Soldering iron Audience in United States

Soldering iron has an estimated audience of 7,027,874 people in United States. 56.9% are female, 43.1% are male, average age 46.5. Top regions: California, Texas, Florida. Top brand affinities: New England Revolution, MSN, Staples (Canada), United Parcel Service, PSV Eindhoven.

The average Soldering iron fan in United States is 46.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include New England Revolution, MSN, Staples (Canada), with strongest over-indexing on New England Revolution (46.73× the country average). Demographically, the Soldering iron audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Need for Security, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Soldering iron fans

Demographic split for Soldering iron audience in United States
MetricValue
Female56.9%
Male43.1%
Average age46.5
Estimated audience size7,027,874

Audience persona

The typical Soldering iron fan in United States is more female, around 46.5 years old, with strong Need for Security tendencies and a notable affinity for New England Revolution.

Top regions in United States

Top regions ranked by reach for Soldering iron in United States
RegionReachAffinity
California786,8811.02×
Texas636,9881.05×
Florida387,0680.81×
New York316,2700.81×
Pennsylvania223,6110.94×
Illinois216,8920.93×
Ohio211,4140.98×
North Carolina208,2400.98×
Georgia206,5510.95×
Michigan190,4551.04×
Washington166,9651.18×
Tennessee161,5171.15×
Virginia149,5000.87×
Indiana140,6201.1×
Arizona140,2770.98×
New Jersey126,5680.71×
Colorado125,3881.13×
Massachusetts122,4740.88×
Missouri116,0101.02×
Oklahoma102,8291.32×
Kentucky100,4211.14×
Alabama99,0871.01×
South Carolina97,2860.92×
Louisiana95,5201.05×
Oregon93,9421.17×
Minnesota93,8740.93×
Wisconsin93,6060.89×
Maryland90,9990.75×
Utah81,4321.29×
Arkansas71,9851.24×
Kansas62,7411.13×
Iowa61,5401.06×
Nevada61,2580.9×
Connecticut59,7180.85×
Mississippi56,5610.98×
Idaho42,3381.2×
New Mexico41,5501.18×
Nebraska40,5551.15×
West Virginia35,0441.07×
Hawaii30,4161.01×
New Hampshire27,9461.01×
Maine24,3540.97×
Montana23,9471.23×
Rhode Island17,7160.79×
South Dakota16,7801.03×
Alaska14,7200.98×
North Dakota14,6101.01×
Delaware13,5890.7×
Washington, District of Columbia11,8900.56×
Vermont11,6900.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Soldering iron audience
BrandAffinityCategory
New England Revolution46.73×Sports
MSN4.12×News
Staples (Canada)4.25×Business & Career
United Parcel Service3.85×Business & Career
PSV Eindhoven26.05×Sports
Ceres Brewery26.06×Food & Beverages
Lowe's2.43×Shopping
Great Clips4.05×Beauty & Wellness
Countertop3.84×Home & Garden
Nordstrom rack2.7×Fashion & Accessoires
Hobby Lobby2.19×Home & Garden
Home Appliances2.3×Home & Garden
Google Flights3.04×Travel & Leisure
Cabinetry3.01×Home & Garden
Dollar General2.05×Shopping
Best Buy2.08×Shopping
FC Bayern Munich3.57×Sports
Planet Fitness2.02×Sports
Aldi1.9×Shopping
Arc'teryx6.39×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Soldering iron audience
TraitClusterScore
Need for SecurityCONSERVATISM1.93
Convenience OrientationPREMIUM1.79
DIY MentalityTHRILL1.75
Price SensitivityPREMIUM1.56
Career OrientationPOWER1.5
Family OrientationCONSERVATISM1.35

Worldwide distribution

Worldwide audience distribution share by country for Soldering iron
CountryShare
United States17.8%
Brazil16.1%
Italy9.1%

See Soldering iron audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Soldering iron have in United States?

Soldering iron has an estimated audience of 7,027,874 people in United States, concentrated in California and Texas.

What is the gender split and age of Soldering iron fans?

56.9% of Soldering iron fans are female, 43.1% are male, with an average age of 46.5 years.

Which brands do Soldering iron fans like most?

Soldering iron fans show strongest brand affinity for New England Revolution (46.73×), MSN (4.12×), and Staples (Canada) (4.25×) over the country average.

Where do Soldering iron fans live in United States?

Soldering iron fans in United States are most concentrated in California (reach 786,881), Texas (reach 636,988), and Florida (reach 387,068). These three regions account for the largest share of the active audience.

What other brands do Soldering iron fans also like?

Beyond Soldering iron itself, the audience over-indexes on MSN (4.12×), Staples (Canada) (4.25×), United Parcel Service (3.85×), and PSV Eindhoven (26.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Soldering iron. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.