A data profile of the people who buy, follow and care about Isometric exercise in United States — modelled from more than twelve digital signal sources. Isometric exercise has an estimated audience of 993,150 people in United States.
The average Isometric exercise fan in United States is 41.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include First class travel, Kegel exercise, Anaerobic exercise, with strongest over-indexing on First class travel (6.47× the country average).
Demographically, the Isometric exercise audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Quality Awareness, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Isometric exercise fan in United States is balanced, around 41.5 years old, with strong Quality Awareness tendencies and a notable affinity for First class travel.
The key figures that characterise the Isometric exercise profile in United States.
52.3% are female, 47.7% are male, average age 41.5.
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 41.5 |
| Estimated audience size | 993,150 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 25% |
Where the Isometric exercise audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~5K | 1.16× | |
| 02 | Utah | ~10K | 1.15× | |
| 03 | Florida | ~70K | 1.11× | |
| 04 | New Mexico | ~6K | 1.11× | |
| 05 | Arkansas | ~9K | 1.09× | |
| 06 | Mississippi | ~9K | 1.08× | |
| 07 | Maryland | ~20K | 1.07× | |
| 08 | North Dakota | ~2K | 1.07× | |
| 09 | California | ~100K | 1.06× | |
| 10 | Louisiana | ~10K | 1.04× | |
| 11 | Texas | ~90K | 1.03× | |
| 12 | New York | ~60K | 1.03× | |
| 13 | Massachusetts | ~20K | 1.03× | |
| 14 | Nebraska | ~5K | 1.03× | |
| 15 | New Jersey | ~30K | 1.02× | |
| 16 | Kentucky | ~10K | 1.02× | |
| 17 | Kansas | ~8K | 1.02× | |
| 18 | West Virginia | ~5K | 1.02× | |
| 19 | New Hampshire | ~4K | 1.02× | |
| 20 | Virginia | ~20K | 1.01× | |
| 21 | Tennessee | ~20K | 1.01× | |
| 22 | Oregon | ~10K | 1.01× | |
| 23 | Connecticut | ~10K | 1.01× | |
| 24 | South Dakota | ~2K | 1.01× | |
| 25 | Arizona | ~20K | 1.00× | |
| 26 | Indiana | ~20K | 1.00× | |
| 27 | Missouri | ~20K | 1.00× | |
| 28 | South Carolina | ~10K | 1.00× | |
| 29 | Alabama | ~10K | 1.00× | |
| 30 | Idaho | ~5K | 1.00× | |
| 31 | Rhode Island | ~3K | 1.00× | |
| 32 | Pennsylvania | ~30K | 0.99× | |
| 33 | Georgia | ~30K | 0.99× | |
| 34 | Washington | ~20K | 0.99× | |
| 35 | Oklahoma | ~10K | 0.99× | |
| 36 | Vermont | ~2K | 0.99× | |
| 37 | Delaware | ~3K | 0.98× | |
| 38 | Alaska | ~2K | 0.98× | |
| 39 | Illinois | ~30K | 0.97× | |
| 40 | North Carolina | ~30K | 0.97× | |
| 41 | Colorado | ~20K | 0.97× | |
| 42 | Montana | ~3K | 0.97× | |
| 43 | Maine | ~3K | 0.96× | |
| 44 | Iowa | ~8K | 0.95× | |
| 45 | Minnesota | ~10K | 0.93× | |
| 46 | Wisconsin | ~10K | 0.92× | |
| 47 | Nevada | ~9K | 0.92× | |
| 48 | Ohio | ~30K | 0.91× | |
| 49 | Michigan | ~20K | 0.87× | |
| 50 | Washington, District of Columbia | ~3K | 0.87× |
The strongest cross-interests of the Isometric exercise audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gordon Hayward | Sports | 28.83× | ||
| 02 | Kegel exercise | Health | 21.75× | ||
| 03 | Anaerobic exercise | Sports | 21.56× | ||
| 04 | James McAvoy | Movies & TV | 12.94× | ||
| 05 | Jillian Michaels (personal trainer) | Movies & TV | 11.95× | ||
| 06 | Sauna | Home & Garden | 8.58× | ||
| 07 | First class travel | Travel & Leisure | 6.47× | ||
| 08 | QVC | Movies & TV | 5.79× | ||
| 09 | Paleolithic diet | Health | 4.95× | ||
| 10 | High-intensity interval training | Sports | 4.87× | ||
| 11 | Diaper bag | Kids & Family | 3.73× | ||
| 12 | Mortgage loans | Business & Career | 3.22× | ||
| 13 | Airbnb | Travel & Leisure | 2.95× | ||
| 14 | Discount stores | Shopping | 2.95× | ||
| 15 | Shopping malls | Shopping | 2.88× | ||
| 16 | Internet & Social Media | 2.83× | |||
| 17 | Organic food | Food & Beverages | 2.80× | ||
| 18 | IKEA | Home & Garden | 2.64× | ||
| 19 | Planet Fitness | Sports | 2.33× | ||
| 20 | Furniture | Home & Garden | 2.09× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.30× | |
| Patriotism | CONSERVATISM | 1.95× | |
| Sports Activity | POWER | 1.79× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.72× | |
| Tradition | CONSERVATISM | 0.95× | |
| Pet Ownership | JOY | 0.98× |
Isometric exercise has an estimated audience of 993,150 people in United States, concentrated in California and Texas.
52.3% of Isometric exercise fans are female, 47.7% are male, with an average age of 41.5 years.
Isometric exercise fans show strongest brand affinity for First class travel (6.47×), Kegel exercise (21.75×), and Anaerobic exercise (21.56×) over the country average.
Isometric exercise fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Isometric exercise itself, the audience over-indexes on Kegel exercise (21.75×), Anaerobic exercise (21.56×), Pinterest (2.83×), and QVC (5.79×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Isometric exercise. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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