Rascasse Audience Intelligence

JJ Watt Audience in United States

A data profile of the people who buy, follow and care about JJ Watt in United States — modelled from more than twelve digital signal sources. JJ Watt has an estimated audience of 1,262,634 people in United States.

#324among American football in United States#4251among Person in United States#1844in Sports

The average JJ Watt fan in United States is 34.8 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Matthew Stafford, Cam Newton, Ezekiel Elliott, with strongest over-indexing on Matthew Stafford (169.97× the country average).

Demographically, the JJ Watt audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical JJ Watt fan in United States is balanced, around 34.8 years old, with strong Patriotism tendencies and a notable affinity for Matthew Stafford.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the JJ Watt profile in United States.

Audience size
1.3M
in United States
Gender
47.7%♀
52.3% male
Age
34.8
average years
Country rank
#20117
Person in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of JJ Watt fans

47.7% are female, 52.3% are male, average age 34.8.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for JJ Watt audience in United States
MetricValue
Female47.7%
Male52.3%
Average age34.8
Estimated audience size1,262,634
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the JJ Watt audience in United States
Age bracketShare%
16-1928%
20-2922%
30-3922%
40-4918%
50+9%
Fig. 04

Worldwide distribution

81.6%

of the worldwide JJ Watt audience comes from United States.

Worldwide audience distribution share by country for JJ Watt
CountryShare
United States81.6%
United Kingdom3.4%
Canada3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the JJ Watt audience in United States is strongest.

Fig. 05

Top regions by affinity

JJ Watt fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~50K2.49×
02Texas~200K2.17×
03Pennsylvania~70K1.54×
04West Virginia~7K1.22×
05Ohio~50K1.21×
06Indiana~30K1.19×
07Iowa~10K1.16×
08Illinois~50K1.10×
09Maryland~20K1.09×
10North Dakota~3K1.08×
11Delaware~4K1.06×
12South Dakota~3K1.06×
13Colorado~20K1.02×
14Minnesota~20K1.02×
15Montana~4K1.02×
16Nebraska~6K0.99×
17Massachusetts~20K0.98×
18Washington, District of Columbia~4K0.98×
19New Jersey~30K0.97×
20Missouri~20K0.97×
21Kansas~10K0.97×
22New Hampshire~5K0.97×
23Virginia~30K0.96×
24Arizona~20K0.95×
25South Carolina~20K0.95×
26Kentucky~10K0.94×
27Oklahoma~10K0.94×
28Tennessee~20K0.93×
29Louisiana~20K0.93×
30Rhode Island~4K0.93×
31Idaho~6K0.92×
32Mississippi~9K0.91×
33North Carolina~30K0.90×
34Arkansas~9K0.90×
35Connecticut~10K0.89×
36Michigan~30K0.88×
37Georgia~30K0.86×
38Alabama~20K0.86×
39Maine~4K0.86×
40New Mexico~5K0.85×
41Washington~20K0.84×
42Hawaii~5K0.84×
43Alaska~2K0.83×
44Utah~9K0.81×
45Vermont~2K0.81×
46New York~60K0.80×
47Florida~70K0.77×
48Nevada~9K0.77×
49Oregon~10K0.72×
50California~100K0.70×
Fig. 06

Affinity by region

Affinity by region — JJ Watt, United States
0.70×1.00×2.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the JJ Watt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for JJ Watt audience
#·InterestCategoryAffinity×
01Matthew StaffordSports169.97×
02Cam NewtonSports163.87×
03Ezekiel ElliottSports114.10×
04XeroxTechnology & Electronics106.42×
05Japanese whiskyFood & Beverages31.40×
06SnakePets & Animals28.15×
07Sachin TendulkarSports27.07×
08Antonio BrownSports20.00×
09CrocodilePets & Animals17.95×
10Eli ManningSports15.41×
11IsraelTravel & Leisure14.67×
12Jewel-OscoShopping10.60×
13AccountingBusiness & Career10.22×
14Houston TexansSports9.60×
15City BankBusiness & Career8.45×
16Tim HortonSports7.05×
17San Francisco 49ersSports6.19×
18Scooby-DooMovies & TV5.90×
19Aaron RodgersSports5.62×
20WeatherHome & Garden3.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the JJ Watt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by JJ Watt audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.08×
Convenience OrientationPREMIUM1.41×
Career OrientationPOWER1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by JJ Watt audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.57×
SustainabilityBALANCE0.72×
Pet OwnershipJOY0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does JJ Watt have in United States?

JJ Watt has an estimated audience of 1,262,634 people in United States, concentrated in Texas and California.

02

What is the gender split and age of JJ Watt fans?

47.7% of JJ Watt fans are female, 52.3% are male, with an average age of 34.8 years.

03

Which brands do JJ Watt fans like most?

JJ Watt fans show strongest brand affinity for Matthew Stafford (169.97×), Cam Newton (163.87×), and Ezekiel Elliott (114.1×) over the country average.

04

Where do JJ Watt fans live in United States?

JJ Watt fans in United States are most concentrated in Texas (reach ~200K), California (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do JJ Watt fans also like?

Beyond JJ Watt itself, the audience over-indexes on Cam Newton (163.87×), Ezekiel Elliott (114.1×), Xerox (106.42×), and Snake (28.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See JJ Watt audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for JJ Watt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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