Rascasse Audience Intelligence

24 Hours of Daytona Audience in United States

A data profile of the people who buy, follow and care about 24 Hours of Daytona in United States — modelled from more than twelve digital signal sources. 24 Hours of Daytona has an estimated audience of 494,954 people in United States.

#77among Motorsport in United States#447among Event in United States#3585in Sports

The average 24 Hours of Daytona fan in United States is 41.4 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Category: Sports · Type: Event · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 24 Hours of Daytona profile in United States.

Audience size
495K
in United States
Gender
37.1%♀
62.9% male
Age
41.4
average years
Country rank
#36879
Event in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 24 Hours of Daytona fans

37.1% are female, 62.9% are male, average age 41.4.

Fig. 02

Gender split

37.1%
Female
62.9%
Male
Demographic split for 24 Hours of Daytona audience in United States
MetricValue
Female37.1%
Male62.9%
Average age41.4
Estimated audience size494,954
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the 24 Hours of Daytona audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3919%
40-4924%
50+25%
Fig. 04

Worldwide distribution

41.5%

of the worldwide 24 Hours of Daytona audience comes from United States.

Worldwide audience distribution share by country for 24 Hours of Daytona
CountryShare
United States41.5%
United Kingdom9.7%
Germany8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 24 Hours of Daytona audience in United States is strongest.

Fig. 05

Top regions by affinity

24 Hours of Daytona fans by region: top regions in United States
#RegionReachAffinity×
01Florida~70K1.95×
02Indiana~20K1.92×
03Wisconsin~10K1.45×
04Michigan~20K1.41×
05Ohio~20K1.38×
06South Carolina~10K1.38×
07North Carolina~20K1.37×
08Georgia~20K1.27×
09Iowa~5K1.24×
10Virginia~10K1.21×
11Pennsylvania~20K1.18×
12Tennessee~10K1.18×
13Vermont~1K1.17×
14West Virginia~3K1.14×
15Connecticut~6K1.09×
16Kentucky~7K1.06×
17Alabama~7K1.05×
18Missouri~8K1.02×
19New Hampshire~2K1.02×
20Kansas~4K1.00×
21Illinois~20K0.99×
22Colorado~8K0.99×
23South Dakota~1K0.99×
24Delaware~1K0.98×
25Maine~2K0.97×
26Nebraska~2K0.96×
27North Dakota<1K0.96×
28Montana~1K0.95×
29Alaska<1K0.90×
30Minnesota~6K0.89×
31Idaho~2K0.88×
32Rhode Island~1K0.87×
33Arizona~9K0.86×
34Maryland~7K0.85×
35Oregon~5K0.85×
36New Jersey~10K0.84×
37Oklahoma~5K0.84×
38Utah~4K0.84×
39Arkansas~3K0.84×
40Washington~8K0.83×
41Washington, District of Columbia~1K0.82×
42New Mexico~2K0.81×
43Nevada~4K0.79×
44Mississippi~3K0.79×
45Hawaii~2K0.78×
46New York~20K0.77×
47Massachusetts~8K0.77×
48Texas~30K0.76×
49Louisiana~5K0.74×
50California~40K0.72×
Fig. 06

Affinity by region

Affinity by region — 24 Hours of Daytona, United States
0.72×1.00×1.95×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for 24 Hours of Daytona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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