JJ Watt Audience in United States

JJ Watt has an estimated audience of 1,254,455 people in United States. 47.7% are female, 52.3% are male, average age 34.8. Top regions: Texas, California, Florida. Top brand affinities: Matthew Stafford, Cam Newton, Xerox, DuckDuckGo, Houston Astros.

The average JJ Watt fan in United States is 34.8 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Matthew Stafford, Cam Newton, Xerox, with strongest over-indexing on Matthew Stafford (106.52× the country average). Demographically, the JJ Watt audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of JJ Watt fans

Demographic split for JJ Watt audience in United States
MetricValue
Female47.7%
Male52.3%
Average age34.8
Estimated audience size1,254,455

Audience persona

The typical JJ Watt fan in United States is balanced, around 34.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Matthew Stafford.

Top regions in United States

Top regions ranked by reach for JJ Watt in United States
RegionReachAffinity
Texas174,6441.62×
California92,1210.67×
Florida67,4040.79×
Ohio64,4351.67×
Pennsylvania63,3831.5×
New York55,9070.8×
Michigan46,5801.42×
Wisconsin43,9002.33×
Illinois43,7961.05×
Georgia38,3620.99×
North Carolina34,7170.92×
Virginia30,4611×
New Jersey29,4160.92×
Arizona27,3021.07×
Indiana27,2731.19×
Maryland23,9181.11×
Missouri23,9121.18×
Tennessee22,7680.9×
Minnesota21,5901.2×
Colorado21,4621.09×
Washington19,6110.78×
Massachusetts19,4670.79×
South Carolina17,2050.91×
Kentucky17,1801.09×
Louisiana14,9120.92×
Iowa14,3271.39×
Alabama14,2970.82×
Oklahoma13,0930.94×
Kansas12,2241.24×
Oregon10,5890.74×
Connecticut10,3450.82×
Nevada9,7170.8×
Utah9,4290.84×
Arkansas8,8760.86×
Mississippi8,1890.79×
West Virginia6,6621.14×
Nebraska6,5331.04×
Idaho5,5590.88×
New Mexico5,0200.8×
Hawaii3,7780.7×
New Hampshire3,7090.75×
Washington, District of Columbia3,3540.89×
Montana3,3050.95×
Delaware3,2780.95×
Maine3,2130.72×
South Dakota3,2041.1×
Rhode Island2,8850.72×
North Dakota2,6271.02×
Wyoming1,7720.95×
Alaska1,5750.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for JJ Watt audience
BrandAffinityCategory
Matthew Stafford106.52×Sports
Cam Newton76.84×Sports
Xerox95.7×Technology & Electronics
DuckDuckGo19.87×Internet & Social Media
Houston Astros17.04×Sports
Sarah Jessica Parker22.11×Movies & TV
Aaron Rodgers9.83×Sports
Kia Sportage30×Cars & Mobility
Novak Djokovic18.66×Sports
Google Maps5.42×Internet & Social Media
Antonio Brown20×Sports
Capital One5.3×Business & Career
Subway Surfers23.22×Games
JD Sports16.23×Shopping
Houston Texans10.52×Sports
A&W Restaurants26.03×Food & Beverages
Autism Awareness10.99×Health
Diabetes mellitus awareness7.39×Health
Indeed.com4.51×Business & Career
CarGurus6.29×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by JJ Watt audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.34
PatriotismCONSERVATISM1.14
Luxury OrientationPREMIUM1.11
Family OrientationCONSERVATISM1.09
Convenience OrientationPREMIUM1.09
Design AffinityPREMIUM1.04

Worldwide distribution

Worldwide audience distribution share by country for JJ Watt
CountryShare
United States81.4%
United Kingdom3.8%
Canada3.3%

See JJ Watt audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does JJ Watt have in United States?

JJ Watt has an estimated audience of 1,254,455 people in United States, concentrated in Texas and California.

What is the gender split and age of JJ Watt fans?

47.7% of JJ Watt fans are female, 52.3% are male, with an average age of 34.8 years.

Which brands do JJ Watt fans like most?

JJ Watt fans show strongest brand affinity for Matthew Stafford (106.52×), Cam Newton (76.84×), and Xerox (95.7×) over the country average.

Where do JJ Watt fans live in United States?

JJ Watt fans in United States are most concentrated in Texas (reach 174,644), California (reach 92,121), and Florida (reach 67,404). These three regions account for the largest share of the active audience.

What other brands do JJ Watt fans also like?

Beyond JJ Watt itself, the audience over-indexes on Cam Newton (76.84×), Xerox (95.7×), DuckDuckGo (19.87×), and Houston Astros (17.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for JJ Watt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.