Before Sunset Audience in United States

Before Sunset has an estimated audience of 514,233 people in United States. 63.8% are female, 36.2% are male, average age 46.5. Top regions: California, New York, Texas. Top brand affinities: Luke Perry, Hair Cuttery, Susan Sarandon, Ally McBeal, Sam Claflin.

The average Before Sunset fan in United States is 46.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Luke Perry, Hair Cuttery, Susan Sarandon, with strongest over-indexing on Luke Perry (184.71× the country average). Demographically, the Before Sunset audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Travelling, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

Demographics of Before Sunset fans

Demographic split for Before Sunset audience in United States
MetricValue
Female63.8%
Male36.2%
Average age46.5
Estimated audience size514,233

Audience persona

The typical Before Sunset fan in United States is more female, around 46.5 years old, with strong Travelling tendencies and a notable affinity for Luke Perry.

Top regions in United States

Top regions ranked by reach for Before Sunset in United States
RegionReachAffinity
California109,0691.93×
New York54,7831.91×
Texas46,9931.06×
Florida31,9610.92×
Illinois22,1961.3×
Pennsylvania17,9161.03×
Massachusetts16,3181.61×
New Jersey16,0131.22×
Georgia14,7910.93×
Virginia14,4431.15×
Washington14,2781.38×
North Carolina14,0210.91×
Ohio13,2720.84×
Michigan12,1210.9×
Arizona9,9180.94×
Maryland9,8841.12×
Tennessee8,6970.84×
Oregon8,6621.47×
Colorado8,6101.06×
Indiana8,4410.9×
Minnesota7,8161.06×
Missouri7,1920.87×
Wisconsin6,6160.86×
Connecticut6,1561.19×
Louisiana5,6840.86×
South Carolina5,6410.73×
Kentucky5,2920.82×
Utah4,9811.08×
Nevada4,7350.95×
Oklahoma4,3180.76×
Alabama4,1290.57×
Kansas3,3950.84×
Washington, District of Columbia3,3032.14×
Iowa3,2370.76×
Arkansas2,8890.68×
Hawaii2,5831.17×
Mississippi2,2720.54×
Idaho2,2540.87×
New Mexico2,1420.83×
Rhode Island2,0511.25×
New Hampshire2,0110.99×
Nebraska1,8950.73×
Maine1,8431×
West Virginia1,4490.61×
Montana1,3140.92×
Vermont1,1461.27×
Delaware1,0220.72×
Alaska8370.76×
South Dakota6940.58×
North Dakota6120.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Before Sunset audience
BrandAffinityCategory
Luke Perry184.71×Movies & TV
Hair Cuttery137.25×Beauty & Wellness
Susan Sarandon78.84×Movies & TV
Ally McBeal224.39×Movies & TV
Sam Claflin87.76×Movies & TV
Pierre Gasly210.87×Sports
John Cusack53.61×Movies & TV
Melrose Place114.3×Movies & TV
Gordon Ramsey38.81×Food & Beverages
Tori Spelling49.03×Movies & TV
The Nanny46.47×Movies & TV
Alvin and the Chipmunks20×Music & Radio
Image Skincare62.46×Shopping
Michael Cera20×Movies & TV
Before Sunrise32.65×Movies & TV
Google Maps4.14×Internet & Social Media
Queen Latifah16.56×Music & Radio
Sharon Osbourne12.12×Movies & TV
Planet Fitness3.97×Sports
JD Sports11.44×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Before Sunset audience
TraitClusterScore
TravellingTHRILL2.06
IndulgenceJOY1.54
MindfulnessBALANCE1.49
TraditionCONSERVATISM1.4
Community OrientationOPEN1.39
Design AffinityPREMIUM1.38

Worldwide distribution

Worldwide audience distribution share by country for Before Sunset
CountryShare
United States18.9%
Brazil7.9%
Thailand6.1%

See Before Sunset audiences in other countries

More Romance audiences in United States

Frequently asked questions

How many fans does Before Sunset have in United States?

Before Sunset has an estimated audience of 514,233 people in United States, concentrated in California and New York.

What is the gender split and age of Before Sunset fans?

63.8% of Before Sunset fans are female, 36.2% are male, with an average age of 46.5 years.

Which brands do Before Sunset fans like most?

Before Sunset fans show strongest brand affinity for Luke Perry (184.71×), Hair Cuttery (137.25×), and Susan Sarandon (78.84×) over the country average.

Where do Before Sunset fans live in United States?

Before Sunset fans in United States are most concentrated in California (reach 109,069), New York (reach 54,783), and Texas (reach 46,993). These three regions account for the largest share of the active audience.

What other brands do Before Sunset fans also like?

Beyond Before Sunset itself, the audience over-indexes on Hair Cuttery (137.25×), Susan Sarandon (78.84×), Ally McBeal (224.39×), and Sam Claflin (87.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Before Sunset. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.