Rascasse Audience Intelligence

Mosquito Audience in United States

A data profile of the people who buy, follow and care about Mosquito in United States — modelled from more than twelve digital signal sources. Mosquito has an estimated audience of 7,796,944 people in United States.

The average Mosquito fan in United States is 47.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Fly, Science News, Tick, with strongest over-indexing on Fly (19.89× the country average).

Demographically, the Mosquito audience skews balanced with an average age of 47.7, and over-indexes on personality traits such as DIY Mentality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mosquito fan in United States is balanced, around 47.7 years old, with strong DIY Mentality tendencies and a notable affinity for Fly.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mosquito profile in United States.

Audience size
7.8M
in United States
Gender
54.4%
45.6% male
Age
47.7
average years
Country rank
#4554
Topic in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mosquito fans

54.4% are female, 45.6% are male, average age 47.7.

Fig. 02

Gender split

54.4%
Female
45.6%
Male
Demographic split for Mosquito audience in United States
MetricValue
Female54.4%
Male45.6%
Average age47.7
Estimated audience size7,796,944
Fig. 03

Age distribution

Ø 47.7
average years
Age distribution of the Mosquito audience in United States
Age bracketShare%
16-194%
20-2912%
30-3919%
40-4924%
50+41%
Fig. 04

Worldwide distribution

25.1%

of the worldwide Mosquito audience comes from United States.

Worldwide audience distribution share by country for Mosquito
CountryShare
United States25.1%
Taiwan5.5%
Thailand5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mosquito audience in United States is strongest.

Fig. 05

Top regions by affinity

Mosquito fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~100K1.29×
02Alaska~20K1.27×
03California~1M1.23×
04Louisiana~100K1.20×
05South Dakota~20K1.20×
06New Mexico~50K1.16×
07Texas~800K1.13×
08Arizona~200K1.12×
09Arkansas~70K1.11×
10Kentucky~100K1.10×
11Oklahoma~100K1.10×
12Georgia~300K1.09×
13Mississippi~70K1.09×
14Minnesota~100K1.08×
15Alabama~100K1.08×
16North Carolina~200K1.06×
17Wisconsin~100K1.06×
18Kansas~70K1.06×
19Hawaii~40K1.06×
20Missouri~100K1.05×
21South Carolina~100K1.04×
22Nebraska~40K1.04×
23Indiana~100K1.03×
24Illinois~300K1.02×
25Tennessee~200K1.02×
26Michigan~200K1.00×
27North Dakota~20K1.00×
28Florida~500K0.99×
29Maryland~100K0.98×
30Utah~70K0.98×
31Iowa~60K0.98×
32Ohio~200K0.96×
33Virginia~200K0.96×
34Delaware~20K0.95×
35Pennsylvania~200K0.94×
36New Jersey~200K0.92×
37Massachusetts~100K0.92×
38Maine~30K0.92×
39Idaho~40K0.91×
40Washington~100K0.90×
41Oregon~80K0.90×
42Rhode Island~20K0.90×
43Montana~20K0.89×
44New York~400K0.88×
45Vermont~10K0.87×
46Connecticut~60K0.83×
47West Virginia~30K0.83×
48New Hampshire~30K0.82×
49Washington, District of Columbia~20K0.80×
50Colorado~90K0.71×
Fig. 06

Affinity by region

Affinity by region — Mosquito, United States
0.71×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mosquito audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mosquito audience
#·InterestCategoryAffinity×
01Inspector GadgetMovies & TV24.78×
02Science NewsBusiness & Career20.33×
03FlyTravel & Leisure19.89×
04TermiteHome & Garden17.28×
05Mosquito netHealth16.46×
06CockroachPets & Animals16.32×
07Insect repellentHealth13.99×
08Bed bugHome & Garden13.98×
09RatPets & Animals13.13×
10TickHealth12.64×
11RodentPets & Animals11.05×
12HerbicideHome & Garden9.73×
13MousePets & Animals9.03×
14FleaPets & Animals8.93×
15Pest (organism)Pets & Animals8.87×
16InsecticideHome & Garden8.68×
17AntPets & Animals8.31×
18PesticideHome & Garden6.46×
19InsectPets & Animals5.09×
20PlantHome & Garden1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mosquito audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mosquito audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.55×
Community OrientationOPEN1.47×
Convenience OrientationPREMIUM1.43×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mosquito audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.07×
Urban LifestyleOPEN1.09×
ExtroversionTHRILL1.11×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mosquito have in United States?

Mosquito has an estimated audience of 7,796,944 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Mosquito fans?

54.4% of Mosquito fans are female, 45.6% are male, with an average age of 47.7 years.

03

Which brands do Mosquito fans like most?

Mosquito fans show strongest brand affinity for Fly (19.89×), Science News (20.33×), and Tick (12.64×) over the country average.

04

Where do Mosquito fans live in United States?

Mosquito fans in United States are most concentrated in California (reach ~1M), Texas (reach ~800K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Mosquito fans also like?

Beyond Mosquito itself, the audience over-indexes on Science News (20.33×), Tick (12.64×), Insect (5.09×), and Insect repellent (13.99×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mosquito. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →