Alliant Credit Union Audience in United States
Alliant Credit Union has an estimated audience of 516,390 people in United States. 51.1% are female, 48.9% are male, average age 31.3. Top regions: California, Illinois, Texas. Top brand affinities: Yoga, Philology, Gaia, Debi Flügge.
The average Alliant Credit Union fan in United States is 31.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Illinois, Texas. Top brand affinities include Yoga, Philology, Gaia, with strongest over-indexing on Yoga (1.86× the country average). Demographically, the Alliant Credit Union audience skews balanced with an average age of 31.3, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 4 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Bank
Demographics of Alliant Credit Union fans
| Metric | Value |
|---|---|
| Female | 51.1% |
| Male | 48.9% |
| Average age | 31.3 |
| Estimated audience size | 516,390 |
Audience persona
The typical Alliant Credit Union fan in United States is balanced, around 31.3 years old, with strong Quality Awareness tendencies and a notable affinity for Yoga.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 98,431 | 1.73× |
| Illinois | 59,086 | 3.43× |
| Texas | 56,015 | 1.26× |
| Florida | 46,203 | 1.32× |
| New York | 23,460 | 0.81× |
| Colorado | 21,709 | 2.67× |
| Georgia | 20,645 | 1.3× |
| Arizona | 19,859 | 1.88× |
| North Carolina | 15,767 | 1.01× |
| Pennsylvania | 15,135 | 0.87× |
| Virginia | 14,185 | 1.13× |
| New Jersey | 12,260 | 0.93× |
| Washington | 10,967 | 1.06× |
| Michigan | 10,580 | 0.78× |
| Ohio | 10,484 | 0.66× |
| Alabama | 10,209 | 1.42× |
| Tennessee | 8,016 | 0.77× |
| Maryland | 7,947 | 0.9× |
| Massachusetts | 7,797 | 0.77× |
| Indiana | 7,382 | 0.78× |
| Missouri | 7,209 | 0.87× |
| Nevada | 6,849 | 1.37× |
| Wisconsin | 6,826 | 0.88× |
| Oregon | 6,496 | 1.1× |
| South Carolina | 6,399 | 0.82× |
| Minnesota | 5,921 | 0.8× |
| Utah | 5,390 | 1.17× |
| Louisiana | 4,942 | 0.74× |
| Oklahoma | 4,652 | 0.81× |
| Hawaii | 4,230 | 1.91× |
| Kentucky | 3,923 | 0.61× |
| Iowa | 3,871 | 0.91× |
| Connecticut | 3,791 | 0.73× |
| Mississippi | 3,274 | 0.77× |
| New Mexico | 2,704 | 1.04× |
| Arkansas | 2,571 | 0.6× |
| Kansas | 2,403 | 0.59× |
| Idaho | 1,932 | 0.75× |
| New Hampshire | 1,872 | 0.92× |
| Washington, District of Columbia | 1,546 | 1× |
| West Virginia | 1,505 | 0.63× |
| Nebraska | 1,467 | 0.57× |
| Delaware | 1,216 | 0.85× |
| Rhode Island | 1,153 | 0.7× |
| Maine | 1,010 | 0.55× |
| Montana | 964 | 0.67× |
| Alaska | 849 | 0.77× |
| Wyoming | 670 | 0.88× |
| Vermont | 613 | 0.68× |
| South Dakota | 519 | 0.43× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Yoga | 1.86× | Sports |
| Philology | 4.23× | Literature |
| Gaia | 1.86× | Internet & Social Media |
| Debi Flügge | 1.86× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.66 |
| Patriotism | CONSERVATISM | 2.18 |
| Family Orientation | CONSERVATISM | 2.04 |
| Career Orientation | POWER | 2.02 |
| Need for Security | CONSERVATISM | 1.91 |
| Indulgence | JOY | 1.49 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 93.4% |
| China | 1.4% |
| Japan | 0.7% |
See Alliant Credit Union audiences in other countries
More Bank audiences in United States
- Bank of America (61,039,441)
- Capital One (60,963,810)
- Chase (bank) (42,445,978)
- Chase (41,959,297)
- Citibank (16,468,757)
Frequently asked questions
How many fans does Alliant Credit Union have in United States?
Alliant Credit Union has an estimated audience of 516,390 people in United States, concentrated in California and Illinois.
What is the gender split and age of Alliant Credit Union fans?
51.1% of Alliant Credit Union fans are female, 48.9% are male, with an average age of 31.3 years.
Which brands do Alliant Credit Union fans like most?
Alliant Credit Union fans show strongest brand affinity for Yoga (1.86×), Philology (4.23×), and Gaia (1.86×) over the country average.
Where do Alliant Credit Union fans live in United States?
Alliant Credit Union fans in United States are most concentrated in California (reach 98,431), Illinois (reach 59,086), and Texas (reach 56,015). These three regions account for the largest share of the active audience.
How to read this data
Audience size is the estimated number of people in United States who actively search for Alliant Credit Union. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.