Rascasse Audience Intelligence

Fitness models Audience in United States

A data profile of the people who buy, follow and care about Fitness models in United States — modelled from more than twelve digital signal sources. Fitness models has an estimated audience of 659,792 people in United States.

The average Fitness models fan in United States is 34.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Biohacking, Energy bar, High-intensity interval training, with strongest over-indexing on Biohacking (70.05× the country average).

Demographically, the Fitness models audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Patriotism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fitness models fan in United States is more male, around 34.4 years old, with strong Patriotism tendencies and a notable affinity for Biohacking.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fitness models profile in United States.

Audience size
660K
in United States
Gender
40.4%
59.6% male
Age
34.4
average years
Country rank
#30981
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fitness models fans

40.4% are female, 59.6% are male, average age 34.4.

Fig. 02

Gender split

40.4%
Female
59.6%
Male
Demographic split for Fitness models audience in United States
MetricValue
Female40.4%
Male59.6%
Average age34.4
Estimated audience size659,792
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Fitness models audience in United States
Age bracketShare%
16-1924%
20-2931%
30-3921%
40-4916%
50+8%
Fig. 04

Worldwide distribution

23.7%

of the worldwide Fitness models audience comes from United States.

Worldwide audience distribution share by country for Fitness models
CountryShare
United States23.7%
China20.7%
Ukraine13.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fitness models audience in United States is strongest.

Fig. 05

Top regions by affinity

Fitness models fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~30K3.25×
02Connecticut~10K1.48×
03Utah~8K1.39×
04Idaho~4K1.31×
05Minnesota~10K1.25×
06North Dakota~2K1.17×
07Montana~2K1.10×
08Arizona~10K1.08×
09New York~40K1.07×
10Missouri~10K1.03×
11Washington~10K1.02×
12Nevada~6K1.01×
13Hawaii~3K1.01×
14Florida~40K1.00×
15Kansas~5K1.00×
16Alaska~1K1.00×
17Pennsylvania~20K0.99×
18West Virginia~3K0.99×
19Georgia~20K0.98×
20New Mexico~3K0.98×
21New Jersey~20K0.97×
22South Dakota~1K0.95×
23California~70K0.94×
24Maine~2K0.94×
25Rhode Island~2K0.94×
26Washington, District of Columbia~2K0.94×
27Vermont~1K0.94×
28Oregon~7K0.93×
29Nebraska~3K0.93×
30Texas~50K0.92×
31Illinois~20K0.92×
32Virginia~10K0.92×
33Oklahoma~7K0.92×
34New Hampshire~2K0.92×
35North Carolina~20K0.91×
36Massachusetts~10K0.91×
37Alabama~8K0.91×
38Delaware~2K0.91×
39Ohio~20K0.90×
40Michigan~20K0.90×
41Tennessee~10K0.90×
42Louisiana~8K0.89×
43Mississippi~5K0.89×
44Indiana~10K0.88×
45Arkansas~5K0.88×
46Maryland~10K0.87×
47Iowa~5K0.87×
48Kentucky~7K0.86×
49South Carolina~8K0.85×
50Wisconsin~8K0.84×
Fig. 06

Affinity by region

Affinity by region — Fitness models, United States
0.84×1.00×3.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fitness models audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fitness models audience
#·InterestCategoryAffinity×
01BiohackingTechnology & Electronics70.05×
02Ninja WarriorSports58.64×
03cardio fitnessSports41.64×
04Energy barFood & Beverages27.42×
05Protein ShakeFood & Beverages26.27×
06Napoleon DynamiteMovies & TV20.00×
07Robert LewandowskiSports20.00×
08High-intensity interval trainingSports15.30×
09Freddie FreemanSports14.82×
10Changing HabitsHealth10.60×
11PelotonSports8.24×
12Back to the FutureMovies & TV7.42×
13Sports braFashion & Accessoires7.40×
14Natural foodsFood & Beverages6.76×
15Family carCars & Mobility5.69×
16Air JordanFashion & Accessoires5.60×
17Diet foodFood & Beverages5.12×
18AerobicsSports4.94×
19Extreme sportSports3.31×
20Physical fitnessSports1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fitness models audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Fitness models audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.49×
Luxury OrientationPREMIUM1.95×
Design AffinityPREMIUM1.91×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Fitness models audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.74×
Need for SecurityCONSERVATISM0.83×
SustainabilityBALANCE0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Fitness models have in United States?

Fitness models has an estimated audience of 659,792 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fitness models fans?

40.4% of Fitness models fans are female, 59.6% are male, with an average age of 34.4 years.

03

Which brands do Fitness models fans like most?

Fitness models fans show strongest brand affinity for Biohacking (70.05×), Energy bar (27.42×), and High-intensity interval training (15.3×) over the country average.

04

Where do Fitness models fans live in United States?

Fitness models fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Fitness models fans also like?

Beyond Fitness models itself, the audience over-indexes on Energy bar (27.42×), High-intensity interval training (15.3×), cardio fitness (41.64×), and Napoleon Dynamite (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fitness models. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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