A data profile of the people who buy, follow and care about Gliwice in Poland — modelled from more than twelve digital signal sources. Gliwice has an estimated audience of 1,697,490 people in Poland.
Gliwice has an estimated audience of 1,697,490 people in Poland. 56.7% are female, 43.3% are male, average age 38.8. Top brand affinities: Circle K, Activism, Radio ZET, Carcare, Love & Sex.
Top brand affinities include Circle K, Activism, Radio ZET, with strongest over-indexing on Circle K (2.14× the country average).
Demographically, the Gliwice audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Spirituality, Need for Security.
The typical Gliwice fan in Poland is more female, around 38.8 years old, with strong Spirituality tendencies and a notable affinity for Circle K.
The key figures that characterise the Gliwice profile in Poland.
56.7% are female, 43.3% are male, average age 38.8.
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 38.8 |
| Estimated audience size | 1,697,490 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 22% | |
| 30-39 | 25% | |
| 40-49 | 20% | |
| 50+ | 17% |
of the worldwide Gliwice audience comes from Poland.
| Country | Share |
|---|---|
| Poland | 90.6% |
| Germany | 3.5% |
| United Kingdom | 1.4% |
The strongest cross-interests of the Gliwice audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Circle K | Shopping | 2.14× | ||
| 02 | Carcare | Cars & Mobility | 2.14× | ||
| 03 | Love & Sex | Kids & Family | 2.14× | ||
| 04 | Ford Kuga | Cars & Mobility | 2.14× | ||
| 05 | Antique car | Cars & Mobility | 2.14× | ||
| 06 | Peugeot 508 | Cars & Mobility | 2.12× | ||
| 07 | Alfa Romeo | Cars & Mobility | 2.11× | ||
| 08 | Activism | Politics & Society | 2.09× | ||
| 09 | Exfoliation (cosmetology) | Beauty & Wellness | 2.04× | ||
| 10 | Hatchback | Cars & Mobility | 1.97× | ||
| 11 | Kia Cee'd | Cars & Mobility | 1.96× | ||
| 12 | Renault Captur | Cars & Mobility | 1.93× | ||
| 13 | Car dealership | Cars & Mobility | 1.89× | ||
| 14 | Web application | Technology & Electronics | 1.87× | ||
| 15 | Kia Sportage | Cars & Mobility | 1.80× | ||
| 16 | Starter home | Home & Garden | 1.76× | ||
| 17 | Peugeot 3008 | Cars & Mobility | 1.63× | ||
| 18 | Mazda CX-5 | Cars & Mobility | 1.61× | ||
| 19 | Radio ZET | Music & Radio | 1.56× | ||
| 20 | Local news | News | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.35× | |
| Need for Security | CONSERVATISM | 1.35× | |
| Career Orientation | POWER | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.71× | |
| Sustainability | BALANCE | 0.80× | |
| DIY Mentality | THRILL | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Gliwice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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