Radioactivity Audience in United States

Radioactivity has an estimated audience of 596,571 people in United States. 49.3% are female, 50.7% are male, average age 37.1. Top brand affinities: Staycation, Hibachi, Kevin Barnes, Dog breed, Tulare County, California.
Top brand affinities include Staycation, Hibachi, Kevin Barnes, with strongest over-indexing on Staycation (14.24× the country average). Demographically, the Radioactivity audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Radioactivity fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 37.1 |
| Estimated audience size | 596,571 |
Audience persona
The typical Radioactivity fan in United States is balanced, around 37.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Staycation.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Staycation | 14.24× | Home & Garden |
| Hibachi | 13.39× | Food & Beverages |
| Kevin Barnes | 69.42× | Music & Radio |
| Dog breed | 1.55× | Pets & Animals |
| Tulare County, California | 13.28× | Travel & Leisure |
| Modified Jeeps | 22.89× | Cars & Mobility |
| Endless Space | 23.91× | Games |
| Winemaking | 4.49× | Food & Beverages |
| JDSU | 3× | Business & Career |
| Israel | 2.01× | Travel & Leisure |
| Chanticleer (ensemble) | 12.36× | Music & Radio |
| Historic site | 3.53× | Arts & Culture |
| Home staging | 3.86× | Home & Garden |
| Grinch | 2.85× | Movies & TV |
| REC TEC Grills | 13.09× | Sports |
| Monmouth County, New Jersey | 6.56× | Travel & Leisure |
| Jesse Plemons | 2.16× | Movies & TV |
| Google Analytics | 3.07× | Internet & Social Media |
| Elsword | 9.66× | Games |
| Eyelashes Regrow | 9.11× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.88 |
| Risk Appetite | THRILL | 2 |
| Urban Lifestyle | OPEN | 1.46 |
| Design Affinity | PREMIUM | 1.35 |
| LGBTQ+ Identity | OPEN | 1.32 |
| Quality Awareness | PREMIUM | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.4% |
| India | 10.1% |
| United Kingdom | 5.8% |
See Radioactivity audiences in other countries
More Pop audiences in United States
- Taylor Swift (46,907,635)
- Sabrina Carpenter (23,789,369)
- Ariana Grande (21,756,380)
- Michael Jackson (18,020,221)
- Justin Bieber (15,203,238)
How to read this data
Audience size is the estimated number of people in United States who actively search for Radioactivity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.