Biohacking Audience in United States

Biohacking logo

Biohacking has an estimated audience of 3,328,482 people in United States. 45.6% are female, 54.4% are male, average age 42.5. Top regions: California, Florida, Texas. Top brand affinities: Anaerobic exercise, Energy bar, Interval training, Crossfit Training, High intensity training.

The average Biohacking fan in United States is 42.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Anaerobic exercise, Energy bar, Interval training, with strongest over-indexing on Anaerobic exercise (103.16× the country average). Demographically, the Biohacking audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Mindfulness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic · Subtype: Tech trend

Demographics of Biohacking fans

Demographic split for Biohacking audience in United States
MetricValue
Female45.6%
Male54.4%
Average age42.5
Estimated audience size3,328,482

Audience persona

The typical Biohacking fan in United States is balanced, around 42.5 years old, with strong Mindfulness tendencies and a notable affinity for Anaerobic exercise.

Top regions in United States

Top regions ranked by reach for Biohacking in United States
RegionReachAffinity
California501,6361.37×
Florida319,5621.42×
Texas292,7541.02×
New York243,2751.31×
Illinois114,7141.03×
Pennsylvania106,9840.95×
North Carolina102,7491.03×
Georgia100,7110.98×
Ohio95,4740.93×
New Jersey92,4781.09×
Washington81,9521.23×
Virginia81,7691.01×
Massachusetts77,7121.19×
Michigan76,4370.88×
Arizona71,0391.05×
Tennessee62,8940.94×
Colorado62,8111.2×
Indiana57,0660.94×
Maryland56,3530.98×
Missouri52,0320.97×
Minnesota47,5861×
South Carolina44,7090.89×
Oregon44,1901.16×
Wisconsin43,6740.87×
Alabama39,0750.84×
Louisiana38,9320.91×
Connecticut37,7311.13×
Nevada36,0861.12×
Utah35,7831.2×
Kentucky33,0440.79×
Oklahoma32,2530.87×
Arkansas28,7521.05×
Kansas24,9690.95×
Iowa24,1170.88×
Idaho19,1581.15×
Mississippi17,7050.65×
Hawaii16,4981.15×
Nebraska15,2170.91×
New Hampshire13,9861.07×
New Mexico13,1190.79×
Maine12,4971.05×
Washington, District of Columbia11,8861.19×
West Virginia11,3160.73×
Rhode Island10,2540.97×
Montana9,1600.99×
Alaska7,2151.01×
South Dakota6,8820.89×
Delaware6,8310.74×
Vermont5,2890.91×
North Dakota5,1240.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Biohacking audience
BrandAffinityCategory
Anaerobic exercise103.16×Sports
Energy bar38.39×Food & Beverages
Interval training47.7×Sports
Crossfit Training26.48×Sports
High intensity training71.03×Sports
Dance studio20.72×Sports
American Ninja Warrior73.75×Movies & TV
Functional training29.66×Sports
Clean and jerk72.39×Sports
Planet Fitness8.3×Sports
GNC (store)21.66×Shopping
Fitness models70.05×Sports
Clif Bar43.7×Food & Beverages
Snap Fitness34.23×Sports
Protein bar17.96×Food & Beverages
Obstacle racing21.72×Cars & Mobility
Barbell14.71×Sports
Stress36.26×Health
Pull-up (exercise)33.49×Sports
Flywheel16.74×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Biohacking audience
TraitClusterScore
MindfulnessBALANCE2.02
Design AffinityPREMIUM1.82
Early Adopter MentalityPOWER1.64
Family OrientationCONSERVATISM1.42
Risk AppetiteTHRILL1.41
SustainabilityBALANCE1.38

Worldwide distribution

Worldwide audience distribution share by country for Biohacking
CountryShare
United States48.2%
United Kingdom7.7%
Germany5.4%

See Biohacking audiences in other countries

More Tech trend audiences in United States

Frequently asked questions

How many fans does Biohacking have in United States?

Biohacking has an estimated audience of 3,328,482 people in United States, concentrated in California and Florida.

What is the gender split and age of Biohacking fans?

45.6% of Biohacking fans are female, 54.4% are male, with an average age of 42.5 years.

Which brands do Biohacking fans like most?

Biohacking fans show strongest brand affinity for Anaerobic exercise (103.16×), Energy bar (38.39×), and Interval training (47.7×) over the country average.

Where do Biohacking fans live in United States?

Biohacking fans in United States are most concentrated in California (reach 501,636), Florida (reach 319,562), and Texas (reach 292,754). These three regions account for the largest share of the active audience.

What other brands do Biohacking fans also like?

Beyond Biohacking itself, the audience over-indexes on Energy bar (38.39×), Interval training (47.7×), Crossfit Training (26.48×), and High intensity training (71.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Biohacking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.