Snake Audience in United States

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Snake has an estimated audience of 7,632,580 people in United States. 44.1% are female, 55.9% are male, average age 39.6. Top regions: Texas, Florida, California. Top brand affinities: Turtle, Lizard, JJ Watt, Antz, Frog.

The average Snake fan in United States is 39.6 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Turtle, Lizard, JJ Watt, with strongest over-indexing on Turtle (10.62× the country average). Demographically, the Snake audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Snake fans

Demographic split for Snake audience in United States
MetricValue
Female44.1%
Male55.9%
Average age39.6
Estimated audience size7,632,580

Audience persona

The typical Snake fan in United States is more male, around 39.6 years old, with strong Extroversion tendencies and a notable affinity for Turtle.

Top regions in United States

Top regions ranked by reach for Snake in United States
RegionReachAffinity
Texas958,1151.46×
Florida947,2121.83×
California909,2751.08×
New York435,4341.02×
Virginia365,7951.97×
Georgia275,0161.17×
Washington267,6481.75×
Illinois243,7250.96×
Pennsylvania236,9510.92×
North Carolina233,9671.02×
Arizona201,7741.29×
New Jersey197,7031.02×
Ohio186,3770.79×
Michigan165,5760.83×
Massachusetts149,4570.99×
Tennessee142,8080.93×
Indiana135,5770.97×
Utah114,2421.67×
Colorado113,5990.94×
Maryland112,9660.86×
South Carolina111,3720.97×
Missouri107,3700.87×
Wisconsin97,2960.85×
Oklahoma92,9041.1×
Louisiana92,0990.94×
Kentucky90,5380.95×
Minnesota87,5900.8×
Alabama83,4400.78×
Oregon82,9820.95×
Nevada72,7470.99×
Mississippi67,5831.07×
Connecticut65,1110.85×
Iowa63,4401.01×
Arkansas58,6800.93×
Kansas56,2330.93×
Idaho44,3871.16×
Nebraska41,7441.09×
West Virginia40,0621.13×
New Mexico35,9210.94×
Hawaii26,3940.8×
New Hampshire22,1110.74×
Montana20,2280.96×
Rhode Island18,5940.77×
South Dakota17,8721.01×
Washington, District of Columbia15,8370.69×
North Dakota15,5170.99×
Delaware14,7390.7×
Alaska14,5780.89×
Maine14,5200.53×
Vermont8,4880.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Snake audience
BrandAffinityCategory
Turtle10.62×Pets & Animals
Lizard19.78×Pets & Animals
JJ Watt28.15×Sports
Antz46.31×Movies & TV
Frog13.86×Pets & Animals
Spider12.32×Pets & Animals
OpenAI6.07×Technology & Electronics
Vincent Cassel28.25×Movies & TV
Gemini4.39×Technology & Electronics
Insect4.34×Pets & Animals
Alligator10.57×Pets & Animals
Reptiles4.79×Pets & Animals
Steve Irwin9.84×Movies & TV
Chat GPT3.65×Technology & Electronics
Lindsey Vonn5.73×Sports
Rat10.63×Pets & Animals
Iguana23.72×Pets & Animals
Mouse6.73×Pets & Animals
Tortoise14.52×Pets & Animals
Rodent8.07×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Snake audience
TraitClusterScore
ExtroversionTHRILL1.5
PatriotismCONSERVATISM1.46
SustainabilityBALANCE1.35
Early Adopter MentalityPOWER1.32
Urban LifestyleOPEN1.17
Pet OwnershipJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Snake
CountryShare
United States22.5%
India6.7%
Brazil4.7%

See Snake audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Snake have in United States?

Snake has an estimated audience of 7,632,580 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Snake fans?

44.1% of Snake fans are female, 55.9% are male, with an average age of 39.6 years.

Which brands do Snake fans like most?

Snake fans show strongest brand affinity for Turtle (10.62×), Lizard (19.78×), and JJ Watt (28.15×) over the country average.

Where do Snake fans live in United States?

Snake fans in United States are most concentrated in Texas (reach 958,115), Florida (reach 947,212), and California (reach 909,275). These three regions account for the largest share of the active audience.

What other brands do Snake fans also like?

Beyond Snake itself, the audience over-indexes on Lizard (19.78×), JJ Watt (28.15×), Antz (46.31×), and Frog (13.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Snake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.