||
| 14 | FC Barcelona | Sports | 2.17× | ||
| 15 | Liverpool F.C. | Sports | 2.00× | ||
| 16 | Real Madrid C.F. | Sports | 1.98× | ||
| 17 | UEFA Champions League | Sports | 1.94× | ||
| 18 | Ticketmaster | Travel & Leisure | 1.94× | ||
| 19 | KappAhl | Fashion & Accessoires | 1.77× | ||
| 20 | Premier League | Sports | 1.76× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.23× | |
| Risk Appetite | THRILL | 1.18× | |
| Career Orientation | POWER | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.62× | |
| Price Sensitivity | PREMIUM | 0.67× | |
| Quality Awareness | PREMIUM | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Eliteserien. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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