Rascasse Audience Intelligence

Embroidery Audience in Portugal

A data profile of the people who buy, follow and care about Embroidery in Portugal — modelled from more than twelve digital signal sources. Embroidery has an estimated audience of 1,313,144 people in Portugal.

#622among Topic in Portugal#63in Home & Garden

The average Embroidery fan in Portugal is 46.9 years old, more female, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Embroidery profile in Portugal.

Audience size
1.3M
in Portugal
Gender
80.7%♀
19.3% male
Age
46.9
average years
Country rank
#811
Topic in Portugal
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Embroidery fans

80.7% are female, 19.3% are male, average age 46.9.

Fig. 02

Gender split

80.7%
Female
19.3%
Male
Demographic split for Embroidery audience in Portugal
MetricValue
Female80.7%
Male19.3%
Average age46.9
Estimated audience size1,313,144
Fig. 03

Age distribution

Ø 46.9
average years
Age distribution of the Embroidery audience in Portugal
Age bracketShare%
16-197%
20-2912%
30-3916%
40-4927%
50+39%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Embroidery audience comes from Portugal.

Worldwide audience distribution share by country for Embroidery
CountryShare
United States13.6%
India7.1%
Japan6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Embroidery audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Embroidery fans by region: top regions in Portugal
#RegionReachAffinity×
01Lisbon District~600K1.41×
02Porto District~300K1.19×
03Santarém District~70K1.19×
04Madeira~40K1.17×
05Braga District~100K1.16×
06Setúbal District~200K1.08×
07Coimbra District~70K1.08×
08Faro District~90K1.03×
09Leiria District~70K0.99×
10Bragança District~10K0.99×
11Portalegre District~10K0.99×
12Azores~40K0.98×
13Vila Real District~20K0.98×
14Beja District~20K0.98×
15Guarda District~20K0.98×
16Aveiro District~100K0.97×
17Castelo Branco District~20K0.97×
18Évora District~20K0.97×
19Viseu District~40K0.95×
20Viana do Castelo District~30K0.95×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Embroidery audiences in other countries

How to read this data

Audience size is the estimated number of people in Portugal who actively search for Embroidery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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