Bealls (Florida) Audience in United States

Bealls (Florida) logo

Bealls (Florida) has an estimated audience of 1,533,092 people in United States. 81.0% are female, 19.0% are male, average age 48.3. Top regions: Florida, Texas, North Carolina. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, The Historian, Eurail.

The average Bealls (Florida) fan in United States is 48.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Texas, North Carolina. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Bealls (Florida) audience skews more female with an average age of 48.3, and over-indexes on personality traits such as DIY Mentality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Bealls (Florida) fans

Demographic split for Bealls (Florida) audience in United States
MetricValue
Female81.0%
Male19.0%
Average age48.3
Estimated audience size1,533,092

Audience persona

The typical Bealls (Florida) fan in United States is more female, around 48.3 years old, with strong DIY Mentality tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Bealls (Florida) in United States
RegionReachAffinity
Florida944,2009.1×
Texas205,3751.56×
North Carolina103,4172.24×
Tennessee99,0883.22×
Georgia93,3251.98×
Kentucky64,2903.34×
Alabama60,7092.83×
South Carolina56,4952.45×
Ohio42,5630.9×
Louisiana39,9332.02×
Indiana38,9111.39×
Mississippi36,6762.9×
Arizona31,4081×
Oklahoma30,1661.77×
Pennsylvania28,4890.55×
Virginia26,4790.71×
Arkansas22,4761.78×
New York18,6710.22×
West Virginia17,1202.4×
Missouri16,7190.68×
Illinois16,5100.32×
Kansas13,9161.15×
California13,4560.08×
Michigan12,2070.3×
New Mexico10,4821.36×
New Jersey7,1200.18×
Massachusetts6,6700.22×
Maryland5,3530.2×
Wisconsin4,3100.19×
Maine4,3060.78×
Minnesota3,7540.17×
Connecticut3,4280.22×
Colorado3,2180.13×
Iowa2,9510.23×
Washington2,2970.07×
New Hampshire1,9140.32×
Nevada1,8280.12×
Oregon1,4640.08×
Rhode Island1,2380.25×
Utah1,1060.08×
Nebraska1,0850.14×
Delaware8050.19×
Vermont7350.27×
Washington, District of Columbia6920.15×
Idaho6590.09×
Montana4980.12×
South Dakota4660.13×
North Dakota3760.12×
Hawaii3410.05×
Wyoming3170.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bealls (Florida) audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore17.86×Music & Radio
Google Home11.88×Technology & Electronics
The Historian16.83×Literature
Eurail16.92×Cars & Mobility
Parral, Chihuahua8.68×Travel & Leisure
Soldering iron1.82×Home & Garden
Evan Tanner16.95×Sports
Glasgow, Kentucky11.66×Travel & Leisure
Mie goreng15.89×Food & Beverages
charvel guitars13.02×Music & Radio
El Hijo del Santo12.93×Sports
Hebe2.58×Home & Garden
Holly Hagan17.58×Movies & TV
Étouffée9.27×Food & Beverages
Dan Hardy11.73×Sports
Guayas Province12.51×Travel & Leisure
Ghar (film)17.06×Movies & TV
Janitor2.18×Home & Garden
Layne Staley2.07×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bealls (Florida) audience
TraitClusterScore
DIY MentalityTHRILL1.67
TraditionCONSERVATISM1.46
IndividualismJOY1.45
Price SensitivityPREMIUM1.42
CreativityOPEN1.39
Quality AwarenessPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Bealls (Florida)
CountryShare
United States90.2%
Spain2.2%
Italy1.3%

See Bealls (Florida) audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Bealls (Florida) have in United States?

Bealls (Florida) has an estimated audience of 1,533,092 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Bealls (Florida) fans?

81.0% of Bealls (Florida) fans are female, 19.0% are male, with an average age of 48.3 years.

Which brands do Bealls (Florida) fans like most?

Bealls (Florida) fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (17.86×), and Google Home (11.88×) over the country average.

Where do Bealls (Florida) fans live in United States?

Bealls (Florida) fans in United States are most concentrated in Florida (reach 944,200), Texas (reach 205,375), and North Carolina (reach 103,417). These three regions account for the largest share of the active audience.

What other brands do Bealls (Florida) fans also like?

Beyond Bealls (Florida) itself, the audience over-indexes on Mathcore (17.86×), Google Home (11.88×), The Historian (16.83×), and Eurail (16.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bealls (Florida). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.