Chumba Casino Audience in United States

Chumba Casino logo

Chumba Casino has an estimated audience of 12,477,102 people in United States. 48.5% are female, 51.5% are male, average age 40.6. Top regions: Texas, California, Alabama. Top brand affinities: Cashman Casino, heart vegas real casino slots, Caesars Casino, High 5 Casino, doubleu casino.

The average Chumba Casino fan in United States is 40.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Alabama. Top brand affinities include Cashman Casino, heart vegas real casino slots, Caesars Casino, with strongest over-indexing on Cashman Casino (68.67× the country average). Demographically, the Chumba Casino audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Sustainability, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of Chumba Casino fans

Demographic split for Chumba Casino audience in United States
MetricValue
Female48.5%
Male51.5%
Average age40.6
Estimated audience size12,477,102

Audience persona

The typical Chumba Casino fan in United States is balanced, around 40.6 years old, with strong Sustainability tendencies and a notable affinity for Cashman Casino.

Top regions in United States

Top regions ranked by reach for Chumba Casino in United States
RegionReachAffinity
Texas1,245,8571.16×
California1,066,4820.78×
Alabama667,9623.83×
Florida612,6560.73×
Ohio522,7071.36×
Georgia418,4861.09×
Indiana397,8441.75×
Missouri364,0701.81×
Mississippi355,3993.46×
Arizona346,9751.36×
New York346,7390.5×
North Carolina335,2840.89×
Arkansas332,9653.24×
Minnesota329,5421.84×
Oklahoma314,3902.27×
Louisiana306,6251.91×
Illinois288,3130.69×
Tennessee281,1661.12×
Virginia190,6120.63×
Pennsylvania189,1880.45×
Wisconsin187,6021×
Iowa181,5481.77×
South Carolina168,3550.9×
Kentucky161,3591.03×
Kansas159,0951.62×
Colorado141,5340.72×
Utah84,4710.76×
Massachusetts83,5100.34×
New Mexico83,5001.33×
Oregon78,5760.55×
Nevada66,1790.55×
Maryland63,6170.3×
West Virginia56,7420.98×
New Jersey50,7590.16×
Nebraska49,0680.78×
North Dakota40,8601.59×
New Hampshire32,4500.66×
Maine30,5610.68×
Wyoming23,1901.25×
Connecticut22,1070.18×
Hawaii21,6960.4×
Rhode Island19,1280.48×
South Dakota16,1950.56×
Michigan15,5940.05×
Washington14,1410.06×
Delaware11,2410.33×
Vermont10,8300.49×
Alaska8,1680.31×
Washington, District of Columbia6,2040.17×
Idaho4,0970.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chumba Casino audience
BrandAffinityCategory
Cashman Casino68.67×Games
heart vegas real casino slots114.1×Games
Caesars Casino58.14×Games
High 5 Casino63.01×Games
doubleu casino79.81×Games
my KONAMI Slots59.7×Games
house fun slots58.94×Games
Sea Turtle, Inc69.3×Pets & Animals
Plaza Hotel & Casino33.33×Travel & Leisure
Staples (Canada)3.82×Business & Career
Radioactivity25×Music & Radio
Sands Casino Resort Bethlehem25.78×
Jackpot Magic Slots28.84×Games
Pennsylvania Lottery12.15×Games
Quick Hit Slots41.74×Games
Caesars Atlantic City20.42×Travel & Leisure
Bright Lights36.41×Movies & TV
Slacker (music service)51.07×Music & Radio
Progressive jackpot7.67×Games
Long Lashes4.71×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chumba Casino audience
TraitClusterScore
SustainabilityBALANCE1.55
Quality AwarenessPREMIUM1.55
ExtroversionTHRILL1.4
LGBTQ+ IdentityOPEN1.38
Family OrientationCONSERVATISM1.22
Social Media UsageJOY1.19

Worldwide distribution

Worldwide audience distribution share by country for Chumba Casino
CountryShare
United States97.7%
Canada1.3%
Brazil0.1%

See Chumba Casino audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Chumba Casino have in United States?

Chumba Casino has an estimated audience of 12,477,102 people in United States, concentrated in Texas and California.

What is the gender split and age of Chumba Casino fans?

48.5% of Chumba Casino fans are female, 51.5% are male, with an average age of 40.6 years.

Which brands do Chumba Casino fans like most?

Chumba Casino fans show strongest brand affinity for Cashman Casino (68.67×), heart vegas real casino slots (114.1×), and Caesars Casino (58.14×) over the country average.

Where do Chumba Casino fans live in United States?

Chumba Casino fans in United States are most concentrated in Texas (reach 1,245,857), California (reach 1,066,482), and Alabama (reach 667,962). These three regions account for the largest share of the active audience.

What other brands do Chumba Casino fans also like?

Beyond Chumba Casino itself, the audience over-indexes on heart vegas real casino slots (114.1×), Caesars Casino (58.14×), High 5 Casino (63.01×), and doubleu casino (79.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chumba Casino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.