Rascasse Audience Intelligence

Spider Audience in United States

A data profile of the people who buy, follow and care about Spider in United States — modelled from more than twelve digital signal sources. Spider has an estimated audience of 3,977,911 people in United States.

The average Spider fan in United States is 39.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cockroach, Snake, Vincent Cassel, with strongest over-indexing on Cockroach (24.25× the country average).

Demographically, the Spider audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Spider fan in United States is balanced, around 39.9 years old, with strong Patriotism tendencies and a notable affinity for Cockroach.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Spider profile in United States.

Audience size
4M
in United States
Gender
47.3%
52.7% male
Age
39.9
average years
Country rank
#8086
Topic in United States
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Spider fans

47.3% are female, 52.7% are male, average age 39.9.

Fig. 02

Gender split

47.3%
Female
52.7%
Male
Demographic split for Spider audience in United States
MetricValue
Female47.3%
Male52.7%
Average age39.9
Estimated audience size3,977,911
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the Spider audience in United States
Age bracketShare%
16-1921%
20-2918%
30-3918%
40-4918%
50+25%
Fig. 04

Worldwide distribution

22.5%

of the worldwide Spider audience comes from United States.

Worldwide audience distribution share by country for Spider
CountryShare
United States22.5%
Taiwan6.2%
Mexico4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Spider audience in United States is strongest.

Fig. 05

Top regions by affinity

Spider fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~50K1.24×
02Utah~40K1.22×
03Kentucky~60K1.21×
04Indiana~80K1.17×
05New Mexico~20K1.17×
06Texas~400K1.16×
07West Virginia~20K1.16×
08Mississippi~40K1.15×
09Alaska~10K1.15×
10Arkansas~40K1.14×
11Kansas~40K1.13×
12Washington~90K1.10×
13Alabama~60K1.09×
14Idaho~20K1.09×
15Arizona~90K1.08×
16Missouri~70K1.08×
17Georgia~100K1.07×
18California~500K1.06×
19Louisiana~50K1.05×
20Ohio~100K1.04×
21Oregon~50K1.04×
22Pennsylvania~100K1.03×
23Michigan~100K1.01×
24Virginia~100K1.01×
25Tennessee~80K1.01×
26Nebraska~20K1.01×
27Illinois~100K1.00×
28North Carolina~100K1.00×
29South Carolina~60K1.00×
30Nevada~40K1.00×
31South Dakota~9K1.00×
32North Dakota~8K0.97×
33Colorado~60K0.96×
34Wyoming~6K0.96×
35Iowa~30K0.95×
36Montana~10K0.94×
37Maryland~60K0.92×
38Connecticut~40K0.92×
39Florida~200K0.91×
40New York~200K0.91×
41Delaware~10K0.91×
42New Jersey~90K0.90×
43Wisconsin~50K0.88×
44Rhode Island~10K0.86×
45Massachusetts~70K0.85×
46Minnesota~50K0.85×
47Maine~10K0.80×
48Hawaii~10K0.78×
49New Hampshire~10K0.77×
50Washington, District of Columbia~7K0.63×
Fig. 06

Affinity by region

Affinity by region — Spider, United States
0.63×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Spider audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Spider audience
#·InterestCategoryAffinity×
01Vincent CasselMovies & TV32.12×
02CockroachPets & Animals24.25×
03SalamanderPets & Animals22.07×
04TortoisePets & Animals17.41×
05Bed bugHome & Garden13.95×
06SnakePets & Animals12.32×
07TarantulaPets & Animals10.07×
08Steve IrwinMovies & TV8.95×
09CrocodilePets & Animals7.90×
10PesticideHome & Garden7.16×
11MosquitoPets & Animals6.65×
12Spirit HalloweenKids & Family2.69×
13Scooby-DooMovies & TV2.43×
14SteamGames2.27×
15Bruce WillisMovies & TV2.20×
16GeneticsKids & Family1.72×
17Dog walkingPets & Animals1.70×
18BeetlejuiceMovies & TV1.70×
19High schoolBusiness & Career1.70×
20NostalgiaHome & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Spider audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Spider audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.56×
IndividualismJOY1.21×
Need for SecurityCONSERVATISM1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Spider audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.73×
Family OrientationCONSERVATISM0.77×
Design AffinityPREMIUM0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Spider have in United States?

Spider has an estimated audience of 3,977,911 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Spider fans?

47.3% of Spider fans are female, 52.7% are male, with an average age of 39.9 years.

03

Which brands do Spider fans like most?

Spider fans show strongest brand affinity for Cockroach (24.25×), Snake (12.32×), and Vincent Cassel (32.12×) over the country average.

04

Where do Spider fans live in United States?

Spider fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Spider fans also like?

Beyond Spider itself, the audience over-indexes on Snake (12.32×), Vincent Cassel (32.12×), Pesticide (7.16×), and Tortoise (17.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Spider. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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