Flea Audience in United States

Flea has an estimated audience of 5,078,546 people in United States. 61.6% are female, 38.4% are male, average age 38.6. Top regions: California, Texas, Florida. Top brand affinities: Staples (Canada), Hair Extensions, Mosquito, Toyota Supra, Dungeons & Dragons.

The average Flea fan in United States is 38.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Staples (Canada), Hair Extensions, Mosquito, with strongest over-indexing on Staples (Canada) (6.62× the country average). Demographically, the Flea audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Tradition, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Actor Actress or TV Star

Demographics of Flea fans

Demographic split for Flea audience in United States
MetricValue
Female61.6%
Male38.4%
Average age38.6
Estimated audience size5,078,546

Audience persona

The typical Flea fan in United States is more female, around 38.6 years old, with strong Tradition tendencies and a notable affinity for Staples (Canada).

Top regions in United States

Top regions ranked by reach for Flea in United States
RegionReachAffinity
California617,2941.11×
Texas472,7871.08×
Florida284,2840.83×
New York259,3500.91×
Ohio212,3041.36×
Pennsylvania209,2071.22×
Illinois186,4701.1×
Michigan183,5521.38×
North Carolina168,8531.1×
Georgia142,1370.91×
Indiana140,8911.52×
Tennessee119,3931.17×
Virginia117,5780.95×
New Jersey113,1100.88×
Missouri110,2811.35×
Washington105,3741.03×
Kentucky88,9151.4×
Wisconsin85,5981.12×
Arizona83,1510.8×
South Carolina80,3351.05×
Maryland76,2710.87×
Massachusetts76,1640.76×
Oklahoma74,3641.32×
Louisiana71,6431.09×
Alabama69,9600.99×
Minnesota63,8430.88×
Colorado63,7070.8×
Oregon62,6501.08×
Iowa58,8801.41×
Kansas56,5731.41×
Arkansas48,6231.16×
Connecticut44,2870.87×
Mississippi43,0251.03×
Nebraska32,4051.27×
Nevada31,0270.63×
Utah27,5900.61×
West Virginia26,6581.13×
New Mexico23,3910.92×
Idaho20,1440.79×
Maine18,2731×
Hawaii17,2720.79×
New Hampshire16,7220.84×
Rhode Island13,5510.84×
Delaware12,4840.89×
South Dakota12,4471.06×
Montana11,4750.81×
Washington, District of Columbia9,2080.6×
North Dakota8,0060.77×
Vermont7,8480.88×
Alaska5,9240.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Flea audience
BrandAffinityCategory
Staples (Canada)6.62×Business & Career
Hair Extensions5.59×Beauty & Wellness
Mosquito9.84×Pets & Animals
Toyota Supra11.01×Cars & Mobility
Dungeons & Dragons8×Games
Planet Fitness2.63×Sports
Rick and Morty4.73×Movies & TV
Great Clips3.69×Beauty & Wellness
MSN2.3×News
Bed bug13.63×Home & Garden
Canva5.39×Technology & Electronics
Dollar General2.12×Shopping
Diaper bag3.62×Kids & Family
United States Postal Service2.09×Business & Career
Hobby Lobby1.99×Home & Garden
Nature1.59×Home & Garden
Dentistry2.77×Business & Career
Katherine Heigl7.69×Movies & TV
Cockroach10.44×Pets & Animals
Livestock1.99×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Flea audience
TraitClusterScore
TraditionCONSERVATISM1.66
Family OrientationCONSERVATISM1.29
Community OrientationOPEN1.23
ExtroversionTHRILL1.17
Price SensitivityPREMIUM1.1
Need for SecurityCONSERVATISM1.09

Worldwide distribution

Worldwide audience distribution share by country for Flea
CountryShare
United States38.4%
United Kingdom5.6%
South Korea4.5%

See Flea audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Flea have in United States?

Flea has an estimated audience of 5,078,546 people in United States, concentrated in California and Texas.

What is the gender split and age of Flea fans?

61.6% of Flea fans are female, 38.4% are male, with an average age of 38.6 years.

Which brands do Flea fans like most?

Flea fans show strongest brand affinity for Staples (Canada) (6.62×), Hair Extensions (5.59×), and Mosquito (9.84×) over the country average.

Where do Flea fans live in United States?

Flea fans in United States are most concentrated in California (reach 617,294), Texas (reach 472,787), and Florida (reach 284,284). These three regions account for the largest share of the active audience.

What other brands do Flea fans also like?

Beyond Flea itself, the audience over-indexes on Hair Extensions (5.59×), Mosquito (9.84×), Toyota Supra (11.01×), and Dungeons & Dragons (8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Flea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.