Gonzaga Bulldogs men's basketball Audience in United States

Gonzaga Bulldogs men's basketball logo

Gonzaga Bulldogs men's basketball has an estimated audience of 2,427,995 people in United States. 37.8% are female, 62.2% are male, average age 38.2. Top regions: Washington, California, Idaho. Top brand affinities: Duke Blue Devils men's basketball, Marquette Golden Eagles men's basketball, Villanova Wildcats men's basketball, De'Aaron Fox, Brook Lopez.

The average Gonzaga Bulldogs men's basketball fan in United States is 38.2 years old, more male, and lives primarily in Washington. The audience is concentrated in Washington, California, Idaho. Top brand affinities include Duke Blue Devils men's basketball, Marquette Golden Eagles men's basketball, Villanova Wildcats men's basketball, with strongest over-indexing on Duke Blue Devils men's basketball (26.08× the country average). Demographically, the Gonzaga Bulldogs men's basketball audience skews more male with an average age of 38.2, and over-indexes on personality traits such as Sports Activity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Basketball

Demographics of Gonzaga Bulldogs men's basketball fans

Demographic split for Gonzaga Bulldogs men's basketball audience in United States
MetricValue
Female37.8%
Male62.2%
Average age38.2
Estimated audience size2,427,995

Audience persona

The typical Gonzaga Bulldogs men's basketball fan in United States is more male, around 38.2 years old, with strong Sports Activity tendencies and a notable affinity for Duke Blue Devils men's basketball.

Top regions in United States

Top regions ranked by reach for Gonzaga Bulldogs men's basketball in United States
RegionReachAffinity
Washington527,30110.83×
California142,6350.53×
Idaho130,55310.72×
Texas63,0760.3×
Oregon56,7412.04×
Arizona53,8241.09×
Florida47,1460.29×
Kentucky35,0821.15×
New York34,5910.25×
Montana34,3885.11×
Illinois32,8540.41×
Ohio27,0650.36×
Pennsylvania26,4620.32×
North Carolina25,5390.35×
Georgia25,3100.34×
Colorado24,7560.65×
Nevada24,2071.03×
Indiana23,1140.52×
Tennessee21,7760.45×
Michigan20,8610.33×
Virginia19,4600.33×
New Jersey17,4740.28×
Alabama15,8210.47×
Utah14,3840.66×
Missouri13,8800.35×
Wisconsin13,5910.37×
Massachusetts13,5760.28×
South Carolina12,7260.35×
Maryland11,6810.28×
Hawaii11,1131.06×
Minnesota10,7050.31×
Arkansas10,4590.52×
Louisiana9,9950.32×
Iowa9,9260.5×
Kansas9,1220.48×
Mississippi8,5810.43×
Connecticut8,0890.33×
Nebraska6,8740.56×
Alaska6,5271.26×
West Virginia5,9100.52×
Oklahoma5,8310.22×
New Mexico5,6020.46×
Wyoming3,6341.01×
Washington, District of Columbia3,0200.41×
South Dakota2,6920.48×
Rhode Island2,6750.35×
North Dakota2,3300.47×
New Hampshire2,0600.22×
Maine2,0540.24×
Delaware1,8780.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gonzaga Bulldogs men's basketball audience
BrandAffinityCategory
Duke Blue Devils men's basketball26.08×Sports
Marquette Golden Eagles men's basketball56.48×Sports
Villanova Wildcats men's basketball58.73×Sports
De'Aaron Fox54.72×Sports
Brook Lopez68.9×Sports
Arkansas Razorbacks men's basketball38.69×Sports
Minnesota Timberwolves16.34×Sports
Jrue Holiday40.3×Sports
Milwaukee Bucks13.3×Sports
USC Trojans men's basketball55.68×Sports
Utah Jazz16.26×Sports
Oklahoma City Thunder10.49×Sports
Washington Wizards17.82×Sports
Detroit Pistons14.08×Sports
Portland Trail Blazers14.35×Sports
Maryland Terrapins men's basketball53.88×Sports
Georgetown Hoyas men's basketball56.05×Sports
Houston Rockets12.28×Sports
Indiana Pacers15.19×Sports
Memphis Tigers men's basketball51.69×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gonzaga Bulldogs men's basketball audience
TraitClusterScore
Sports ActivityPOWER1.16
Community OrientationOPEN1.07
TravellingTHRILL1.07
Career OrientationPOWER1
Early Adopter MentalityPOWER0.98
Need for SecurityCONSERVATISM0.96

Worldwide distribution

Worldwide audience distribution share by country for Gonzaga Bulldogs men's basketball
CountryShare
United States84.1%
Canada3.6%
Philippines2.7%

See Gonzaga Bulldogs men's basketball audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Gonzaga Bulldogs men's basketball have in United States?

Gonzaga Bulldogs men's basketball has an estimated audience of 2,427,995 people in United States, concentrated in Washington and California.

What is the gender split and age of Gonzaga Bulldogs men's basketball fans?

37.8% of Gonzaga Bulldogs men's basketball fans are female, 62.2% are male, with an average age of 38.2 years.

Which brands do Gonzaga Bulldogs men's basketball fans like most?

Gonzaga Bulldogs men's basketball fans show strongest brand affinity for Duke Blue Devils men's basketball (26.08×), Marquette Golden Eagles men's basketball (56.48×), and Villanova Wildcats men's basketball (58.73×) over the country average.

Where do Gonzaga Bulldogs men's basketball fans live in United States?

Gonzaga Bulldogs men's basketball fans in United States are most concentrated in Washington (reach 527,301), California (reach 142,635), and Idaho (reach 130,553). These three regions account for the largest share of the active audience.

What other brands do Gonzaga Bulldogs men's basketball fans also like?

Beyond Gonzaga Bulldogs men's basketball itself, the audience over-indexes on Marquette Golden Eagles men's basketball (56.48×), Villanova Wildcats men's basketball (58.73×), De'Aaron Fox (54.72×), and Brook Lopez (68.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gonzaga Bulldogs men's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.