Rascasse Audience Intelligence

Reptiles Audience in United States

A data profile of the people who buy, follow and care about Reptiles in United States — modelled from more than twelve digital signal sources. Reptiles has an estimated audience of 20,058,451 people in United States.

The average Reptiles fan in United States is 39.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rabbits, Dog collar, Dog harness, with strongest over-indexing on Rabbits (2.04× the country average).

Demographically, the Reptiles audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Pet Ownership, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Reptiles fan in United States is more female, around 39.0 years old, with strong Pet Ownership tendencies and a notable affinity for Rabbits.

Category: Pets & Animals · Type: Topic · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Reptiles profile in United States.

Audience size
20.1M
in United States
Gender
55.8%
44.2% male
Age
39.0
average years
Country rank
#1644
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Reptiles fans

55.8% are female, 44.2% are male, average age 39.0.

Fig. 02

Gender split

55.8%
Female
44.2%
Male
Demographic split for Reptiles audience in United States
MetricValue
Female55.8%
Male44.2%
Average age39.0
Estimated audience size20,058,451
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Reptiles audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3918%
40-4919%
50+22%
Fig. 04

Worldwide distribution

21.9%

of the worldwide Reptiles audience comes from United States.

Worldwide audience distribution share by country for Reptiles
CountryShare
United States21.9%
Japan5.8%
India4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Reptiles audience in United States is strongest.

Fig. 05

Top regions by affinity

Reptiles fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~500K1.30×
02Florida~1.5M1.24×
03Georgia~800K1.23×
04California~2.5M1.17×
05Texas~2M1.15×
06Alabama~300K1.12×
07Mississippi~200K1.12×
08Nevada~200K1.08×
09Louisiana~300K1.07×
10Virginia~500K1.06×
11Colorado~300K1.06×
12West Virginia~100K1.06×
13South Dakota~50K1.06×
14North Carolina~600K1.05×
15Kentucky~300K1.05×
16Utah~200K1.05×
17Pennsylvania~700K1.03×
18Missouri~300K1.03×
19Alaska~40K1.03×
20Washington~400K1.02×
21South Carolina~300K1.02×
22Oklahoma~200K1.02×
23New Mexico~100K1.02×
24Idaho~100K1.02×
25Indiana~400K1.01×
26Arkansas~200K1.01×
27Kansas~200K1.01×
28Michigan~500K1.00×
29Maryland~300K1.00×
30Illinois~700K0.99×
31Ohio~600K0.99×
32Tennessee~400K0.99×
33Oregon~200K0.99×
34Nebraska~100K0.99×
35Rhode Island~60K0.98×
36North Dakota~40K0.97×
37New Jersey~500K0.96×
38New York~1M0.95×
39Connecticut~200K0.95×
40Wisconsin~300K0.91×
41Minnesota~300K0.91×
42Montana~50K0.91×
43Massachusetts~400K0.90×
44Hawaii~80K0.89×
45New Hampshire~70K0.87×
46Delaware~50K0.87×
47Iowa~100K0.85×
48Maine~60K0.85×
49Vermont~30K0.81×
50Washington, District of Columbia~50K0.77×
Fig. 06

Affinity by region

Affinity by region — Reptiles, United States
0.77×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Reptiles audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Reptiles audience
#·InterestCategoryAffinity×
01PerfumerBeauty & Wellness9.10×
02Western swingMusic & Radio2.44×
03Cat play and toysPets & Animals2.31×
04BackyardHome & Garden2.08×
05RabbitsPets & Animals2.04×
06Dog collarPets & Animals2.04×
07Dog harnessPets & Animals2.02×
08French BulldogPets & Animals2.02×
09Kitchen utensilHome & Garden1.95×
10Golden RetrieverPets & Animals1.88×
11Dog healthPets & Animals1.74×
12Discount TireShopping1.72×
13Turkey huntingSports1.72×
14KittenPets & Animals1.70×
15Trophy huntingSports1.69×
16Dog walkingPets & Animals1.67×
17Pet storePets & Animals1.63×
18Cat foodPets & Animals1.62×
19Western wearFashion & Accessoires1.59×
20Pet foodPets & Animals1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Reptiles audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Reptiles audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.32×
DIY MentalityTHRILL1.07×
ExtroversionTHRILL1.02×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Reptiles audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.75×
Career OrientationPOWER0.77×
Design AffinityPREMIUM0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Reptiles have in United States?

Reptiles has an estimated audience of 20,058,451 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Reptiles fans?

55.8% of Reptiles fans are female, 44.2% are male, with an average age of 39.0 years.

03

Which brands do Reptiles fans like most?

Reptiles fans show strongest brand affinity for Rabbits (2.04×), Dog collar (2.04×), and Dog harness (2.02×) over the country average.

04

Where do Reptiles fans live in United States?

Reptiles fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Reptiles fans also like?

Beyond Reptiles itself, the audience over-indexes on Dog collar (2.04×), Dog harness (2.02×), Pet food (1.57×), and French Bulldog (2.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Reptiles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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