Rascasse Audience Intelligence

Amphibian Audience in United States

A data profile of the people who buy, follow and care about Amphibian in United States — modelled from more than twelve digital signal sources. Amphibian has an estimated audience of 2,815,843 people in United States.

#5288among Topic in United States#222in Pets & Animals

The average Amphibian fan in United States is 41.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Snake, Reptiles, Tortoise, with strongest over-indexing on Snake (8.16× the country average).

Demographically, the Amphibian audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Amphibian fan in United States is balanced, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Snake.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Amphibian profile in United States.

Audience size
2.8M
in United States
Gender
47.2%♀
52.8% male
Age
41.9
average years
Country rank
#10840
Topic in United States
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Amphibian fans

47.2% are female, 52.8% are male, average age 41.9.

Fig. 02

Gender split

47.2%
Female
52.8%
Male
Demographic split for Amphibian audience in United States
MetricValue
Female47.2%
Male52.8%
Average age41.9
Estimated audience size2,815,843
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Amphibian audience in United States
Age bracketShare%
16-1914%
20-2919%
30-3919%
40-4922%
50+27%
Fig. 04

Worldwide distribution

38.5%

of the worldwide Amphibian audience comes from United States.

Worldwide audience distribution share by country for Amphibian
CountryShare
United States38.5%
Mexico6.7%
Germany6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Amphibian audience in United States is strongest.

Fig. 05

Top regions by affinity

Amphibian fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~100K1.52×
02Mississippi~30K1.26×
03North Dakota~7K1.26×
04Indiana~60K1.17×
05Kansas~30K1.15×
06Oklahoma~40K1.14×
07South Dakota~7K1.14×
08North Carolina~100K1.12×
09Texas~300K1.11×
10Nebraska~20K1.08×
11California~300K1.06×
12Hawaii~10K1.06×
13Missouri~50K1.05×
14Louisiana~40K1.05×
15Arkansas~20K1.05×
16Virginia~70K1.04×
17South Carolina~40K1.04×
18Alabama~40K1.03×
19Kentucky~40K1.03×
20West Virginia~10K1.03×
21Idaho~10K1.02×
22Pennsylvania~100K1.01×
23Ohio~90K1.01×
24Florida~200K1.00×
25New Mexico~10K1.00×
26Alaska~6K0.99×
27Minnesota~40K0.98×
28Utah~20K0.98×
29Washington~50K0.97×
30Maryland~50K0.97×
31Wisconsin~40K0.97×
32Iowa~20K0.96×
33Vermont~5K0.96×
34Illinois~90K0.95×
35Arizona~50K0.95×
36Montana~7K0.95×
37Michigan~70K0.94×
38Oregon~30K0.93×
39Delaware~7K0.93×
40Tennessee~50K0.92×
41New Hampshire~10K0.92×
42Maine~9K0.92×
43Nevada~20K0.89×
44New Jersey~60K0.88×
45Connecticut~20K0.84×
46New York~100K0.83×
47Rhode Island~7K0.83×
48Colorado~40K0.82×
49Massachusetts~50K0.81×
50Washington, District of Columbia~6K0.73×
Fig. 06

Affinity by region

Affinity by region — Amphibian, United States
0.73×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Amphibian audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Amphibian audience
#·InterestCategoryAffinity×
01TortoisePets & Animals16.46×
02CrocodilePets & Animals11.69×
03Steve IrwinMovies & TV9.96×
04SnakePets & Animals8.16×
05Doctor StrangerMovies & TV7.40×
06Berlin WallTravel & Leisure4.93×
07AquariumPets & Animals4.48×
08ReptilesPets & Animals4.37×
09Web serverTechnology & Electronics4.06×
10Mineral waterFood & Beverages3.82×
11Non-alcoholic beverageFood & Beverages3.34×
12BirdwatchingPets & Animals3.32×
13Microwave ovenHome & Garden2.86×
14Rail transportTravel & Leisure2.33×
15Britney SpearsMusic & Radio2.25×
16ZooKids & Family1.95×
17InnovationBusiness & Career1.78×
18United Parcel ServiceBusiness & Career1.67×
19RadioTechnology & Electronics1.56×
20CanadaTravel & Leisure1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Amphibian audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Amphibian audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.26×
Community OrientationOPEN1.63×
ExtroversionTHRILL1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Amphibian audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.71×
Quality AwarenessPREMIUM0.77×
Design AffinityPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Amphibian have in United States?

Amphibian has an estimated audience of 2,815,843 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Amphibian fans?

47.2% of Amphibian fans are female, 52.8% are male, with an average age of 41.9 years.

03

Which brands do Amphibian fans like most?

Amphibian fans show strongest brand affinity for Snake (8.16×), Reptiles (4.37×), and Tortoise (16.46×) over the country average.

04

Where do Amphibian fans live in United States?

Amphibian fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Amphibian fans also like?

Beyond Amphibian itself, the audience over-indexes on Reptiles (4.37×), Tortoise (16.46×), Steve Irwin (9.96×), and Crocodile (11.69×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Amphibian audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Amphibian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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