A data profile of the people who buy, follow and care about Alligator in United States — modelled from more than twelve digital signal sources. Alligator has an estimated audience of 4,547,816 people in United States.
The average Alligator fan in United States is 43.2 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, Texas, California.
Top brand affinities include Crocodile, Snake, Discount Tire, with strongest over-indexing on Crocodile (30.49× the country average).
Demographically, the Alligator audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Alligator fan in United States is more male, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Crocodile.
The key figures that characterise the Alligator profile in United States.
38.0% are female, 62.0% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 38.0% |
| Male | 62.0% |
| Average age | 43.2 |
| Estimated audience size | 4,547,816 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 24% | |
| 50+ | 30% |
of the worldwide Alligator audience comes from United States.
| Country | Share |
|---|---|
| United States | 52.2% |
| India | 5.3% |
| United Kingdom | 5.0% |
Where the Alligator audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~100K | 2.51× | |
| 02 | Florida | ~600K | 2.10× | |
| 03 | Mississippi | ~60K | 1.57× | |
| 04 | South Carolina | ~100K | 1.47× | |
| 05 | Alabama | ~90K | 1.35× | |
| 06 | Georgia | ~200K | 1.29× | |
| 07 | Texas | ~500K | 1.17× | |
| 08 | Indiana | ~100K | 1.17× | |
| 09 | North Carolina | ~200K | 1.14× | |
| 10 | Arkansas | ~40K | 1.13× | |
| 11 | Oklahoma | ~60K | 1.11× | |
| 12 | West Virginia | ~20K | 1.09× | |
| 13 | Missouri | ~80K | 1.05× | |
| 14 | Kentucky | ~60K | 1.04× | |
| 15 | Utah | ~40K | 1.02× | |
| 16 | Tennessee | ~90K | 1.00× | |
| 17 | Kansas | ~40K | 0.99× | |
| 18 | Ohio | ~100K | 0.98× | |
| 19 | Nebraska | ~20K | 0.96× | |
| 20 | Michigan | ~100K | 0.95× | |
| 21 | Virginia | ~100K | 0.94× | |
| 22 | Maryland | ~70K | 0.94× | |
| 23 | Pennsylvania | ~100K | 0.92× | |
| 24 | Arizona | ~80K | 0.91× | |
| 25 | California | ~500K | 0.90× | |
| 26 | Wisconsin | ~60K | 0.90× | |
| 27 | South Dakota | ~9K | 0.90× | |
| 28 | Idaho | ~20K | 0.89× | |
| 29 | Illinois | ~100K | 0.87× | |
| 30 | Connecticut | ~40K | 0.87× | |
| 31 | Iowa | ~30K | 0.87× | |
| 32 | North Dakota | ~8K | 0.87× | |
| 33 | New Jersey | ~100K | 0.86× | |
| 34 | New Mexico | ~20K | 0.86× | |
| 35 | Minnesota | ~60K | 0.85× | |
| 36 | Washington | ~80K | 0.84× | |
| 37 | Oregon | ~40K | 0.84× | |
| 38 | Colorado | ~60K | 0.83× | |
| 39 | Nevada | ~40K | 0.83× | |
| 40 | New York | ~200K | 0.81× | |
| 41 | Maine | ~10K | 0.81× | |
| 42 | Alaska | ~8K | 0.81× | |
| 43 | New Hampshire | ~10K | 0.80× | |
| 44 | Montana | ~10K | 0.80× | |
| 45 | Delaware | ~10K | 0.80× | |
| 46 | Massachusetts | ~70K | 0.78× | |
| 47 | Hawaii | ~20K | 0.78× | |
| 48 | Rhode Island | ~10K | 0.76× | |
| 49 | Vermont | ~6K | 0.75× | |
| 50 | Washington, District of Columbia | ~10K | 0.73× |
The strongest cross-interests of the Alligator audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Crocodile | Pets & Animals | 30.49× | ||
| 02 | Snake | Pets & Animals | 10.57× | ||
| 03 | Steve Irwin | Movies & TV | 5.96× | ||
| 04 | John Travolta | Movies & TV | 3.98× | ||
| 05 | Mongolia | Travel & Leisure | 3.76× | ||
| 06 | Motorboat | Cars & Mobility | 3.66× | ||
| 07 | Discount Tire | Shopping | 3.33× | ||
| 08 | Lawn mower | Home & Garden | 2.61× | ||
| 09 | Racing games | Games | 2.50× | ||
| 10 | Real property | Home & Garden | 2.44× | ||
| 11 | Rail transport | Travel & Leisure | 2.31× | ||
| 12 | Public transport | Cars & Mobility | 2.21× | ||
| 13 | CBS Sports | Movies & TV | 2.16× | ||
| 14 | Hardware store | Home & Garden | 2.03× | ||
| 15 | Creative Commons | Technology & Electronics | 2.03× | ||
| 16 | Solar energy | Home & Garden | 1.90× | ||
| 17 | Nostalgia | Home & Garden | 1.80× | ||
| 18 | Ace Hardware | Home & Garden | 1.78× | ||
| 19 | Genetics | Kids & Family | 1.68× | ||
| 20 | Livestock | Pets & Animals | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.95× | |
| Extroversion | THRILL | 1.45× | |
| Need for Security | CONSERVATISM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.71× | |
| Design Affinity | PREMIUM | 0.71× | |
| Pet Ownership | JOY | 0.75× |
Alligator has an estimated audience of 4,547,816 people in United States, concentrated in Florida and Texas.
38.0% of Alligator fans are female, 62.0% are male, with an average age of 43.2 years.
Alligator fans show strongest brand affinity for Crocodile (30.49×), Snake (10.57×), and Discount Tire (3.33×) over the country average.
Alligator fans in United States are most concentrated in Florida (reach ~600K), Texas (reach ~500K), and California (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Alligator itself, the audience over-indexes on Snake (10.57×), Discount Tire (3.33×), Real property (2.44×), and CBS Sports (2.16×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Alligator. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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