Anaheim, California Audience in United States

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Anaheim, California has an estimated audience of 5,389,001 people in United States. 61.5% are female, 38.5% are male, average age 35.9. Top regions: California, Texas, Florida. Top brand affinities: Justice, Tierra Cali, Temple Grandin, Barclays Center, JC Whitney.

The average Anaheim, California fan in United States is 35.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Justice, Tierra Cali, Temple Grandin, with strongest over-indexing on Justice (3.39× the country average). Demographically, the Anaheim, California audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Quality Awareness, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Anaheim, California fans

Demographic split for Anaheim, California audience in United States
MetricValue
Female61.5%
Male38.5%
Average age35.9
Estimated audience size5,389,001

Audience persona

The typical Anaheim, California fan in United States is more female, around 35.9 years old, with strong Quality Awareness tendencies and a notable affinity for Justice.

Top regions in United States

Top regions ranked by reach for Anaheim, California in United States
RegionReachAffinity
California4,041,7517.46×
Texas432,8790.93×
Florida274,6150.75×
New York229,0920.76×
Arizona219,5652×
Washington173,0641.6×
Illinois158,0740.88×
Nevada141,7702.72×
Pennsylvania120,2530.66×
Georgia110,6720.67×
Utah109,3122.27×
Ohio103,5910.62×
North Carolina103,5400.64×
New Jersey100,5550.73×
Virginia95,2980.73×
Colorado93,5151.1×
Oregon92,1471.49×
Michigan90,4670.64×
Massachusetts82,8720.78×
Tennessee65,9120.61×
Maryland62,2730.67×
Missouri61,2570.71×
Indiana61,1160.62×
Minnesota55,9870.73×
Hawaii53,5472.31×
Wisconsin52,5930.65×
Oklahoma42,1630.7×
South Carolina40,6000.5×
Louisiana40,3640.58×
Kentucky37,8470.56×
Connecticut37,4630.69×
Alabama35,6410.47×
Idaho34,4051.27×
New Mexico32,5101.2×
Kansas32,2780.76×
Iowa27,7480.62×
Arkansas26,4130.59×
Mississippi19,6650.44×
Nebraska19,0930.71×
Washington, District of Columbia15,6280.96×
New Hampshire12,7870.6×
Montana12,7350.85×
Alaska12,3021.07×
West Virginia11,3920.45×
Rhode Island11,2970.66×
Maine9,8900.51×
Delaware8,1170.55×
North Dakota7,3620.66×
South Dakota7,2770.58×
Wyoming5,3870.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anaheim, California audience
BrandAffinityCategory
Justice3.39×Politics & Society
Tierra Cali2.02×Travel & Leisure
Temple Grandin1.6×Literature
Barclays Center2.57×Sports
JC Whitney2.4×Shopping
Rapid prototyping2.14×Business & Career
Bulacan2.07×Travel & Leisure
Lion of Judah1.67×
Cadena SER1.62×Music & Radio
Sam Bush2.64×Music & Radio
Otto Graham1.95×Sports
Jumia1.57×Fashion & Accessoires
Nielsen Corporation1.52×Business & Career
Les Brown (bandleader)1.63×Music & Radio
Jura Mountains2.24×Travel & Leisure
John Key1.74×Politics & Society
The Radiators (American band)2.04×Music & Radio
Ext JS1.99×Technology & Electronics
JcrOffroad1.52×Shopping
The Specials1.64×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anaheim, California audience
TraitClusterScore
Quality AwarenessPREMIUM1.32
Urban LifestyleOPEN1.26
Luxury OrientationPREMIUM1.25
TravellingTHRILL1.2
Sports ActivityPOWER1.16
Pet OwnershipJOY1.12

Worldwide distribution

Worldwide audience distribution share by country for Anaheim, California
CountryShare
United States71.9%
Japan6.7%
United Kingdom5.0%

See Anaheim, California audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Anaheim, California have in United States?

Anaheim, California has an estimated audience of 5,389,001 people in United States, concentrated in California and Texas.

What is the gender split and age of Anaheim, California fans?

61.5% of Anaheim, California fans are female, 38.5% are male, with an average age of 35.9 years.

Which brands do Anaheim, California fans like most?

Anaheim, California fans show strongest brand affinity for Justice (3.39×), Tierra Cali (2.02×), and Temple Grandin (1.6×) over the country average.

Where do Anaheim, California fans live in United States?

Anaheim, California fans in United States are most concentrated in California (reach 4,041,751), Texas (reach 432,879), and Florida (reach 274,615). These three regions account for the largest share of the active audience.

What other brands do Anaheim, California fans also like?

Beyond Anaheim, California itself, the audience over-indexes on Tierra Cali (2.02×), Temple Grandin (1.6×), Barclays Center (2.57×), and JC Whitney (2.4×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Anaheim, California. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.