Qatar Airways Audience in United States

Qatar Airways logo

Qatar Airways has an estimated audience of 3,967,135 people in United States. 42.1% are female, 57.9% are male, average age 41.6. Top regions: Texas, California, New York. Top brand affinities: Property finder, Final Destination, Merrill Lynch, United Parcel Service, Turkish Airlines.

The average Qatar Airways fan in United States is 41.6 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Property finder, Final Destination, Merrill Lynch, with strongest over-indexing on Property finder (19.85× the country average). Demographically, the Qatar Airways audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Quality Awareness, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand · Subtype: Airline

Demographics of Qatar Airways fans

Demographic split for Qatar Airways audience in United States
MetricValue
Female42.1%
Male57.9%
Average age41.6
Estimated audience size3,967,135

Audience persona

The typical Qatar Airways fan in United States is more male, around 41.6 years old, with strong Quality Awareness tendencies and a notable affinity for Property finder.

Top regions in United States

Top regions ranked by reach for Qatar Airways in United States
RegionReachAffinity
Texas852,1802.5×
California646,1761.48×
New York347,5011.57×
Florida325,1691.21×
Georgia263,5542.16×
Virginia215,2322.23×
Pennsylvania160,2051.2×
New Jersey158,3781.57×
Illinois152,8101.16×
Washington151,5711.9×
North Carolina150,4421.26×
Massachusetts147,7551.89×
Maryland135,9091.99×
Ohio103,5630.85×
Arizona80,7881×
Michigan72,8060.7×
Tennessee68,7080.86×
Missouri56,4870.88×
Indiana51,0920.7×
South Carolina45,4780.76×
Colorado44,9700.72×
Minnesota44,4530.78×
Connecticut44,1561.11×
Oregon43,4190.95×
Alabama37,9410.68×
Washington, District of Columbia32,7302.74×
Oklahoma30,8160.7×
Nevada30,3430.79×
Kentucky30,3270.61×
Wisconsin29,0230.49×
Kansas28,8540.92×
Louisiana28,8130.56×
Arkansas26,1560.8×
Utah21,1320.59×
Iowa17,3800.53×
Delaware16,1561.48×
Mississippi16,0060.49×
New Hampshire15,1880.97×
Nebraska13,0300.65×
New Mexico10,8020.54×
Idaho10,1680.51×
Rhode Island9,7340.77×
Maine8,9890.63×
Hawaii8,8070.52×
Alaska7,2520.85×
West Virginia7,2510.39×
Montana4,3780.4×
North Dakota4,2410.52×
Vermont3,9380.57×
South Dakota3,7610.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Qatar Airways audience
BrandAffinityCategory
Property finder19.85×Home & Garden
Final Destination13.85×Movies & TV
Merrill Lynch31.39×Business & Career
United Parcel Service8.76×Business & Career
Turkish Airlines27.38×Travel & Leisure
PURE Bar37.34×Sports
Etihad Airways37.44×Travel & Leisure
PGA TOUR Superstore41.29×Shopping
Institute of Contemporary Arts83.18×Arts & Culture
SchoolsFirst Federal Credit Union57.04×Business & Career
Environmental technology13.47×Home & Garden
Dallas/Fort Worth International Airport16.26×Travel & Leisure
Soldering iron12.1×Home & Garden
Aeroméxico21.34×Travel & Leisure
Final Destination 532.49×Movies & TV
Cathay Pacific22.5×Travel & Leisure
Zoom (TV channel)6.4×Technology & Electronics
Avianca18.2×Travel & Leisure
Air Canada14.4×Travel & Leisure
Hawaiian Airlines11.62×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Qatar Airways audience
TraitClusterScore
Quality AwarenessPREMIUM4.69
TravellingTHRILL2.74
Luxury OrientationPREMIUM2.62
Career OrientationPOWER1.83
Design AffinityPREMIUM1.8
Early Adopter MentalityPOWER1.69

Worldwide distribution

Worldwide audience distribution share by country for Qatar Airways
CountryShare
United States9.2%
United Kingdom9.0%
India6.4%

See Qatar Airways audiences in other countries

More Airline audiences in United States

Frequently asked questions

How many fans does Qatar Airways have in United States?

Qatar Airways has an estimated audience of 3,967,135 people in United States, concentrated in Texas and California.

What is the gender split and age of Qatar Airways fans?

42.1% of Qatar Airways fans are female, 57.9% are male, with an average age of 41.6 years.

Which brands do Qatar Airways fans like most?

Qatar Airways fans show strongest brand affinity for Property finder (19.85×), Final Destination (13.85×), and Merrill Lynch (31.39×) over the country average.

Where do Qatar Airways fans live in United States?

Qatar Airways fans in United States are most concentrated in Texas (reach 852,180), California (reach 646,176), and New York (reach 347,501). These three regions account for the largest share of the active audience.

What other brands do Qatar Airways fans also like?

Beyond Qatar Airways itself, the audience over-indexes on Final Destination (13.85×), Merrill Lynch (31.39×), United Parcel Service (8.76×), and Turkish Airlines (27.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Qatar Airways. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.