August Rush Audience in United States
August Rush has an estimated audience of 634,899 people in United States. 52.9% are female, 47.1% are male, average age 37.1. Top brand affinities: Chromebook, Powell's Books, Combat sport, Ilya Kovalchuk, Horeca.
Top brand affinities include Chromebook, Powell's Books, Combat sport, with strongest over-indexing on Chromebook (21.62× the country average). Demographically, the August Rush audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Price Sensitivity, Tradition.
Category: Music & Radio · Type: Person
Demographics of August Rush fans
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 37.1 |
| Estimated audience size | 634,899 |
Audience persona
The typical August Rush fan in United States is balanced, around 37.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Chromebook.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Chromebook | 21.62× | Technology & Electronics |
| Powell's Books | 46.24× | Shopping |
| Combat sport | 4.09× | Sports |
| Ilya Kovalchuk | 67.52× | Sports |
| Horeca | 20× | Travel & Leisure |
| Elsword | 20× | Games |
| Hardik Pandya | 18.39× | Sports |
| Wolverine (comics) | 5.57× | Literature |
| Whataburger | 1.73× | Food & Beverages |
| Isometric exercise | 8.38× | Sports |
| Kendra Scott | 2.74× | Fashion & Accessoires |
| Google Photos | 1.98× | Technology & Electronics |
| Nebraska Cornhuskers football | 2.72× | Sports |
| Johns Hopkins School of Nursing | 10.36× | Business & Career |
| Huddle (software) | 7.98× | Technology & Electronics |
| Thumb sucking | 11.81× | Health |
| Bank account | 1.82× | Business & Career |
| Nationality | 1.55× | Politics & Society |
| Mortgage insurance | 3.26× | Business & Career |
| 3D printing | 1.81× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.3 |
| Tradition | CONSERVATISM | 1.29 |
| Extroversion | THRILL | 1.25 |
| Early Adopter Mentality | POWER | 1.17 |
| LGBTQ+ Identity | OPEN | 1.15 |
| Travelling | THRILL | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.6% |
| Mexico | 8.8% |
| United Kingdom | 7.7% |
See August Rush audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for August Rush. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.