Squat (exercise) Audience in United States

Squat (exercise) logo

Squat (exercise) has an estimated audience of 11,528,867 people in United States. 49.2% are female, 50.8% are male, average age 34.9. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Bank account, JDSU, Staycation, Jaws.

The average Squat (exercise) fan in United States is 34.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Bank account, JDSU, with strongest over-indexing on Elsword (20.66× the country average). Demographically, the Squat (exercise) audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Luxury Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Squat (exercise) fans

Demographic split for Squat (exercise) audience in United States
MetricValue
Female49.2%
Male50.8%
Average age34.9
Estimated audience size11,528,867

Audience persona

The typical Squat (exercise) fan in United States is balanced, around 34.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Squat (exercise) in United States
RegionReachAffinity
California1,697,1071.34×
Texas1,206,2731.22×
Florida948,3831.22×
New York838,8161.3×
Illinois426,9841.11×
Georgia417,2151.17×
Pennsylvania413,6291.07×
North Carolina359,7971.04×
New Jersey341,7501.17×
Ohio331,2680.93×
Virginia326,6811.16×
Michigan293,8460.97×
Washington272,1351.18×
Massachusetts265,2341.17×
Arizona248,2881.05×
Tennessee235,9711.02×
Maryland229,1651.16×
Indiana209,8951×
Alabama199,6641.24×
Missouri169,8460.91×
South Carolina167,7120.97×
Minnesota159,6500.97×
Colorado153,8160.85×
Wisconsin152,3940.88×
Louisiana146,6760.99×
Kentucky140,7410.97×
Oregon133,2651.01×
Oklahoma126,9940.99×
Connecticut126,9491.1×
Nevada106,3030.95×
Arkansas101,4861.07×
Utah100,1790.97×
Mississippi94,5281×
Kansas83,7680.92×
Iowa83,7530.88×
New Mexico54,7750.95×
Hawaii53,4241.08×
Nebraska51,0510.88×
Idaho50,6390.88×
West Virginia42,6340.79×
New Hampshire38,7290.85×
Washington, District of Columbia37,4341.08×
Maine37,1350.9×
Rhode Island33,4420.91×
Delaware30,8070.97×
Montana29,2250.91×
South Dakota20,4380.77×
North Dakota19,9000.84×
Alaska19,8450.8×
Vermont16,9760.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Squat (exercise) audience
BrandAffinityCategory
Elsword20.66×Games
Bank account2.76×Business & Career
JDSU2.72×Business & Career
Staycation2.24×Home & Garden
Jaws3.37×Movies & TV
John Havlicek9.47×Sports
NBC10 Philadelphia5.2×Movies & TV
Kansas1.52×Travel & Leisure
UK garage3.08×Music & Radio
Home staging2.96×Home & Garden
REC TEC Grills9.67×Sports
Julius Caesar (play)3.27×
Corona (band)2.7×Music & Radio
Writers Guild of America14.26×Literature
Acoustic music2.03×Music & Radio
Pro-Ject1.78×Music & Radio
nbc chicago2.41×Movies & TV
Personalised Gifts1.79×Home & Garden
Consequence (rapper)2.55×Music & Radio
Notre Dame Fighting Irish football2×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Squat (exercise) audience
TraitClusterScore
Luxury OrientationPREMIUM3.13
Sports ActivityPOWER1.7
Risk AppetiteTHRILL1.53
Early Adopter MentalityPOWER1.43
MindfulnessBALANCE1.41
Design AffinityPREMIUM1.41

Worldwide distribution

Worldwide audience distribution share by country for Squat (exercise)
CountryShare
United States26.0%
Japan11.3%
Germany6.4%

See Squat (exercise) audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Squat (exercise) have in United States?

Squat (exercise) has an estimated audience of 11,528,867 people in United States, concentrated in California and Texas.

What is the gender split and age of Squat (exercise) fans?

49.2% of Squat (exercise) fans are female, 50.8% are male, with an average age of 34.9 years.

Which brands do Squat (exercise) fans like most?

Squat (exercise) fans show strongest brand affinity for Elsword (20.66×), Bank account (2.76×), and JDSU (2.72×) over the country average.

Where do Squat (exercise) fans live in United States?

Squat (exercise) fans in United States are most concentrated in California (reach 1,697,107), Texas (reach 1,206,273), and Florida (reach 948,383). These three regions account for the largest share of the active audience.

What other brands do Squat (exercise) fans also like?

Beyond Squat (exercise) itself, the audience over-indexes on Bank account (2.76×), JDSU (2.72×), Staycation (2.24×), and Jaws (3.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Squat (exercise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.