Reptiles Audience in Germany

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Reptiles has an estimated audience of 3,312,060 people in Germany. 59.8% are female, 40.2% are male, average age 37.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rabbits, Litter box, Great Dane, Dog collar, Fressnapf.

The average Reptiles fan in Germany is 37.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rabbits, Litter box, Great Dane, with strongest over-indexing on Rabbits (6.3× the country average). Demographically, the Reptiles audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: TV series

Demographics of Reptiles fans

Demographic split for Reptiles audience in Germany
MetricValue
Female59.8%
Male40.2%
Average age37.8
Estimated audience size3,312,060

Audience persona

The typical Reptiles fan in Germany is more female, around 37.8 years old, with strong Pet Ownership tendencies and a notable affinity for Rabbits.

Top regions in Germany

Top regions ranked by reach for Reptiles in Germany
RegionReachAffinity
Nordrhein-Westfalen797,5471.1×
Bayern517,1090.97×
Baden-Württemberg398,3130.88×
Niedersachsen327,6961.02×
Hessen270,3321.07×
Rheinland-Pfalz170,6741.03×
Berlin159,9911.08×
Sachsen141,1470.87×
Schleswig-Holstein123,6901.04×
Brandenburg106,7361.04×
Sachsen-Anhalt81,7990.95×
Thüringen76,2590.9×
Hamburg75,5851.01×
Mecklenburg-Vorpommern64,1761.01×
Saarland40,581
Bremen28,9841.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reptiles audience
BrandAffinityCategory
Rabbits6.3×Pets & Animals
Litter box4.79×Pets & Animals
Great Dane5.28×Pets & Animals
Dog collar3.38×Pets & Animals
Fressnapf3.54×Shopping
Natural World2.38×Fashion & Accessoires
Golden Retriever3.5×Pets & Animals
Border Collie4.13×Pets & Animals
Animal2.09×Pets & Animals
Yorkshire Terrier3.67×Pets & Animals
Snake8.68×Pets & Animals
French Bulldog3.19×Pets & Animals
Turtle7.79×Pets & Animals
Maltese (dog)3.3×Pets & Animals
Veterinary medicine3.18×Business & Career
Cat play and toys3.39×Pets & Animals
Cat food2.93×Pets & Animals
Kitten2.73×Pets & Animals
Dog food2.5×Pets & Animals
Dog health2.89×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reptiles audience
TraitClusterScore
Pet OwnershipJOY2.53
SustainabilityBALANCE1.62
DIY MentalityTHRILL1.54
Sports ActivityPOWER1.48
Luxury OrientationPREMIUM1.42
IndulgenceJOY1.31

Worldwide distribution

Worldwide audience distribution share by country for Reptiles
CountryShare
United States21.9%
Japan5.8%
India4.7%

See Reptiles audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Reptiles have in Germany?

Reptiles has an estimated audience of 3,312,060 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Reptiles fans?

59.8% of Reptiles fans are female, 40.2% are male, with an average age of 37.8 years.

Which brands do Reptiles fans like most?

Reptiles fans show strongest brand affinity for Rabbits (6.3×), Litter box (4.79×), and Great Dane (5.28×) over the country average.

Where do Reptiles fans live in Germany?

Reptiles fans in Germany are most concentrated in Nordrhein-Westfalen (reach 797,547), Bayern (reach 517,109), and Baden-Württemberg (reach 398,313). These three regions account for the largest share of the active audience.

What other brands do Reptiles fans also like?

Beyond Reptiles itself, the audience over-indexes on Litter box (4.79×), Great Dane (5.28×), Dog collar (3.38×), and Fressnapf (3.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Reptiles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.