Soldering iron Audience in Germany

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Soldering iron has an estimated audience of 304,225 people in Germany. 42.0% are female, 58.0% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Unique Gifts, Cocktail, Phil Campbell (musician), Stradivarius, Birthday Gifts.

The average Soldering iron fan in Germany is 43.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Unique Gifts, Cocktail, Phil Campbell (musician), with strongest over-indexing on Unique Gifts (1.94× the country average). Demographically, the Soldering iron audience skews more male with an average age of 43.7, and over-indexes on personality traits such as Need for Security, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Soldering iron fans

Demographic split for Soldering iron audience in Germany
MetricValue
Female42.0%
Male58.0%
Average age43.7
Estimated audience size304,225

Audience persona

The typical Soldering iron fan in Germany is more male, around 43.7 years old, with strong Need for Security tendencies and a notable affinity for Unique Gifts.

Top regions in Germany

Top regions ranked by reach for Soldering iron in Germany
RegionReachAffinity
Nordrhein-Westfalen76,8411.15×
Bayern53,4981.09×
Baden-Württemberg45,7661.1×
Niedersachsen32,4171.1×
Hessen21,5200.93×
Sachsen16,3101.09×
Rheinland-Pfalz15,7711.03×
Berlin11,8950.87×
Schleswig-Holstein10,7190.98×
Brandenburg9,480
Sachsen-Anhalt8,0851.03×
Thüringen7,727
Hamburg6,5650.95×
Mecklenburg-Vorpommern5,3550.92×
Saarland3,3360.89×
Bremen2,1940.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Soldering iron audience
BrandAffinityCategory
Unique Gifts1.94×Shopping
Cocktail1.57×Food & Beverages
Phil Campbell (musician)6.49×Music & Radio
Stradivarius1.97×Shopping
Birthday Gifts1.9×Kids & Family
Progressive rock1.58×Music & Radio
Erasmus+6.46×Business & Career
Škoda Kodiaq1.79×Cars & Mobility
Wolverine (comics)4.64×Literature
Kodi (software)2.3×Technology & Electronics
Vocal harmony5.77×Music & Radio
Corfu (regional unit)2.42×Travel & Leisure
Stucco1.85×Home & Garden
Home Delivery1.93×Food & Beverages
MK1.94×Music & Radio
Haitian Vodou1.94×Politics & Society
Golem1.76×Technology & Electronics
Jaguar F-Pace3.47×Cars & Mobility
Gudrun Sjödén1.63×Fashion & Accessoires
Hakone, Kanagawa3.33×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Soldering iron audience
TraitClusterScore
Need for SecurityCONSERVATISM1.54
Community OrientationOPEN1.37
Early Adopter MentalityPOWER1.3
ExtroversionTHRILL1.21
Quality AwarenessPREMIUM1.21
Sports ActivityPOWER1.2

Worldwide distribution

Worldwide audience distribution share by country for Soldering iron
CountryShare
United States17.8%
Brazil16.1%
Italy9.1%

See Soldering iron audiences in other countries

More Home & Garden audiences in Germany

Frequently asked questions

How many fans does Soldering iron have in Germany?

Soldering iron has an estimated audience of 304,225 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Soldering iron fans?

42.0% of Soldering iron fans are female, 58.0% are male, with an average age of 43.7 years.

Which brands do Soldering iron fans like most?

Soldering iron fans show strongest brand affinity for Unique Gifts (1.94×), Cocktail (1.57×), and Phil Campbell (musician) (6.49×) over the country average.

Where do Soldering iron fans live in Germany?

Soldering iron fans in Germany are most concentrated in Nordrhein-Westfalen (reach 76,841), Bayern (reach 53,498), and Baden-Württemberg (reach 45,766). These three regions account for the largest share of the active audience.

What other brands do Soldering iron fans also like?

Beyond Soldering iron itself, the audience over-indexes on Cocktail (1.57×), Phil Campbell (musician) (6.49×), Stradivarius (1.97×), and Birthday Gifts (1.9×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Soldering iron. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.