Before Sunrise Audience in United States

Before Sunrise has an estimated audience of 1,161,192 people in United States. 50.6% are female, 49.4% are male, average age 39.6. Top regions: California, New York, Texas. Top brand affinities: J.McLaughlin, Romantic music, Avant, Pixi, Animal Kingdom (film).
The average Before Sunrise fan in United States is 39.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include J.McLaughlin, Romantic music, Avant, with strongest over-indexing on J.McLaughlin (86.12× the country average). Demographically, the Before Sunrise audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Before Sunrise fans
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 39.6 |
| Estimated audience size | 1,161,192 |
Audience persona
The typical Before Sunrise fan in United States is balanced, around 39.6 years old, with strong Risk Appetite tendencies and a notable affinity for J.McLaughlin.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 229,155 | 1.79× |
| New York | 113,690 | 1.75× |
| Texas | 106,059 | 1.06× |
| Florida | 75,303 | 0.96× |
| Illinois | 50,751 | 1.31× |
| Pennsylvania | 41,548 | 1.06× |
| Massachusetts | 37,695 | 1.65× |
| New Jersey | 37,114 | 1.26× |
| North Carolina | 33,926 | 0.97× |
| Washington | 33,666 | 1.45× |
| Georgia | 33,347 | 0.93× |
| Virginia | 33,216 | 1.17× |
| Ohio | 29,718 | 0.83× |
| Michigan | 27,254 | 0.9× |
| Arizona | 20,963 | 0.88× |
| Maryland | 20,864 | 1.04× |
| Colorado | 20,473 | 1.12× |
| Tennessee | 20,335 | 0.87× |
| Oregon | 18,508 | 1.39× |
| Indiana | 18,133 | 0.85× |
| Minnesota | 17,648 | 1.06× |
| Missouri | 15,262 | 0.82× |
| Wisconsin | 14,270 | 0.82× |
| Connecticut | 13,396 | 1.15× |
| Utah | 12,663 | 1.22× |
| South Carolina | 12,497 | 0.72× |
| Kentucky | 11,765 | 0.81× |
| Louisiana | 10,889 | 0.73× |
| Nevada | 9,916 | 0.88× |
| Oklahoma | 9,639 | 0.75× |
| Alabama | 9,528 | 0.59× |
| Kansas | 7,954 | 0.87× |
| Iowa | 7,572 | 0.79× |
| Washington, District of Columbia | 7,282 | 2.09× |
| Arkansas | 6,951 | 0.73× |
| Hawaii | 5,803 | 1.16× |
| Idaho | 5,349 | 0.92× |
| New Mexico | 5,108 | 0.88× |
| Mississippi | 4,957 | 0.52× |
| New Hampshire | 4,655 | 1.02× |
| Rhode Island | 4,372 | 1.18× |
| Nebraska | 4,357 | 0.75× |
| Maine | 4,303 | 1.03× |
| West Virginia | 3,033 | 0.56× |
| Montana | 2,959 | 0.92× |
| Vermont | 2,932 | 1.44× |
| Delaware | 2,390 | 0.75× |
| Alaska | 2,101 | 0.85× |
| North Dakota | 1,541 | 0.65× |
| South Dakota | 1,471 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| J.McLaughlin | 86.12× | Shopping |
| Romantic music | 30.29× | Music & Radio |
| Avant | 43.34× | Business & Career |
| Pixi | 27.84× | Beauty & Wellness |
| Animal Kingdom (film) | 22.27× | Movies & TV |
| Captain America: Civil War | 32.67× | Movies & TV |
| 112 | 24.45× | Music & Radio |
| Romanticism | 13.12× | Politics & Society |
| Son | 13.94× | Kids & Family |
| Himalayan cat | 31.71× | Pets & Animals |
| Perricone MD | 32.5× | Beauty & Wellness |
| Rag doll | 31.84× | Pets & Animals |
| Seoul National University | 32.64× | |
| Men's chorus | 64.44× | |
| Singapura cat | 52.29× | Pets & Animals |
| Ewha Womans University | 33.05× | Business & Career |
| Konkuk University | 33.99× | Business & Career |
| Seoul National University of Science and Technology | 33.65× | Business & Career |
| Chartreux | 34.24× | Pets & Animals |
| Hongik University | 33.56× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.2 |
| Luxury Orientation | PREMIUM | 1.85 |
| Indulgence | JOY | 1.83 |
| Community Orientation | OPEN | 1.49 |
| Mindfulness | BALANCE | 1.35 |
| Quality Awareness | PREMIUM | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.3% |
| India | 6.9% |
| Brazil | 6.6% |
See Before Sunrise audiences in other countries
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Frequently asked questions
How many fans does Before Sunrise have in United States?
Before Sunrise has an estimated audience of 1,161,192 people in United States, concentrated in California and New York.
What is the gender split and age of Before Sunrise fans?
50.6% of Before Sunrise fans are female, 49.4% are male, with an average age of 39.6 years.
Which brands do Before Sunrise fans like most?
Before Sunrise fans show strongest brand affinity for J.McLaughlin (86.12×), Romantic music (30.29×), and Avant (43.34×) over the country average.
Where do Before Sunrise fans live in United States?
Before Sunrise fans in United States are most concentrated in California (reach 229,155), New York (reach 113,690), and Texas (reach 106,059). These three regions account for the largest share of the active audience.
What other brands do Before Sunrise fans also like?
Beyond Before Sunrise itself, the audience over-indexes on Romantic music (30.29×), Avant (43.34×), Pixi (27.84×), and Animal Kingdom (film) (22.27×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Before Sunrise. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.