Rascasse Audience Intelligence

Kegel exercise Audience in United States

A data profile of the people who buy, follow and care about Kegel exercise in United States — modelled from more than twelve digital signal sources. Kegel exercise has an estimated audience of 1,681,781 people in United States.

The average Kegel exercise fan in United States is 43.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pantyliner, Isometric exercise, Washington Redskins Cheerleaders, with strongest over-indexing on Pantyliner (25.17× the country average).

Demographically, the Kegel exercise audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Sports Activity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kegel exercise fan in United States is more female, around 43.9 years old, with strong Sports Activity tendencies and a notable affinity for Pantyliner.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kegel exercise profile in United States.

Audience size
1.7M
in United States
Gender
79.0%
21.0% male
Age
43.9
average years
Country rank
#16286
Topic in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kegel exercise fans

79.0% are female, 21.0% are male, average age 43.9.

Fig. 02

Gender split

79.0%
Female
21.0%
Male
Demographic split for Kegel exercise audience in United States
MetricValue
Female79.0%
Male21.0%
Average age43.9
Estimated audience size1,681,781
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Kegel exercise audience in United States
Age bracketShare%
16-199%
20-2915%
30-3922%
40-4926%
50+28%
Fig. 04

Worldwide distribution

21.2%

of the worldwide Kegel exercise audience comes from United States.

Worldwide audience distribution share by country for Kegel exercise
CountryShare
United States21.2%
Brazil6.6%
United Kingdom5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kegel exercise audience in United States is strongest.

Fig. 05

Top regions by affinity

Kegel exercise fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~9K1.22×
02Georgia~60K1.19×
03California~200K1.16×
04Mississippi~20K1.16×
05Texas~200K1.14×
06Louisiana~20K1.14×
07New York~100K1.12×
08Alabama~30K1.11×
09Florida~100K1.10×
10Arkansas~20K1.09×
11Illinois~60K1.07×
12Virginia~40K1.07×
13North Carolina~50K1.06×
14Tennessee~40K1.06×
15Maryland~30K1.06×
16New Jersey~40K1.05×
17Washington~30K1.03×
18Nebraska~9K1.03×
19Massachusetts~30K1.01×
20South Carolina~30K1.01×
21Connecticut~20K1.01×
22Michigan~40K1.00×
23Arizona~30K1.00×
24Kentucky~20K1.00×
25Oklahoma~20K0.99×
26South Dakota~4K0.99×
27Pennsylvania~60K0.98×
28Missouri~30K0.98×
29Minnesota~20K0.98×
30West Virginia~8K0.98×
31Delaware~5K0.98×
32Alaska~4K0.98×
33North Dakota~3K0.98×
34Indiana~30K0.97×
35Kansas~10K0.97×
36Utah~10K0.96×
37New Mexico~8K0.96×
38Ohio~50K0.95×
39Nevada~20K0.95×
40Idaho~8K0.95×
41Iowa~10K0.94×
42Washington, District of Columbia~5K0.92×
43Wisconsin~20K0.91×
44Oregon~20K0.91×
45Colorado~20K0.89×
46Rhode Island~5K0.88×
47Maine~5K0.86×
48Vermont~3K0.86×
49New Hampshire~6K0.85×
50Montana~4K0.85×
Fig. 06

Affinity by region

Affinity by region — Kegel exercise, United States
0.85×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kegel exercise audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kegel exercise audience
#·InterestCategoryAffinity×
01Washington Redskins CheerleadersSports70.22×
02PantylinerFashion & Accessoires25.17×
03Sleeping padHome & Garden24.83×
04Minnesota Vikings CheerleadersSports24.42×
05Isometric exerciseSports21.75×
06Abdominal exerciseSports12.50×
07Plank (exercise)Sports11.61×
08Sanitary napkinBeauty & Wellness8.85×
09Squat (exercise)Sports3.96×
10MetabolismHealth2.32×
11VirusHealth1.87×
12Weight loss (Fitness And wellness)Health1.78×
13GeneticsKids & Family1.77×
14GenderPolitics & Society1.77×
15Hobby LobbyHome & Garden1.66×
16SymptomHealth1.64×
17GirlKids & Family1.64×
18MammalPets & Animals1.63×
19NutrientFood & Beverages1.62×
20EthicsBusiness & Career1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kegel exercise audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Kegel exercise audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.65×
MindfulnessBALANCE1.55×
CreativityOPEN1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Kegel exercise audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.86×
Urban LifestyleOPEN0.90×
Luxury OrientationPREMIUM0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Kegel exercise have in United States?

Kegel exercise has an estimated audience of 1,681,781 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kegel exercise fans?

79.0% of Kegel exercise fans are female, 21.0% are male, with an average age of 43.9 years.

03

Which brands do Kegel exercise fans like most?

Kegel exercise fans show strongest brand affinity for Pantyliner (25.17×), Isometric exercise (21.75×), and Washington Redskins Cheerleaders (70.22×) over the country average.

04

Where do Kegel exercise fans live in United States?

Kegel exercise fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Kegel exercise fans also like?

Beyond Kegel exercise itself, the audience over-indexes on Isometric exercise (21.75×), Washington Redskins Cheerleaders (70.22×), Abdominal exercise (12.5×), and Plank (exercise) (11.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kegel exercise. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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