Rascasse Audience Intelligence

Biohacking Audience in United States

A data profile of the people who buy, follow and care about Biohacking in United States — modelled from more than twelve digital signal sources. Biohacking has an estimated audience of 3,328,482 people in United States.

#20among Tech trend in United States#4814among Topic in United States#383in Technology & Electronics

The average Biohacking fan in United States is 42.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Anaerobic exercise, Energy bar, Interval training, with strongest over-indexing on Anaerobic exercise (103.16× the country average).

Demographically, the Biohacking audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Sports Activity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Biohacking fan in United States is balanced, around 42.5 years old, with strong Sports Activity tendencies and a notable affinity for Anaerobic exercise.

Category: Technology & Electronics · Type: Topic · Subtype: Tech trend

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Biohacking profile in United States.

Audience size
3.3M
in United States
Gender
45.6%♀
54.4% male
Age
42.5
average years
Country rank
#9420
Topic in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Biohacking fans

45.6% are female, 54.4% are male, average age 42.5.

Fig. 02

Gender split

45.6%
Female
54.4%
Male
Demographic split for Biohacking audience in United States
MetricValue
Female45.6%
Male54.4%
Average age42.5
Estimated audience size3,328,482
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Biohacking audience in United States
Age bracketShare%
16-199%
20-2918%
30-3924%
40-4926%
50+23%
Fig. 04

Worldwide distribution

48.1%

of the worldwide Biohacking audience comes from United States.

Worldwide audience distribution share by country for Biohacking
CountryShare
United States48.1%
United Kingdom7.7%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Biohacking audience in United States is strongest.

Fig. 05

Top regions by affinity

Biohacking fans by region: top regions in United States
#RegionReachAffinity×
01California~500K1.36×
02Florida~300K1.36×
03New York~200K1.31×
04Washington~80K1.24×
05Colorado~60K1.19×
06Massachusetts~80K1.18×
07New Jersey~100K1.16×
08Oregon~40K1.15×
09Idaho~20K1.15×
10Washington, District of Columbia~10K1.13×
11Utah~30K1.11×
12Virginia~90K1.07×
13Connecticut~40K1.06×
14Nevada~30K1.06×
15Hawaii~20K1.06×
16Arizona~70K1.05×
17Maryland~60K1.05×
18North Carolina~100K1.03×
19Illinois~100K1.02×
20Rhode Island~10K1.02×
21Maine~10K1.01×
22Montana~9K1.01×
23Alaska~7K1.00×
24Vermont~6K1.00×
25New Hampshire~10K0.99×
26Minnesota~50K0.98×
27Texas~300K0.97×
28South Dakota~7K0.97×
29Kansas~30K0.96×
30Georgia~100K0.95×
31Arkansas~30K0.95×
32Nebraska~20K0.95×
33Missouri~50K0.94×
34North Dakota~6K0.94×
35Ohio~100K0.93×
36Wisconsin~50K0.93×
37Louisiana~40K0.93×
38Iowa~30K0.93×
39New Mexico~20K0.93×
40Indiana~60K0.92×
41Pennsylvania~100K0.91×
42Tennessee~60K0.91×
43South Carolina~50K0.91×
44West Virginia~10K0.91×
45Delaware~8K0.91×
46Alabama~40K0.88×
47Michigan~80K0.87×
48Kentucky~40K0.87×
49Oklahoma~30K0.87×
50Mississippi~20K0.87×
Fig. 06

Affinity by region

Affinity by region — Biohacking, United States
0.87×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Biohacking audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Biohacking audience
#·InterestCategoryAffinity×
01Anaerobic exerciseSports103.16×
02American Ninja WarriorMovies & TV73.75×
03Clean and jerkSports72.39×
04High intensity trainingSports71.03×
05Fitness modelsSports70.05×
06Interval trainingSports47.70×
07Clif BarFood & Beverages43.70×
08Energy barFood & Beverages38.39×
09StressHealth36.26×
10Snap FitnessSports34.23×
11Pull-up (exercise)Sports33.49×
12Functional trainingSports29.66×
13Crossfit TrainingSports26.48×
14Obstacle racingCars & Mobility21.72×
15GNC (store)Shopping21.66×
16Dance studioSports20.72×
17Protein barFood & Beverages17.96×
18FlywheelHome & Garden16.74×
19BarbellSports14.71×
20Planet FitnessSports8.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Biohacking audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Biohacking audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER9.70×
MindfulnessBALANCE2.59×
Design AffinityPREMIUM2.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Biohacking audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.63×
TraditionCONSERVATISM0.66×
Social Media UsageJOY0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Biohacking have in United States?

Biohacking has an estimated audience of 3,328,482 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Biohacking fans?

45.6% of Biohacking fans are female, 54.4% are male, with an average age of 42.5 years.

03

Which brands do Biohacking fans like most?

Biohacking fans show strongest brand affinity for Anaerobic exercise (103.16×), Energy bar (38.39×), and Interval training (47.7×) over the country average.

04

Where do Biohacking fans live in United States?

Biohacking fans in United States are most concentrated in California (reach ~500K), Florida (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Biohacking fans also like?

Beyond Biohacking itself, the audience over-indexes on Energy bar (38.39×), Interval training (47.7×), Crossfit Training (26.48×), and High intensity training (71.03×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Biohacking audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Biohacking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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