Rascasse Audience Intelligence

Party dress Audience in Portugal

A data profile of the people who buy, follow and care about Party dress in Portugal — modelled from more than twelve digital signal sources. Party dress has an estimated audience of 1,477,939 people in Portugal.

#505among Topic in Portugal#41in Fashion & Accessoires

The average Party dress fan in Portugal is 46.4 years old, more female, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Party dress profile in Portugal.

Audience size
1.5M
in Portugal
Gender
91.5%♀
8.5% male
Age
46.4
average years
Country rank
#663
Topic in Portugal
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Party dress fans

91.5% are female, 8.5% are male, average age 46.4.

Fig. 02

Gender split

91.5%
Female
8.5%
Male
Demographic split for Party dress audience in Portugal
MetricValue
Female91.5%
Male8.5%
Average age46.4
Estimated audience size1,477,939
Fig. 03

Age distribution

Ø 46.4
average years
Age distribution of the Party dress audience in Portugal
Age bracketShare%
16-196%
20-2912%
30-3917%
40-4930%
50+34%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Party dress audience comes from Portugal.

Worldwide audience distribution share by country for Party dress
CountryShare
United States11.0%
India10.1%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Party dress audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Party dress fans by region: top regions in Portugal
#RegionReachAffinity×
01Bragança District~20K1.10×
02Portalegre District~20K1.09×
03Guarda District~20K1.08×
04Beja District~30K1.06×
05Vila Real District~30K1.04×
06Évora District~30K1.03×
07Castelo Branco District~30K1.02×
08Viana do Castelo District~40K1.00×
09Azores~40K0.99×
10Viseu District~50K0.98×
11Madeira~40K0.98×
12Coimbra District~70K0.95×
13Leiria District~80K0.94×
14Aveiro District~100K0.93×
15Faro District~90K0.93×
16Braga District~100K0.92×
17Setúbal District~100K0.91×
18Lisbon District~400K0.82×
19Porto District~300K0.82×
20Santarém District~60K0.82×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in Portugal

See Party dress audiences in other countries

How to read this data

Audience size is the estimated number of people in Portugal who actively search for Party dress. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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