Salamander Audience in United States
Salamander has an estimated audience of 272,988 people in United States. 58.2% are female, 41.8% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Steve Irwin, Frog, Iguana, Cork (city), Tortoise.
The average Salamander fan in United States is 39.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Steve Irwin, Frog, Iguana, with strongest over-indexing on Steve Irwin (60.19× the country average). Demographically, the Salamander audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic · Subtype: Video game
Demographics of Salamander fans
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 39.2 |
| Estimated audience size | 272,988 |
Audience persona
The typical Salamander fan in United States is more female, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Steve Irwin.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 32,427 | 1.08× |
| Texas | 24,614 | 1.05× |
| Florida | 20,970 | 1.13× |
| New York | 13,566 | 0.89× |
| Georgia | 9,282 | 1.1× |
| North Carolina | 9,057 | 1.1× |
| Pennsylvania | 8,578 | 0.93× |
| Virginia | 8,341 | 1.25× |
| Illinois | 7,893 | 0.87× |
| Ohio | 7,752 | 0.92× |
| Michigan | 6,597 | 0.92× |
| Washington | 6,261 | 1.14× |
| New Jersey | 5,738 | 0.83× |
| Tennessee | 5,599 | 1.02× |
| Maryland | 5,235 | 1.12× |
| Arizona | 5,205 | 0.93× |
| Indiana | 5,001 | 1× |
| Massachusetts | 4,742 | 0.88× |
| Louisiana | 4,287 | 1.22× |
| South Carolina | 4,280 | 1.04× |
| Colorado | 4,154 | 0.97× |
| Missouri | 4,128 | 0.94× |
| Minnesota | 3,870 | 0.99× |
| Alabama | 3,757 | 0.99× |
| Wisconsin | 3,697 | 0.9× |
| Oregon | 3,657 | 1.17× |
| Oklahoma | 3,418 | 1.13× |
| Kentucky | 3,398 | 0.99× |
| Utah | 2,759 | 1.13× |
| Connecticut | 2,455 | 0.9× |
| Mississippi | 2,401 | 1.07× |
| Arkansas | 2,366 | 1.05× |
| Nevada | 2,358 | 0.89× |
| Kansas | 1,975 | 0.92× |
| Iowa | 1,849 | 0.82× |
| Idaho | 1,455 | 1.06× |
| New Mexico | 1,412 | 1.03× |
| Washington, District of Columbia | 1,285 | 1.57× |
| Nebraska | 1,255 | 0.92× |
| Hawaii | 1,236 | 1.05× |
| West Virginia | 1,213 | 0.95× |
| Maine | 938 | 0.96× |
| New Hampshire | 919 | 0.85× |
| Rhode Island | 745 | 0.86× |
| Montana | 704 | 0.93× |
| South Dakota | 646 | 1.02× |
| North Dakota | 602 | 1.07× |
| Delaware | 600 | 0.8× |
| Alaska | 454 | 0.78× |
| Vermont | 411 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steve Irwin | 60.19× | Movies & TV |
| Frog | 44.21× | Pets & Animals |
| Iguana | 116.15× | Pets & Animals |
| Cork (city) | 103.09× | Travel & Leisure |
| Tortoise | 66.59× | Pets & Animals |
| Formation skydiving | 185.29× | Sports |
| Lizard | 37.69× | Pets & Animals |
| Battles | 62.29× | Music & Radio |
| Johnny Manziel | 38.21× | Sports |
| Python (genus) | 65.23× | Pets & Animals |
| Spider | 22.07× | Pets & Animals |
| Scorpion | 33.6× | Pets & Animals |
| The Beaches of Fort Myers & Sanibel | 49.76× | Travel & Leisure |
| Snake | 13.27× | Pets & Animals |
| Python regius | 84.49× | Pets & Animals |
| Turtle | 8.05× | Pets & Animals |
| Roger Goodell | 38.42× | Sports |
| Tarantula | 25.79× | Pets & Animals |
| Team17 | 43.55× | Sports |
| Amphibian | 15.02× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.71 |
| Extroversion | THRILL | 1.47 |
| Sustainability | BALANCE | 1.43 |
| Design Affinity | PREMIUM | 1.42 |
| Tradition | CONSERVATISM | 1.37 |
| Risk Appetite | THRILL | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 9.0% |
| China | 8.6% |
| Sweden | 8.0% |
See Salamander audiences in other countries
More Video game audiences in United States
- Breaking news (73,625,268)
- Rings of Saturn (41,917,477)
- Beetlejuice (41,569,291)
- Housekeeping (25,980,968)
- Crossword (17,651,059)
Frequently asked questions
How many fans does Salamander have in United States?
Salamander has an estimated audience of 272,988 people in United States, concentrated in California and Texas.
What is the gender split and age of Salamander fans?
58.2% of Salamander fans are female, 41.8% are male, with an average age of 39.2 years.
Which brands do Salamander fans like most?
Salamander fans show strongest brand affinity for Steve Irwin (60.19×), Frog (44.21×), and Iguana (116.15×) over the country average.
Where do Salamander fans live in United States?
Salamander fans in United States are most concentrated in California (reach 32,427), Texas (reach 24,614), and Florida (reach 20,970). These three regions account for the largest share of the active audience.
What other brands do Salamander fans also like?
Beyond Salamander itself, the audience over-indexes on Frog (44.21×), Iguana (116.15×), Cork (city) (103.09×), and Tortoise (66.59×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Salamander. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.