A data profile of the people who buy, follow and care about Spider in United States — modelled from more than twelve digital signal sources. Spider has an estimated audience of 3,977,911 people in United States.
The average Spider fan in United States is 39.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Cockroach, Snake, Vincent Cassel, with strongest over-indexing on Cockroach (24.25× the country average).
Demographically, the Spider audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Spider fan in United States is balanced, around 39.9 years old, with strong Patriotism tendencies and a notable affinity for Cockroach.
The key figures that characterise the Spider profile in United States.
47.3% are female, 52.7% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 47.3% |
| Male | 52.7% |
| Average age | 39.9 |
| Estimated audience size | 3,977,911 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 25% |
of the worldwide Spider audience comes from United States.
| Country | Share |
|---|---|
| United States | 22.5% |
| Taiwan | 6.2% |
| Mexico | 4.9% |
Where the Spider audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oklahoma | ~50K | 1.24× | |
| 02 | Utah | ~40K | 1.22× | |
| 03 | Kentucky | ~60K | 1.21× | |
| 04 | Indiana | ~80K | 1.17× | |
| 05 | New Mexico | ~20K | 1.17× | |
| 06 | Texas | ~400K | 1.16× | |
| 07 | West Virginia | ~20K | 1.16× | |
| 08 | Mississippi | ~40K | 1.15× | |
| 09 | Alaska | ~10K | 1.15× | |
| 10 | Arkansas | ~40K | 1.14× | |
| 11 | Kansas | ~40K | 1.13× | |
| 12 | Washington | ~90K | 1.10× | |
| 13 | Alabama | ~60K | 1.09× | |
| 14 | Idaho | ~20K | 1.09× | |
| 15 | Arizona | ~90K | 1.08× | |
| 16 | Missouri | ~70K | 1.08× | |
| 17 | Georgia | ~100K | 1.07× | |
| 18 | California | ~500K | 1.06× | |
| 19 | Louisiana | ~50K | 1.05× | |
| 20 | Ohio | ~100K | 1.04× | |
| 21 | Oregon | ~50K | 1.04× | |
| 22 | Pennsylvania | ~100K | 1.03× | |
| 23 | Michigan | ~100K | 1.01× | |
| 24 | Virginia | ~100K | 1.01× | |
| 25 | Tennessee | ~80K | 1.01× | |
| 26 | Nebraska | ~20K | 1.01× | |
| 27 | Illinois | ~100K | 1.00× | |
| 28 | North Carolina | ~100K | 1.00× | |
| 29 | South Carolina | ~60K | 1.00× | |
| 30 | Nevada | ~40K | 1.00× | |
| 31 | South Dakota | ~9K | 1.00× | |
| 32 | North Dakota | ~8K | 0.97× | |
| 33 | Colorado | ~60K | 0.96× | |
| 34 | Wyoming | ~6K | 0.96× | |
| 35 | Iowa | ~30K | 0.95× | |
| 36 | Montana | ~10K | 0.94× | |
| 37 | Maryland | ~60K | 0.92× | |
| 38 | Connecticut | ~40K | 0.92× | |
| 39 | Florida | ~200K | 0.91× | |
| 40 | New York | ~200K | 0.91× | |
| 41 | Delaware | ~10K | 0.91× | |
| 42 | New Jersey | ~90K | 0.90× | |
| 43 | Wisconsin | ~50K | 0.88× | |
| 44 | Rhode Island | ~10K | 0.86× | |
| 45 | Massachusetts | ~70K | 0.85× | |
| 46 | Minnesota | ~50K | 0.85× | |
| 47 | Maine | ~10K | 0.80× | |
| 48 | Hawaii | ~10K | 0.78× | |
| 49 | New Hampshire | ~10K | 0.77× | |
| 50 | Washington, District of Columbia | ~7K | 0.63× |
The strongest cross-interests of the Spider audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Vincent Cassel | Movies & TV | 32.12× | ||
| 02 | Cockroach | Pets & Animals | 24.25× | ||
| 03 | Salamander | Pets & Animals | 22.07× | ||
| 04 | Tortoise | Pets & Animals | 17.41× | ||
| 05 | Bed bug | Home & Garden | 13.95× | ||
| 06 | Snake | Pets & Animals | 12.32× | ||
| 07 | Tarantula | Pets & Animals | 10.07× | ||
| 08 | Steve Irwin | Movies & TV | 8.95× | ||
| 09 | Crocodile | Pets & Animals | 7.90× | ||
| 10 | Pesticide | Home & Garden | 7.16× | ||
| 11 | Mosquito | Pets & Animals | 6.65× | ||
| 12 | Spirit Halloween | Kids & Family | 2.69× | ||
| 13 | Scooby-Doo | Movies & TV | 2.43× | ||
| 14 | Steam | Games | 2.27× | ||
| 15 | Bruce Willis | Movies & TV | 2.20× | ||
| 16 | Genetics | Kids & Family | 1.72× | ||
| 17 | Dog walking | Pets & Animals | 1.70× | ||
| 18 | Beetlejuice | Movies & TV | 1.70× | ||
| 19 | High school | Business & Career | 1.70× | ||
| 20 | Nostalgia | Home & Garden | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.56× | |
| Individualism | JOY | 1.21× | |
| Need for Security | CONSERVATISM | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.73× | |
| Family Orientation | CONSERVATISM | 0.77× | |
| Design Affinity | PREMIUM | 0.81× |
Spider has an estimated audience of 3,977,911 people in United States, concentrated in California and Texas.
47.3% of Spider fans are female, 52.7% are male, with an average age of 39.9 years.
Spider fans show strongest brand affinity for Cockroach (24.25×), Snake (12.32×), and Vincent Cassel (32.12×) over the country average.
Spider fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Spider itself, the audience over-indexes on Snake (12.32×), Vincent Cassel (32.12×), Pesticide (7.16×), and Tortoise (17.41×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Spider. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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