Rascasse Audience Intelligence

Radioactivity Audience in United States

A data profile of the people who buy, follow and care about Radioactivity in United States — modelled from more than twelve digital signal sources. Radioactivity has an estimated audience of 599,056 people in United States.

#172among Pop in United States#7821among Person in United States#4535in Music & Radio

The average Radioactivity fan in United States is 37.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include David Yurman, YES Network, Fugazi, with strongest over-indexing on David Yurman (438.19× the country average).

Demographically, the Radioactivity audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Indulgence, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Radioactivity fan in United States is balanced, around 37.1 years old, with strong Indulgence tendencies and a notable affinity for David Yurman.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Radioactivity profile in United States.

Audience size
599K
in United States
Gender
49.3%♀
50.7% male
Age
37.1
average years
Country rank
#32841
Person in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Radioactivity fans

49.3% are female, 50.7% are male, average age 37.1.

Fig. 02

Gender split

49.3%
Female
50.7%
Male
Demographic split for Radioactivity audience in United States
MetricValue
Female49.3%
Male50.7%
Average age37.1
Estimated audience size599,056
Fig. 03

Age distribution

Ø 37.1
average years
Age distribution of the Radioactivity audience in United States
Age bracketShare%
16-1927%
20-2919%
30-3918%
40-4917%
50+19%
Fig. 04

Worldwide distribution

39.6%

of the worldwide Radioactivity audience comes from United States.

Worldwide audience distribution share by country for Radioactivity
CountryShare
United States39.6%
India10.2%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Radioactivity audience in United States is strongest.

Fig. 05

Top regions by affinity

Radioactivity fans by region: top regions in United States
#RegionReachAffinity×
01Montana~3K1.61×
02Georgia~20K1.28×
03Alaska~1K1.17×
04Texas~60K1.14×
05Alabama~10K1.14×
06North Carolina~20K1.12×
07Louisiana~9K1.12×
08Utah~6K1.12×
09Virginia~20K1.09×
10Oklahoma~7K1.09×
11Nebraska~3K1.09×
12Missouri~10K1.08×
13Kentucky~8K1.08×
14Kansas~5K1.07×
15South Dakota~1K1.07×
16Tennessee~10K1.05×
17South Carolina~9K1.04×
18Arkansas~5K1.04×
19New Mexico~3K1.04×
20Idaho~3K1.04×
21Washington~10K1.02×
22Pennsylvania~20K1.01×
23Indiana~10K1.01×
24California~70K1.00×
25Ohio~20K1.00×
26North Dakota~1K0.99×
27Maine~2K0.98×
28Oregon~7K0.97×
29Minnesota~8K0.95×
30Mississippi~5K0.95×
31West Virginia~3K0.94×
32New Hampshire~2K0.94×
33Arizona~10K0.93×
34Maryland~10K0.93×
35Iowa~5K0.93×
36Michigan~10K0.92×
37New Jersey~10K0.92×
38Wyoming<1K0.92×
39Nevada~5K0.91×
40Delaware~2K0.91×
41Illinois~20K0.89×
42Wisconsin~8K0.89×
43Hawaii~2K0.89×
44Rhode Island~2K0.88×
45Connecticut~5K0.87×
46Colorado~8K0.85×
47Massachusetts~10K0.83×
48Florida~30K0.79×
49New York~30K0.79×
50Washington, District of Columbia~1K0.74×
Fig. 06

Affinity by region

Affinity by region — Radioactivity, United States
0.74×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Radioactivity audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Radioactivity audience
#·InterestCategoryAffinity×
01David YurmanFashion & Accessoires438.19×
02YES NetworkMovies & TV141.05×
03FugaziMusic & Radio122.50×
04TortoisePets & Animals38.93×
05MelvinsMusic & Radio36.20×
06Drain cleanerHome & Garden30.08×
07Lego MinecraftKids & Family29.09×
08Chumba CasinoTravel & Leisure25.00×
09Sean PaytonSports20.00×
10Funny animalInternet & Social Media16.00×
11Almost FamousMovies & TV14.01×
12Wealth managementBusiness & Career11.40×
13SnakePets & Animals10.75×
14Graphic novelLiterature8.02×
15BirdwatchingPets & Animals6.57×
16Collectible card gameGames5.51×
17Anime and manga fandomLiterature4.52×
18Digital artArts & Culture4.30×
19Mobile gameGames2.97×
20SupermanMovies & TV1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Radioactivity audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Radioactivity audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.71×
SpiritualityBALANCE1.56×
TraditionCONSERVATISM1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Radioactivity audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.90×
Price SensitivityPREMIUM0.92×
Pet OwnershipJOY0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Radioactivity have in United States?

Radioactivity has an estimated audience of 599,056 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Radioactivity fans?

49.3% of Radioactivity fans are female, 50.7% are male, with an average age of 37.1 years.

03

Which brands do Radioactivity fans like most?

Radioactivity fans show strongest brand affinity for David Yurman (438.19×), YES Network (141.05×), and Fugazi (122.5×) over the country average.

04

Where do Radioactivity fans live in United States?

Radioactivity fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Radioactivity fans also like?

Beyond Radioactivity itself, the audience over-indexes on YES Network (141.05×), Fugazi (122.5×), Chumba Casino (25×), and Tortoise (38.93×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Radioactivity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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