Plaza Hotel & Casino Audience in United States

Plaza Hotel & Casino logo

Plaza Hotel & Casino has an estimated audience of 508,546 people in United States. 49.8% are female, 50.2% are male, average age 48.4. Top regions: Nevada, California, Texas. Top brand affinities: Kevin Carroll, Waukesha County, Wisconsin, Alaska, San Pellegrino, Stracchino.

The average Plaza Hotel & Casino fan in United States is 48.4 years old, balanced, and lives primarily in Nevada. The audience is concentrated in Nevada, California, Texas. Top brand affinities include Kevin Carroll, Waukesha County, Wisconsin, Alaska, with strongest over-indexing on Kevin Carroll (85.72× the country average). Demographically, the Plaza Hotel & Casino audience skews balanced with an average age of 48.4, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Hotel

Demographics of Plaza Hotel & Casino fans

Demographic split for Plaza Hotel & Casino audience in United States
MetricValue
Female49.8%
Male50.2%
Average age48.4
Estimated audience size508,546

Audience persona

The typical Plaza Hotel & Casino fan in United States is balanced, around 48.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Kevin Carroll.

Top regions in United States

Top regions ranked by reach for Plaza Hotel & Casino in United States
RegionReachAffinity
Nevada90,87918.48×
California81,0861.45×
Texas27,0940.62×
Arizona16,7801.62×
New York12,2010.43×
Illinois10,4790.62×
Florida9,4980.28×
Washington8,9410.88×
Ohio7,0610.45×
Hawaii6,9883.2×
Colorado6,6870.83×
Minnesota6,4490.89×
Utah6,3291.39×
Wisconsin6,2580.82×
Michigan5,8790.44×
Georgia5,1870.33×
Pennsylvania5,1780.3×
Oregon5,1300.88×
Missouri4,8770.59×
Indiana4,8710.52×
North Carolina4,5950.3×
New Mexico4,0271.58×
Virginia3,9930.32×
New Jersey3,5640.28×
Tennessee3,4180.34×
Oklahoma3,2970.58×
Iowa3,2100.77×
Massachusetts3,1770.32×
South Carolina2,8860.38×
Maryland2,6190.3×
Kansas2,5290.63×
Idaho2,4460.96×
Kentucky2,3680.37×
Louisiana2,0370.31×
Nebraska2,0190.79×
Alabama1,7940.25×
Arkansas1,6510.39×
Montana1,4901.06×
North Dakota1,3521.29×
Alaska1,2011.1×
Connecticut1,1640.23×
Mississippi1,0570.25×
South Dakota8530.73×
New Hampshire5720.29×
Wyoming5560.74×
West Virginia5480.23×
Washington, District of Columbia4720.31×
Maine4250.23×
Delaware3670.26×
Rhode Island3440.21×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Plaza Hotel & Casino audience
BrandAffinityCategory
Kevin Carroll85.72×Movies & TV
Waukesha County, Wisconsin31.85×Travel & Leisure
Alaska1.88×Travel & Leisure
San Pellegrino5.59×Food & Beverages
Stracchino20.83×Food & Beverages
Noodle (Gorillaz)2.42×Music & Radio
Jesse Plemons2.28×Movies & TV
Justice1.71×Politics & Society
American Jewish University18.95×Business & Career
Nurse education1.71×Kids & Family
Nick Jr. (Australia)4.57×Kids & Family
Voltron: Legendary Defender7.97×Movies & TV
Public speaking1.86×Politics & Society
UK garage2.55×Music & Radio
Urban horticulture1.65×Home & Garden
Leif Erikson Day5.98×Politics & Society
Magazine (band)2.86×Music & Radio
Giuseppe Mazzini19.67×
Home staging2.18×Home & Garden
Jonathan Davis3.97×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Plaza Hotel & Casino audience
TraitClusterScore
Urban LifestyleOPEN1.39
IndulgenceJOY1.34
TravellingTHRILL1.32
Family OrientationCONSERVATISM1.23
ExtroversionTHRILL1.21
Career OrientationPOWER1.21

Worldwide distribution

Worldwide audience distribution share by country for Plaza Hotel & Casino
CountryShare
United States47.7%
Japan8.0%
India5.9%

See Plaza Hotel & Casino audiences in other countries

More Hotel audiences in United States

Frequently asked questions

How many fans does Plaza Hotel & Casino have in United States?

Plaza Hotel & Casino has an estimated audience of 508,546 people in United States, concentrated in Nevada and California.

What is the gender split and age of Plaza Hotel & Casino fans?

49.8% of Plaza Hotel & Casino fans are female, 50.2% are male, with an average age of 48.4 years.

Which brands do Plaza Hotel & Casino fans like most?

Plaza Hotel & Casino fans show strongest brand affinity for Kevin Carroll (85.72×), Waukesha County, Wisconsin (31.85×), and Alaska (1.88×) over the country average.

Where do Plaza Hotel & Casino fans live in United States?

Plaza Hotel & Casino fans in United States are most concentrated in Nevada (reach 90,879), California (reach 81,086), and Texas (reach 27,094). These three regions account for the largest share of the active audience.

What other brands do Plaza Hotel & Casino fans also like?

Beyond Plaza Hotel & Casino itself, the audience over-indexes on Waukesha County, Wisconsin (31.85×), Alaska (1.88×), San Pellegrino (5.59×), and Stracchino (20.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Plaza Hotel & Casino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.