Rascasse Audience Intelligence

Before Sunset Audience in United States

A data profile of the people who buy, follow and care about Before Sunset in United States — modelled from more than twelve digital signal sources. Before Sunset has an estimated audience of 539,337 people in United States.

#58among Romance in United States#3050among Movie / TV Show / Series in United States#6530in Movies & TV

The average Before Sunset fan in United States is 46.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Luke Perry, Ally McBeal, Susan Sarandon, with strongest over-indexing on Luke Perry (158.32× the country average).

Demographically, the Before Sunset audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Travelling, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Before Sunset fan in United States is more female, around 46.5 years old, with strong Travelling tendencies and a notable affinity for Luke Perry.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Before Sunset profile in United States.

Audience size
539K
in United States
Gender
63.8%♀
36.2% male
Age
46.5
average years
Country rank
#35055
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Before Sunset viewers

63.8% are female, 36.2% are male, average age 46.5.

Fig. 02

Gender split

63.8%
Female
36.2%
Male
Demographic split for Before Sunset audience in United States
MetricValue
Female63.8%
Male36.2%
Average age46.5
Estimated audience size539,337
Fig. 03

Age distribution

Ø 46.5
average years
Age distribution of the Before Sunset audience in United States
Age bracketShare%
16-197%
20-2910%
30-3921%
40-4926%
50+36%
Fig. 04

Worldwide distribution

18.7%

of the worldwide Before Sunset audience comes from United States.

Worldwide audience distribution share by country for Before Sunset
CountryShare
United States18.7%
Brazil7.5%
Thailand5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Before Sunset audience in United States is strongest.

Fig. 05

Top regions by affinity

Before Sunset fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K2.04×
02New York~50K1.82×
03California~100K1.80×
04Massachusetts~20K1.60×
05Oregon~9K1.44×
06Washington~10K1.39×
07Illinois~20K1.24×
08Vermont~1K1.21×
09New Jersey~20K1.20×
10Connecticut~6K1.20×
11Rhode Island~2K1.17×
12Utah~5K1.12×
13Virginia~10K1.10×
14Hawaii~2K1.10×
15Colorado~9K1.08×
16Maryland~9K1.07×
17Minnesota~8K1.05×
18Pennsylvania~20K1.03×
19Texas~50K1.02×
20New Hampshire~2K1.02×
21Maine~2K1.02×
22Arizona~10K0.97×
23Montana~1K0.96×
24Nevada~5K0.95×
25Georgia~10K0.93×
26Idaho~2K0.92×
27Florida~30K0.91×
28Alaska~1K0.91×
29North Carolina~10K0.89×
30Indiana~8K0.88×
31Wisconsin~7K0.88×
32New Mexico~2K0.88×
33Michigan~10K0.87×
34Tennessee~9K0.87×
35Missouri~7K0.87×
36Kansas~3K0.86×
37Delaware~1K0.86×
38Ohio~10K0.82×
39Kentucky~5K0.82×
40Oklahoma~5K0.82×
41Louisiana~5K0.81×
42Iowa~3K0.81×
43Nebraska~2K0.80×
44South Dakota<1K0.80×
45North Dakota<1K0.80×
46Arkansas~3K0.78×
47South Carolina~6K0.75×
48West Virginia~2K0.74×
49Mississippi~3K0.67×
50Alabama~5K0.66×
Fig. 06

Affinity by region

Affinity by region — Before Sunset, United States
0.66×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Before Sunset audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Before Sunset audience
#·InterestCategoryAffinity×
01Luke PerryMovies & TV158.32×
02Pierre GaslySports148.86×
03Ally McBealMovies & TV145.98×
04Melrose PlaceMovies & TV102.45×
05Sam ClaflinMovies & TV59.96×
06Susan SarandonMovies & TV56.03×
07Gordon RamseyFood & Beverages42.20×
08John CusackMovies & TV39.55×
09Hair CutteryBeauty & Wellness38.95×
10Image SkincareShopping37.75×
11The NannyMovies & TV34.33×
12Tori SpellingMovies & TV24.59×
13Before SunriseMovies & TV20.56×
14Alvin and the ChipmunksMusic & Radio20.00×
15Michael CeraMovies & TV20.00×
16SpaceballsMovies & TV20.00×
17Rose McGowanMovies & TV19.25×
18Jim MorrisonMusic & Radio17.39×
19Amy AdamsMovies & TV14.14×
20Sharon OsbourneMovies & TV12.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Before Sunset audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Before Sunset audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.00×
IndulgenceJOY1.65×
IndividualismJOY1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Before Sunset audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.74×
ExtroversionTHRILL0.80×
Pet OwnershipJOY0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Before Sunset have in United States?

Before Sunset has an estimated audience of 539,337 people in United States, concentrated in California and New York.

02

What is the gender split and age of Before Sunset viewers?

63.8% of Before Sunset fans are female, 36.2% are male, with an average age of 46.5 years.

03

Which brands do Before Sunset fans like most?

Before Sunset fans show strongest brand affinity for Luke Perry (158.32×), Ally McBeal (145.98×), and Susan Sarandon (56.03×) over the country average.

04

Where do Before Sunset fans live in United States?

Before Sunset fans in United States are most concentrated in California (reach ~100K), New York (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Before Sunset fans also like?

Beyond Before Sunset itself, the audience over-indexes on Ally McBeal (145.98×), Susan Sarandon (56.03×), Sam Claflin (59.96×), and Gordon Ramsey (42.2×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Before Sunset audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Before Sunset. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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