Atonement (film) Audience in United States

Atonement (film) logo

Atonement (film) has an estimated audience of 1,611,400 people in United States. 65.1% are female, 34.9% are male, average age 50.5. Top regions: California, Texas, New York. Top brand affinities: A Beautiful Mind (film), Noah Baumbach, Luca Guadagnino, Kung Fu Hustle, Autism Awareness.

The average Atonement (film) fan in United States is 50.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include A Beautiful Mind (film), Noah Baumbach, Luca Guadagnino, with strongest over-indexing on A Beautiful Mind (film) (143.9× the country average). Demographically, the Atonement (film) audience skews more female with an average age of 50.5, and over-indexes on personality traits such as Tradition, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

Demographics of Atonement (film) fans

Demographic split for Atonement (film) audience in United States
MetricValue
Female65.1%
Male34.9%
Average age50.5
Estimated audience size1,611,400

Audience persona

The typical Atonement (film) fan in United States is more female, around 50.5 years old, with strong Tradition tendencies and a notable affinity for A Beautiful Mind (film).

Top regions in United States

Top regions ranked by reach for Atonement (film) in United States
RegionReachAffinity
California183,8261.04×
Texas150,9221.09×
New York99,6571.11×
Florida98,6740.9×
Illinois65,8081.23×
Pennsylvania53,0730.98×
Georgia52,9231.07×
North Carolina50,6981.05×
Ohio49,8971.01×
Virginia44,0161.12×
Michigan40,1800.95×
Washington38,9041.2×
New Jersey36,4230.89×
Massachusetts35,9201.13×
Arizona35,9001.09×
Tennessee33,8751.05×
Indiana29,3881×
Maryland27,8891.01×
Missouri27,4961.06×
Colorado26,3971.04×
South Carolina24,3241×
Minnesota24,2381.05×
Alabama23,4641.04×
Wisconsin22,9350.95×
Oregon20,6341.12×
Kentucky20,1221×
Louisiana20,0350.96×
Oklahoma18,7261.05×
Utah16,1871.12×
Connecticut15,7120.97×
Arkansas13,8351.04×
Nevada13,0170.84×
Mississippi12,8930.97×
Kansas12,3470.97×
Iowa11,6020.87×
Idaho8,8771.1×
Nebraska7,2260.89×
New Mexico7,0580.87×
Hawaii6,7240.97×
West Virginia6,2620.83×
New Hampshire5,9290.93×
Washington, District of Columbia5,8841.21×
Maine5,7821×
Rhode Island4,7300.92×
Montana4,6921.05×
Alaska3,6971.07×
Delaware3,5690.8×
South Dakota2,9100.78×
Vermont2,8801.02×
North Dakota2,8680.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Atonement (film) audience
BrandAffinityCategory
A Beautiful Mind (film)143.9×Movies & TV
Noah Baumbach145.71×Movies & TV
Luca Guadagnino110.1×Movies & TV
Kung Fu Hustle88.62×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Titanic (1997 film)24.71×Movies & TV
The Devil Wears Prada (film)29.28×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Eraserhead42.31×Movies & TV
Midnight in Paris46.22×Movies & TV
Will Poulter20×Movies & TV
Income tax13.19×Business & Career
Judi Dench27.29×Movies & TV
Maggie Smith21.23×Movies & TV
Burn After Reading29.92×Movies & TV
The Grand Budapest Hotel38.63×Movies & TV
PBS6.58×Movies & TV
Olivia Colman18.88×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Atonement (film) audience
TraitClusterScore
TraditionCONSERVATISM1.52
MindfulnessBALANCE1.45
Community OrientationOPEN1.41
Risk AppetiteTHRILL1.39
LGBTQ+ IdentityOPEN1.33
IndulgenceJOY1.31

Worldwide distribution

Worldwide audience distribution share by country for Atonement (film)
CountryShare
United States22.1%
India17.8%
United Kingdom9.0%

See Atonement (film) audiences in other countries

More Romance audiences in United States

Frequently asked questions

How many fans does Atonement (film) have in United States?

Atonement (film) has an estimated audience of 1,611,400 people in United States, concentrated in California and Texas.

What is the gender split and age of Atonement (film) fans?

65.1% of Atonement (film) fans are female, 34.9% are male, with an average age of 50.5 years.

Which brands do Atonement (film) fans like most?

Atonement (film) fans show strongest brand affinity for A Beautiful Mind (film) (143.9×), Noah Baumbach (145.71×), and Luca Guadagnino (110.1×) over the country average.

Where do Atonement (film) fans live in United States?

Atonement (film) fans in United States are most concentrated in California (reach 183,826), Texas (reach 150,922), and New York (reach 99,657). These three regions account for the largest share of the active audience.

What other brands do Atonement (film) fans also like?

Beyond Atonement (film) itself, the audience over-indexes on Noah Baumbach (145.71×), Luca Guadagnino (110.1×), Kung Fu Hustle (88.62×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Atonement (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.