Berlin Marathon Audience in United States
Berlin Marathon has an estimated audience of 1,311,741 people in United States. 53.3% are female, 46.7% are male, average age 38.7. Top regions: New York, California, Illinois.
The average Berlin Marathon fan in United States is 38.7 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Illinois. Demographically, the Berlin Marathon audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Luxury Orientation, Sports Activity.
Category: Sports · Type: Event · Subtype: Marathon
Demographics of Berlin Marathon fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 38.7 |
| Estimated audience size | 1,311,741 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 276,327 | 3.77× |
| California | 164,096 | 1.14× |
| Illinois | 110,035 | 2.52× |
| Massachusetts | 100,624 | 3.89× |
| Texas | 81,293 | 0.72× |
| Florida | 65,216 | 0.73× |
| New Jersey | 51,341 | 1.54× |
| Virginia | 40,437 | 1.27× |
| Pennsylvania | 39,696 | 0.9× |
| North Carolina | 36,191 | 0.92× |
| Colorado | 32,819 | 1.59× |
| Washington | 31,461 | 1.2× |
| Georgia | 28,718 | 0.71× |
| Ohio | 28,496 | 0.71× |
| Michigan | 26,257 | 0.77× |
| Maryland | 22,463 | 1× |
| Minnesota | 19,283 | 1.03× |
| Connecticut | 18,846 | 1.43× |
| Indiana | 18,408 | 0.77× |
| Wisconsin | 16,796 | 0.85× |
| Oregon | 16,049 | 1.07× |
| Washington, District of Columbia | 14,788 | 3.75× |
| Missouri | 13,925 | 0.66× |
| Tennessee | 13,917 | 0.53× |
| South Carolina | 13,441 | 0.68× |
| Arizona | 13,263 | 0.5× |
| Utah | 9,883 | 0.84× |
| New Hampshire | 8,494 | 1.64× |
| Kentucky | 8,418 | 0.51× |
| Alabama | 6,757 | 0.37× |
| Oklahoma | 6,259 | 0.43× |
| Nevada | 6,106 | 0.48× |
| Louisiana | 5,872 | 0.35× |
| Hawaii | 5,684 | 1.01× |
| Maine | 5,675 | 1.21× |
| Iowa | 5,476 | 0.51× |
| Rhode Island | 5,363 | 1.28× |
| Kansas | 5,219 | 0.5× |
| Arkansas | 4,373 | 0.4× |
| Nebraska | 3,359 | 0.51× |
| Idaho | 3,021 | 0.46× |
| Vermont | 2,792 | 1.21× |
| Mississippi | 2,642 | 0.24× |
| New Mexico | 2,625 | 0.4× |
| West Virginia | 2,379 | 0.39× |
| Montana | 2,328 | 0.64× |
| Delaware | 2,260 | 0.62× |
| Alaska | 1,780 | 0.63× |
| North Dakota | 1,492 | 0.55× |
| South Dakota | 1,447 | 0.48× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.51 |
| Sports Activity | POWER | 1.84 |
| Sustainability | BALANCE | 1.8 |
| Risk Appetite | THRILL | 1.67 |
| Healthy Lifestyle | BALANCE | 1.56 |
| Mindfulness | BALANCE | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.0% |
| United Kingdom | 13.8% |
| Germany | 11.8% |
See Berlin Marathon audiences in other countries
More Marathon audiences in United States
- Boston Marathon (4,216,468)
- New York City Marathon (3,323,097)
- Chicago Marathon (3,123,735)
- Rock 'n' Roll Marathon Series (2,465,691)
- World Marathon Majors (1,321,751)
How to read this data
Audience size is the estimated number of people in United States who actively search for Berlin Marathon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.