BLOC+ Audience in United States
BLOC+ has an estimated audience of 387,554 people in United States. 54.0% are female, 46.0% are male, average age 40.7. Top regions: New Jersey, Missouri, Utah. Top brand affinities: Elsword, Israel, Japanese domestic market, Kendra Scott, Jeep Wagoneer.
The average BLOC+ fan in United States is 40.7 years old, balanced, and lives primarily in New Jersey. The audience is concentrated in New Jersey, Missouri, Utah. Top brand affinities include Elsword, Israel, Japanese domestic market, with strongest over-indexing on Elsword (25.83× the country average). Demographically, the BLOC+ audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of BLOC+ fans
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 40.7 |
| Estimated audience size | 387,554 |
Audience persona
The typical BLOC+ fan in United States is balanced, around 40.7 years old, with strong Extroversion tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New Jersey | 67,774 | 6.88× |
| Missouri | 47,706 | 7.64× |
| Utah | 33,696 | 9.71× |
| Pennsylvania | 24,738 | 1.9× |
| Illinois | 21,152 | 1.64× |
| California | 20,119 | 0.47× |
| Michigan | 19,545 | 1.93× |
| Texas | 12,705 | 0.38× |
| New York | 12,644 | 0.58× |
| Florida | 9,621 | 0.37× |
| Massachusetts | 7,068 | 0.93× |
| Kansas | 5,822 | 1.91× |
| Ohio | 5,393 | 0.45× |
| Iowa | 4,943 | 1.55× |
| North Carolina | 4,515 | 0.39× |
| Georgia | 4,430 | 0.37× |
| Virginia | 4,408 | 0.47× |
| Washington | 3,698 | 0.48× |
| Indiana | 3,455 | 0.49× |
| Arizona | 3,294 | 0.42× |
| Tennessee | 2,841 | 0.37× |
| Wisconsin | 2,748 | 0.47× |
| Colorado | 2,665 | 0.44× |
| Maryland | 2,605 | 0.39× |
| Oregon | 2,472 | 0.56× |
| Minnesota | 2,359 | 0.42× |
| Kentucky | 2,113 | 0.43× |
| Alabama | 1,960 | 0.36× |
| South Carolina | 1,907 | 0.33× |
| Louisiana | 1,770 | 0.35× |
| Connecticut | 1,620 | 0.42× |
| Oklahoma | 1,371 | 0.32× |
| Nevada | 1,315 | 0.35× |
| Mississippi | 1,047 | 0.33× |
| Arkansas | 930 | 0.29× |
| Washington, District of Columbia | 882 | 0.76× |
| Nebraska | 766 | 0.39× |
| Hawaii | 625 | 0.38× |
| Idaho | 602 | 0.31× |
| New Hampshire | 595 | 0.39× |
| West Virginia | 567 | 0.31× |
| New Mexico | 546 | 0.28× |
| Delaware | 515 | 0.48× |
| Rhode Island | 507 | 0.41× |
| Maine | 484 | 0.35× |
| Montana | 431 | 0.4× |
| North Dakota | 332 | 0.42× |
| Vermont | 277 | 0.41× |
| South Dakota | 243 | 0.27× |
| Alaska | 240 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 25.83× | Games |
| Israel | 2.93× | Travel & Leisure |
| Japanese domestic market | 2.47× | Politics & Society |
| Kendra Scott | 1.5× | Fashion & Accessoires |
| Jeep Wagoneer | 2.33× | Cars & Mobility |
| Stamp collecting | 1.77× | Home & Garden |
| Hocus Pocus | 1.7× | Movies & TV |
| Home staging | 1.85× | Home & Garden |
| UK garage | 1.9× | Music & Radio |
| Jeep Grand Cherokee (WJ) | 2.04× | Cars & Mobility |
| Kento Yamazaki | 3.14× | Movies & TV |
| Corona (band) | 1.6× | Music & Radio |
| Primos Hunting | 5.35× | Sports |
| Keeper (password manager) | 1.6× | Technology & Electronics |
| Hayward, California | 2.69× | Travel & Leisure |
| Consequence (rapper) | 1.54× | Music & Radio |
| Isometric exercise | 1.89× | Sports |
| jordy nelson | 3.45× | Sports |
| Inland Empire (film) | 2.19× | Movies & TV |
| Zach Ertz | 1.68× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.25 |
| LGBTQ+ Identity | OPEN | 1.17 |
| Social Media Usage | JOY | 1.14 |
| Indulgence | JOY | 1.01 |
| Family Orientation | CONSERVATISM | 1.01 |
| Healthy Lifestyle | BALANCE | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.7% |
| Canada | 10.6% |
| United Kingdom | 10.0% |
See BLOC+ audiences in other countries
More Concert venue audiences in United States
- Metronome (12,167,128)
- Central Park (11,196,065)
- Dexter (11,114,915)
- CONPASS (10,857,075)
- EartH (10,772,945)
Frequently asked questions
How many fans does BLOC+ have in United States?
BLOC+ has an estimated audience of 387,554 people in United States, concentrated in New Jersey and Missouri.
What is the gender split and age of BLOC+ fans?
54.0% of BLOC+ fans are female, 46.0% are male, with an average age of 40.7 years.
Which brands do BLOC+ fans like most?
BLOC+ fans show strongest brand affinity for Elsword (25.83×), Israel (2.93×), and Japanese domestic market (2.47×) over the country average.
Where do BLOC+ fans live in United States?
BLOC+ fans in United States are most concentrated in New Jersey (reach 67,774), Missouri (reach 47,706), and Utah (reach 33,696). These three regions account for the largest share of the active audience.
What other brands do BLOC+ fans also like?
Beyond BLOC+ itself, the audience over-indexes on Israel (2.93×), Japanese domestic market (2.47×), Kendra Scott (1.5×), and Jeep Wagoneer (2.33×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for BLOC+. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.