Back to the Future Audience in United States

Back to the Future logo

Back to the Future has an estimated audience of 4,842,469 people in United States. 36.8% are female, 63.2% are male, average age 37.8. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Elk Hunting, Bank account, Alaska, Combat sport.

The average Back to the Future fan in United States is 37.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Elk Hunting, Bank account, with strongest over-indexing on Dog breed (1.98× the country average). Demographically, the Back to the Future audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of Back to the Future fans

Demographic split for Back to the Future audience in United States
MetricValue
Female36.8%
Male63.2%
Average age37.8
Estimated audience size4,842,469

Audience persona

The typical Back to the Future fan in United States is more male, around 37.8 years old, with strong Design Affinity tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Back to the Future in United States
RegionReachAffinity
California690,6871.3×
Texas447,6071.08×
Florida333,3491.02×
New York283,0861.05×
Illinois178,6431.11×
Pennsylvania164,5941.01×
Ohio156,3371.05×
North Carolina136,9530.94×
Georgia127,9150.86×
Michigan126,1721×
New Jersey124,5901.01×
Arizona123,7371.25×
Washington110,0031.13×
Virginia105,2460.89×
Tennessee97,3671×
Massachusetts94,1200.99×
Missouri92,4621.18×
Indiana91,3541.03×
Colorado86,2021.13×
Maryland77,1170.93×
Minnesota74,2211.07×
Wisconsin73,2651.01×
South Carolina63,6320.87×
Oregon63,3741.14×
Alabama62,9520.93×
Kentucky59,0140.97×
Oklahoma56,9881.06×
Utah55,4551.28×
Louisiana54,1050.87×
Nevada53,1841.14×
Connecticut49,8631.03×
Iowa41,5411.04×
Kansas39,6821.04×
Arkansas39,5770.99×
Mississippi30,5260.77×
Idaho27,9321.15×
Nebraska25,4651.05×
New Mexico25,2651.04×
West Virginia19,5760.87×
New Hampshire17,8590.94×
Hawaii17,4000.84×
Rhode Island16,9521.1×
Maine15,9580.92×
Montana12,8390.96×
Alaska10,9331.06×
Washington, District of Columbia10,7690.74×
Delaware10,0480.75×
South Dakota10,0390.9×
North Dakota8,9980.9×
Vermont6,7670.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Back to the Future audience
BrandAffinityCategory
Dog breed1.98×Pets & Animals
Elk Hunting20.49×Sports
Bank account3.3×Business & Career
Alaska2.13×Travel & Leisure
Combat sport1.82×Sports
Elsword17.73×Games
Urban Outfitters1.98×Shopping
Voltron: Legendary Defender17.05×Movies & TV
Collectable1.59×Kids & Family
Israel2×Travel & Leisure
Natural rubber1.7×Cars & Mobility
Home staging4.08×Home & Garden
Grinch2.8×Movies & TV
Jezebel (film)4.72×Movies & TV
Captain America (1990 film)3.1×Movies & TV
Google Photos1.67×Technology & Electronics
Nebraska1.78×Travel & Leisure
Personalised Gifts2.73×Home & Garden
Chromebook3.46×Technology & Electronics
Jaws3.32×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Back to the Future audience
TraitClusterScore
Design AffinityPREMIUM1.65
LGBTQ+ IdentityOPEN1.64
Early Adopter MentalityPOWER1.61
Risk AppetiteTHRILL1.55
DIY MentalityTHRILL1.53
PatriotismCONSERVATISM1.38

Worldwide distribution

Worldwide audience distribution share by country for Back to the Future
CountryShare
United States38.8%
United Kingdom10.8%
Germany6.1%

See Back to the Future audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does Back to the Future have in United States?

Back to the Future has an estimated audience of 4,842,469 people in United States, concentrated in California and Texas.

What is the gender split and age of Back to the Future fans?

36.8% of Back to the Future fans are female, 63.2% are male, with an average age of 37.8 years.

Which brands do Back to the Future fans like most?

Back to the Future fans show strongest brand affinity for Dog breed (1.98×), Elk Hunting (20.49×), and Bank account (3.3×) over the country average.

Where do Back to the Future fans live in United States?

Back to the Future fans in United States are most concentrated in California (reach 690,687), Texas (reach 447,607), and Florida (reach 333,349). These three regions account for the largest share of the active audience.

What other brands do Back to the Future fans also like?

Beyond Back to the Future itself, the audience over-indexes on Elk Hunting (20.49×), Bank account (3.3×), Alaska (2.13×), and Combat sport (1.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Back to the Future. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.